Tuesday, July 7, 2020

ONE Championship and Microsoft Partner to Further Accelerate and Reinvent the Digital Fan Experience

ONE Championship


7 July 2020 – Singapore: The largest global sports media property in Asian history, ONE Championship™ (ONE), and Microsoft Corp. (Microsoft) today announced a strategic partnership to harness the Microsoft cloud, including Microsoft Azure and Microsoft 365, to transform digital fan experiences and enhance collaboration for employees. Microsoft is now ONE’s preferred cloud and data services provider, powering its digital transformation and accelerating innovation across all touchpoints.

 

Microsoft and ONE, through this alliance, are co-investing in digital fan experience transformation. The partnership is set to further enhance ONE’s position as a leading global sports media property and further execute its vision to engage fans through its unique brand of Asian values, world-class athletes and global appeal. As ONE accelerates its digital journey, the company will leverage the power of the cloud and data to build new capabilities and deliver cutting-edge digital experiences for its millions of fans around the world.

 

Empowering and enriching fan experiences

 

ONE will further enhance its over-the-top platform by leveraging Azure to accelerate its world-class streaming services and personalized content offers for fans around the world. AI-powered recommendation engines and analytics on fan behavior and viewing habits will allow ONE to better engage fans across all touchpoints and provide them with reimagined, tailor-made experiences.

 

Through Azure AI, machine learning and data analytics, ONE will expand its core data capabilities and transform its direct-to-consumer digital experiences. To further delight fans, ONE will provide them with unique sets of data and statistics to better understand the strength of a kick or a punch. Ultimately, the fans will be able to enjoy a more immersive experience when watching live events.

 

The collaboration between Microsoft and ONE will also allow fans to experience events remotely with the flexibility and scalability needed to address increasing demand from end users – especially during this unprecedented time when sports entertainment shifts to digital. In the future, the partnership will also enable ONE to explore other innovations such as the use of holographic computing in injury prevention; as well as the ability to improve athletic performance through AI and machine learning.

 

Chatri Sityodtong, Chairman and CEO of ONE Championship, stated: “I am thrilled to announce that ONE Championship has officially partnered with Microsoft to deliver fans the absolute best in data-driven digital experiences. ONE Championship is a global leader in live sports, and through the Microsoft cloud, we can accelerate our capabilities and digital presence.”

 

Jean-Philippe Courtois, EVP and president, Microsoft Global Sales, Marketing & Operations, stated: “Demand for digital experiences has never been higher and our partnership with ONE Championship – a leader in sports entertainment with the largest and most rapidly growing millennial fan base – will enable them to deliver on this opportunity in innovative new ways and enhance the services they provide for supporters, athletes and employees. We’re looking forward to working with ONE to help accelerate its digital transformation for the benefit of millions of sports fans around the world.”

 

Expanded Productivity and Content Ecosystem


As part of its push towards digital transformation, ONE will roll out Microsoft 365, including Microsoft Teams, as the primary productivity platform for ONE employees worldwide, helping to ensure seamless collaboration in a new remote work reality.

 

In addition, to provide fans with a one-stop source of digital content, ONE has also partnered with Microsoft to bring its exclusive content stacks to the Microsoft News ecosystem, which reaches more than 500 million people in 180 countries every month through personalized news feeds on MSN, Bing and Microsoft Edge, as well as through dozens of global syndication partners.

 

World-class Global Sports Thought Leadership

 

ONE and Microsoft will also leverage the Global Sports Innovation Centre (GSIC)1, a collaborative initiative between private, public and academic partners powered by Microsoft, to support innovation in the sports industry around the world. ONE is a powerhouse of innovation and thought leadership in sports, and through its involvement in GSIC activities, initiatives and open innovation projects, ONE will connect with industry stakeholders in other continents, exchange experiences, learn and add value to the sports tech ecosystem of start-ups, companies, organizations, universities and research groups.

1The Global Sports Innovation Center (GSIC) is a collaborative initiative between private, public, and academic partners to support innovation in the sports industry across the world, as a driver of job creation and economic growth. Its goal is to improve the value chain of the Sports Industry by leveraging the most advanced technologies, and enabling business connections among startups, sports organizations, educational institutions, and enterprise organizations. With over 170 members located in 20 countries all around the world, the GSIC has become a worldwide reference for the sports industry.

 

For more updates on ONE Championship, please visit https://www.onefc.com/about-us/, follow us on Twitter and Instagram @ONEChampionship, and like us on Facebook at https://www.facebook.com/ONEChampionship.

 

About Microsoft
Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.

 

About ONE Championship™
ONE Championship (ONE) is the largest global sports media property in Asian history. Headquartered in Singapore, ONE is the world's largest martial arts organization, hosting bouts across all styles of martial arts such as Muay Thai, Kickboxing, Karate, Kung Fu, Silat, Sanda, Lethwei, Mixed Martial Arts, Tae Kwon Do, Submission Grappling, and more. ONE hosts the biggest sports entertainment events across Asia, featuring some of the world's best martial artists and world champions on the largest global media broadcast in Asia. ONE Esports, a subsidiary of ONE Championship, runs Asia's largest global esports Championship Series with some of the biggest blockbuster game titles in the world. With a focus on both martial arts and esports, ONE Championship is currently the largest producer of millennial live sports content in Asia. In addition to its digital platforms, ONE Championship broadcasts to over 2.7 billion potential viewers across 150+ countries with some of the largest global free-to-air and digital broadcasters, including Star Sports, Tencent, ABS-CBN, Astro, ClaroSports, Startimes, Fox Sports, Thairath TV, Turner Sports, Skynet, Mediacorp, Great Sports, Mediaset Italia, ProSiebenSat.1, Dubai Sports, and more.

Monday, July 6, 2020

DTI Grants Negosyo Kits to Pandemic-Affected Families in La Union

DTI Negosyo

The Department of Trade and Industry Region (DTI) through has awarded Negosyo Starter Kits to 20 identified beneficiaries as part of the agency’s Pangkabuhayan sa pagBangon at Ginhawa (PBG) program.


Each of the beneficiaries received Php10,000 worth of Negosyo Starter Kit that varies from sari-sari store, bigasan (rice retail), frozen foods and tools and equipment for food processing during the awarding program last June 29 at the Bauang, La Union Municipal Hall. The program was led by Regional Director Grace Falgui-Baluyan, Provincial Director Merlie Membrere and Bauang Mayor Menchie De Guzman.

DTI’s PBG programs aims to provide support to individuals and micro-enterprises affected by man-made and natural calamities, including the pandemic coronavirus (COVID-19).

DTI support

Norma Libatique, 65 years old, received the Bigasan Negosyo starter kit. She emotionally recalled how it has been hard for their family to earn a living during this crisis time. She used to work as a manicure/pedicure technician.


“Ngayong panahon ng pandemya, kung saan stay at home tayong lahat, napakaganda itong pagkakataon na nabigyan kami ng negosyo ng DTI. Maraming salamat po.” Norma added.

Prior to the awarding of business starter kits, a training on financial literacy and entrepreneurship was provided to the beneficiaries to further capacitate them in their new endeavors.

RD Baluyan encouraged the recipients to make the most of what they received to help others as well. "We will be happier if you make your businesses successful. We want you to grow not only for yourself and family but for the community too." she added.

Mayor De Guzman thanked DTI for the continuous programs and support that their town has been receiving. “As we continue to fight our unseen enemy (COVID-19), we know that DTI will be here to help us.” she added.

EXPERTS URGE PUBLIC TO TAKE A CLOSER LOOK AT DRINKING WATER

M

Coca Cola quarantine

MANILA, July 6, 2020
– Health experts reveal that it is not enough that the water you drink looks clean to the naked eye. Your water should also be proven clean through lab tests, to avoid common water bourne diseases, such as cholera, dysentery, and gastroenteritis. Unfiltered water also has many potential contaminants, such as chlorine, heavy metals and allergens, as well as parasites.


Despite this, keep in mind that water is also important in everyday hydration. A document released by the American Society for Parenteral and Enteral Nutrition cites hydration as a key to supporting the body’s ability to fight the COVID-19 virus and support the immune system, recommending 2-4 ounces of clear liquid beverages every 15 minutes.

“Keeping properly hydrated at a time like this refreshes our bodies and keeps the virus away,” said Dr. Sybil R. Bravo, a Clinical Associate Professor at the University of the Philippines-Philippine General Hospital and a member of the Blood-Bourne Infectious Diseases Core Team.

Health experts around the world continue to stress the need for proper hydration, along with getting enough sleep and proper handwashing, as the best ways to ward off the COVID-19 virus. However, access to safe and clean water continues to be a challenge. There are many harmful substances and minerals in unpurified water, and not all bottled water in the market is the same

Finding clean water that undergoes stringent purification processes to filter harmful substances and minerals means checking the purification process of which it undergoes. Some follow stricter and more stringent global processes to ensure that they are truly clean. Wilkins Pure, one of the water brands of The Coca-Cola Company, is certain to be clean and pure. With international certifications under its belt, Wilkins Pure goes through an advanced, seven-step purification process, which help assure that the water you drink purifies the body of toxins.

Learn more about the Wilkins via its official Facebook page or cokebeverages.ph.


About Coca-Cola in the Philippines

Coca-Cola has been refreshing Filipinos and making a difference in the Philippines for 108 years. The Philippines was Coca-Cola’s first market in Asia to begin local bottling operations. Today, the Coca-Cola system in the Philippines has evolved into a total beverage company, offering 19 brands in its beverage portfolio and employing over 10,000 Filipinos in over 19 manufacturing facilities and more than 60 distribution centers nationwide. As part of its long-standing commitment to the country, Coca-Cola continues to #GOBEYONDGOOD as a business by continuously supporting safe water access programs in over 200 communities, empowering over 200,000 women entrepreneurs through training and peer mentoring, and accelerating packaging collection and recycling under its global World Without Waste initiative.