LOS ANGELES, CA: May 23rd, 2022: Today, 88rising, the pioneering and internationally-renowned music and media company amplifying Asian talent and culture, and Goldenvoice, the Los Angeles-based company behind concert events like Coachella and Stagecoach, are thrilled to announce the 2022 Head In The Clouds Music & Arts Festival lineup. Head In The Clouds will take place on Saturday, August 20 and Sunday, August 21, 2022 at Brookside at the Rose Bowl in Pasadena, CA. Presale begins Thursday, May 26th (purchase passes HERE). Passes will officially go back on-sale Friday, May 27th (purchase passes HERE).
On the heels of a history-making Head In The Clouds Forever performance on Coachella’s main stage, 88rising’s Head In The Clouds Music & Arts Festival returns with an impressive range of curated talent include headliners Jackson Wang (Magic Man Experience), NIKI, Rich Brian, Yebi Labs (Joji DJ Set), BIBI, Jay Park and CHUNG HA. This year’s festival also includes live performances from Filipino star Ylona Garcia, mxmtoon, the debut of Audrey Nuna + Deb Never’s joint project, eaJ, ATARASHII GAKKO!, MILLI, and many more. Last November’s festival had record-breaking attendance each day.
New activations this year will include Magic Man and the Thunder Theatre, Joji’s Pop Up Shop and Enjoy YEAR OF. In addition, the iconic 626 Night Market has partnered with Head In The Clouds as the festival’s official food curator for the 4th year in a row. More details to follow on vendors and food & beverage activations to be announced.
GA passes are $249 excluding taxes and fees, VIP passes are $405 excluding taxes and fees and South Bay Surf Club passes are $750 excluding taxes and fees. Parking passes are also available starting at $50 for both days. Preferred parking is also available for $100 for both days. Payment plans are available for passes. For more information, please visit la.hitcfestival.com.
Full Lineup (Alphabetical):
Audrey Nuna + Deb Never
Jackson Wang (MAGIC MAN EXPERIENCE)
SAN FRANCISCO 4AM
TERIYAKI BOYZ® (VERBAL, ILMARI, RYO-Z & WISE）
YEBI LABS (Joji DJ Set)
88rising is the pioneering global music & media company representing the best of Asian talent. 88rising was the first company to launch an Asian-centric music festival in the United States (Head in the Clouds Music & Arts Festival - now in its fourth year), the first to have an Asian artist top the Billboard R&B/Hip-Hop charts and Spotify’s Weekly Global Albums chart, and the first to launch an all-Asian radio channel reaching all of North America. In 2021, 88rising executive produced and curated the soundtrack to Shang-Chi and the Legend of the Ten Rings - Marvel Studios’ first Asian-American superhero. In 2019, they were awarded Label of the Year by NetEase, one of the largest music streaming platforms in China. With over 160 million followers across global social media platforms and over 40 billion total streams and views, 88rising’s global influence is undeniable.
Goldenvoice, creators of Coachella Valley Music & Arts Festival and Stagecoach: California’s Country Music Festival, operates successful Los Angeles and Bay Area music venues including the Fonda Theatre, The Roxy Theatre, El Rey Theatre, The Novo, Shrine Auditorium & Expo Hall, The Regency Ballroom and The Warfield. Goldenvoice holds exclusive booking deals at Brookside at The Rose Bowl, Santa Barbara Bowl, Mountain Winery, Great American Music Hall and Frost Amphitheatre. They also have produced events such as Desert Trip, Camp Flog Gnaw Carnival, Day N Vegas, Porter Robinson’s Second Sky Festival, Just Like Heaven and many more. Beginning as an independent punk rock promoter in the early 1980s, Goldenvoice grew to be the preeminent alternative promoter in Southern California by forging strong relationships with both bands and music fans. Currently, Goldenvoice promotes over 1,600 concerts a year in California, Arizona, Nevada, Hawaii, Alaska and Canada plus recently adding North American tours to their growing list of accomplishments.
About the Rose Bowl Stadium
The Rose Bowl Stadium is the proud home of the Tournament of Roses’ Rose Bowl Game, UCLA Bruins football, AmericaFest Fourth of July Celebration, concerts including Kenny Chesney, Coldplay, Taylor Swift, and U2, international and Premier League soccer matches, and the World’s Largest Flea Market.
A National Historic Landmark built in 1922 and known around the world, the Rose Bowl Stadium has earned its world-class reputation by hosting five NFL Super Bowl games, the 1984 Olympic Soccer matches, the 1994 Men’s World Cup, the 1999 Women’s World Cup, four BCS National College Football Championship Games and the College Football Playoff Semi-Final game.
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