Saturday, November 30, 2024
Express Yourself through Music at Sounds Kradle
Friday, November 29, 2024
GLoan Leads in Digital Micro-Lending in PH, Surpasses 12 other apps
Leading finance super app GCash has been highlighted in the recent study conducted by RLR Research & Analysis as the #1 digital lending brand in the Philippines in 2024 following the launch of its newest GLoan feature– powered by its official lending arm, Fuse Lending. The study shows that 61% of digital lending users in the country are GLoan users, surpassing 12 other financial apps in the country.
RLR Research & Analysis is a local market research and consulting firm with over 11 years of experience in quantitative research across industries including consumer markets.
According to Fuse Lending president and CEO Tony Isidro, the success of GLoan can be attributed to its focus on providing responsive and meaningful financial services for Filipinos especially for the unserved and underserved sectors who have been historically excluded by traditional financial institutions. Through their initial access to credit via GLoan, it has empowered them to manage finances, build credit history, and enhance their financial literacy.
"We are pleased to see the RLR report, which reaffirms our commitment to drive financial inclusion by serving more of our financially underserved and unserved kababayans. Through GLoan, we are fulfilling our mission of making financial opportunities accessible for all Filipinos, especially those who do not have access to formal lending to help them during rainy days. At Fuse, it has always been our mission to develop innovative and fair lending solutions tailored to meet the needs of every Filipino, especially the unserved and underserved sectors,” said Isidro.
A detailed profile of GLoan borrowers from the same study reveals that 4 out of 10 Filipino borrowers are manual laborers, including factory workers, janitors, and drivers. Additionally, 2 out of 10 borrowers are housewives or househusbands. Notably, 84% of GLoan users are first-time borrowers in the formal credit system, with 6 out of 10 having never used digital loan services before. The study also indicates that a similar proportion of GLoan users have not accessed traditional loan services, such as those provided by banks or the government.
GLoan has allowed them to build their credit by providing them with their first formal loans and ultimately, transforming the way Filipinos access formal lending services. GLoan distinguishes itself by providing customized, accessible, and fair loans for millions of Filipinos– thereby, positioning it as the preferred option for Filipinos in need of financial solutions that effectively meet their unique needs.
To date, Fuse Lending has disbursed P155 billion to over 5.4 million unique borrowers with a significant portion of the borrower base belonging to the SME sector. This access not only enhances cash flow and promotes job creation but also contributes to community development and economic growth, demonstrating the transformative potential of financial technology in improving livelihoods across the Philippines.
“Over the last 3 years that we’ve been tracking the Philippine loans category, the exponential growth of GLoan signals the rising relevance of digital loans, especially among the unserved and underserved markets where access to traditional formal loans remains to be a challenge,” RLR Research & Analysis research director Homer Marundan said.
As the Philippines’ most trusted and accessible digital lending brand, Fuse Lending has established itself as a key driver of financial inclusion.
The company’s commitment to empowering ordinary Filipinos, coupled with its innovative loan products, has solidified its position as a leading lending company in the country. Fuse Lending continues to lead the charge toward a more financially inclusive economy.
As GCash celebrates its 20th anniversary, it is committed to bringing digital financial services to more Filipinos.
For more information, visit https://www.gcash.com.
Friendsgiving at SM:Dive into these Thanksgiving Dining Deals via the SM Malls Online App!
Thursday, November 28, 2024
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Wednesday, November 27, 2024
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Monday, November 25, 2024
Embodying Strength and Beauty, Kim Chiu Exudes the Aura of a Modern Goddess as Tanduay Calendar Girl 2025
Award-winning actress, TV host, and fashion icon Kim Chiu is the latest high-profile celebrity to be chosen as the iconic Tanduay Calendar Girl. The Chinita Princess was unveiled as the brand’s Calendar Girl for 2025 in a grand event production themed, “Aura” held at the Lucio K. Tan, Jr. Center in Pasay City.
“As we approach the close of another year, this annual tradition has become a highlight for many Filipinos. The announcement of the Tanduay Calendar Girl sparks excitement and anticipation, igniting curiosity and friendly speculation. Tonight, we celebrate not just an iconic campaign, but a legacy of empowerment, artistry, and values that define who we are at Tanduay,” said President of the Lucio Tan Group and Tanduay Distillers, Inc., Lucio C. Tan III.
“For decades, the Tanduay Calendar Girl has symbolized strength, beauty, and confidence, inspiring people across generations. She represents more than a role—it’s a statement of resilience and empowerment, qualities that resonate deeply with our market and our brand,” Tan added.
Like Tanduay which has evolved and remained relevant since it was first introduced to the public in 1854, Ms. Kim Chiu has evolved as a reality star to become one of her generation’s best artists, conquering the worlds of television and the movies.
“It is a privilege to represent a brand that embodies my own ideals, which are quality and confidence. We Filipinos know how Tanduay has been providing us with the best rums for decades, and now the whole world also knows about it. Tanduay is also a brand that has withstood the test of time. 170 years na siya, pero patuloy pa rin siyang gumagawa ng quality products (It’s now on its 170th year, and it still continues to make quality products) and it just keeps on improving,” said Chiu.
Chiu entered the entertainment industry through ABS-CBN’s Pinoy Big Brother Teen Edition, where she emerged as its first-ever winner. She then appeared in numerous TV series, where she wowed the public with her acting prowess. Most recently, Kim appeared in the top-rating drama series Linlang, which was followed by another blockbuster romantic comedy series, a Philippine adaptation of South Korea’s What’s Wrong With Secretary Kim?
For Chiu’s unveiling, the stage was filled with a configuration of stars on LED walls. Guests were asked to come in outfits that represent their own aura and were treated to a stunning visual display where Chiu was presented as a modern goddess.
Chiu then took the stage as the goddess-inspired layouts of her 2025 calendar were flashed on the screen.
“This moment also reflects Tanduay’s incredible journey—a proud 170-year story of craftsmanship and innovation. So, let us raise a toast—to our new Tanduay Calendar Girl and to the continued success of Tanduay. May we honor our legacy while continuing to innovate, inspire, and empower,” Tan said.