Tuesday, September 7, 2021

Swiftly Transform Your Water Experience at Home for Enhanced Wellness with Grohe


Lifestyles around the world have been significantly changed for over a year due to the global health situation, and we find ourselves spending much more time at home than ever before. With the advent of this 'new normal', many homeowners desire to improve the essential spaces within the household, to enhance their personal and family wellness, with the bathroom and kitchen featuring prominently.

For GROHE, innovation begins and ends with a total focus on the needs and wants of its customers. It’s about giving intelligent, life-changing and sustainable product solutions and services. GROHE premium and luxury fittings will inspire you to swiftly transform your existing bathroom and kitchen, to significantly enhance your life at home without the need for major renovation. Turn your bathroom into a personal sanctuary to recharge and rejuvenate! Enjoy cooking even more! Grohe’s selection of award-winning showers and faucets that are engineered with quick installation capabilities enable hassle-free retrofitting - the direct replacement of existing fittings, to easily turn these essential spaces into your very own wellness and culinary getaways, with distinctive class.

The new “IT’S IN AND IT’S ON” campaign by GROHE is promoting the swift, premium-luxury retrofit transformation of your home’s bathroom and kitchen, without the need for you to take on the challenges of major renovation. The GROHE range of selected premium showers, bathroom faucets and kitchen faucets with GROHE quick installation features, can be speedily installed by qualified plumbers and installers. As they are designed to integrate seamlessly into existing plumbing and mounting points, the transformation of these essential spaces is truly easy and fuss-free! Your invigorating new luxury shower and joy-sparking faucet are ‘in and on’ by the time you are done with the recreation you love - such as yoga, cycling or cooking.

You can’t control the weather, but you can easily control your enjoyment of the shower! The award-winning GROHE Rainshower SmartActive hand shower is equipped with GROHE advanced spray jet technology in a beautifully sleek minimalist design, and finished in long-lasting GROHE Starlight chrome. So, if you are looking for shower ideas to swiftly transform your bathroom, look no further.
Satisfy your shower mood with the ergonomic GROHE SmartTip controller that lets you effortlessly switch between Rain spray - that provides a gentle shower for relaxation and meditation, Jet spray - that invigorates with a hydrotherapy-like water jet, and ActiveMassage spray - that uses pulsating massage jets to soothe tired muscles. Bid farewell to messy drips when you turn off your shower (Rain and Jet sprays) with GROHE DripStop. This sophisticated hand shower works with all standard shower hoses, ensuring seamless integration with your existing shower mixer.

The new Rainshower SmartActive shower rail set has been precision engineered for speedy installation, and its beautiful design makes showering completely comfortable and so enjoyable. The shower rail has a slim, elegant diameter, with a ProGrip handle that makes the shower glider easy to adjust, even with soapy hands. An integrated GROHE EasyReach shower tray means that shampoo and soap can be kept conveniently close at hand.

Fitting the shower rail couldn’t be simpler - GROHE QuickFix ensures that the rail can be adapted to fit existing drill holes, and GROHE TileFix adapts to the depth of your tiles. It means you can get your shower rail system installed in next to no time, for you to enjoy your enhanced shower without delay. By the time you complete your cycling route, your luxurious shower will already be in and on!

With the bathroom becoming such an important everyday personal space, it pays to install the best fittings for peace of mind, reliability and an exceptional user experience. GROHE premium bathroom faucet collections, such as its multi award-winning Lineare and Eurosmart, will instantly elevate your senses and nurture your well-being with a joyful water experience by the basin every time.

Luxuriate in the smooth-handling and outstanding reliability of GROHE SilkMove® technology whenever you adjust the handle for water control. Enjoy the brilliant sparkle of the legendary GROHE StarLight® chrome plating that’s both durable and easy to maintain, with the option of Ecojoy™ for an assurance of guilt-free, sustainable water usage.

GROHE QuickFix Plus rapid installation system with flexible connection hoses makes for an easy and quick set-up by your qualified installer. So, by the time you say “Namaste” after a fulfilling yoga session, these finest faucets will already be in and on!

As we transcend the new normal, we find ourselves attuned to all things homely. The kitchen today is integral to an exceptional home environment as we cook, eat and enjoy more time with family. GROHE’s range of kitchen faucets transform your water experience in the kitchen, ultimately making food preparation and cooking a bliss.

Delight yourself in an even more joyful culinary experience with the multi award-winning GROHE Zedra and Essence SmartControl® kitchen faucets. These advanced fittings feature GROHE's patented "push-and-turn" SmartControl® technology, which lets you easily switch the water on and off with a push of your wrist or elbow - an ingenious and luxurious expediency! Enjoy a cleaner kitchen basin area and prepare food with grace and speed even when your hands are full, as you shuttle between the kitchen sink, chopping board and the oven, or countertop.

With both GROHE Zedra and Essence SmartControl® faucets, you can conveniently swivel the spouts up to 140 degrees and enjoy splash-free clean ups of large cookware using the magnetic docking pull-out head, equipped with laminar spray. The sparkling GROHE StarLight® chrome plating is remarkably easy to maintain and withstands the test of time.

GROHE QuickFix Plus rapid installation system with flexible connection hoses makes for a swift installation. So, by the time you say Bon App├ętit, these luxurious faucets will already be in and on!


GROHE is a leading global brand for complete bathroom solutions and kitchen fittings. It has a total of over 6,000 employees, 2,400 of which are based in Germany. GROHE has been part of the LIXIL Group Corporation since 2014. As an international brand, GROHE pursues the brand values of technology, quality, design and sustainability, seeking to offer the “Pure joy of water”.

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