Friday, March 4, 2016

Jr. NBA/Jr. WNBA 2016 Regional Selection Camp goes to Cebu March 5-6


The two-day camp will be run by Jr. NBA Coach Craig Brown together with other Jr. NBA/Jr. WNBA coaches from presenting partner Alaska.

Boys and girls born from 2002 to 2006 are encouraged to take advantage of the NBA’s international youth development program where they can learn proper basketball skills and the Jr. NBA/Jr. WNBA S.T.A.R values of Sportsmanship, Teamwork, a positive Attitude and Respect.

Registration and participation are free. On the first day, participants undergo vitals tests and skills challenges where their scores in vitals tests and individual skills challenges will determine if they will return the following day to undergo more basketball drills and team exercises. On the second day, the remaining participants undergo team drills and get to show off their team and individual skills in the final scrimmages. The top performers in the camp will be selected to represent Visayas in the National Training Camp that will be held in Manila on April 22 to 24. The fourth and last Jr. NBA/Jr. WNBA Regional Selection Camp will be held in Manila on April 9 and10.

The Jr. NBA/Jr. WNBA National Training Camp is the third phase of the Jr. NBA/Jr. WNBA program where 10 Jr. NBA and five Jr. WNBA All-Stars will be chosen from among the top participants in the regional selection camps. They will embark on a unique, overseas NBA experience together with fellow Jr. NBA All-Stars from Southeast Asia later this year.

Qualified boys and girls can still register at www.jrnba.asia/philippines, where the program terms and conditions can be found. For more information, fans can also follow Jr. NBA on Facebook at www.facebook.com/jrnbaphilippines.

About the NBA

The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, and the NBA Development League.  The league has established a major international presence with games and programming in 215 countries and territories in 49 languages, and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents.  NBA rosters at the start of the 2015-16 season featured 100 international players from 37 countries and territories.  NBA Digital’s assets include NBA.com and the NBA app, which achieved record traffic during the 2014-15 season, as well as NBA TV.  The NBA has created one of the largest social media communities in the world, with more than one billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

About Alaska Milk

Alaska Milk recognizes the need of Filipino children for proper nutrition.  According to the 2011 National Nutrition Survey conducted by the Food and Nutrition Research Institute (FNRI), it was revealed that 3 out of 10 children aged 5-10 years were underweight while 8 out of 100 children of the same age were overweight, making malnutrition and obesity two of the most pressing nutritional problems in the Philippines today.  Alaska Milk is committed to help provide proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.  It contains 20+ essential nutrients that help children reach their full growth potential.  Aside from proper nutrition, an active lifestyle is needed in order to shape and nurture healthier children.  Because of this, Alaska Milk encourages children to “go out and play” through its NUTRITION. ACTION. CHAMPION. programs: Alaska Basketball and Football Power Camps and Cups, Alaska IronKids Triathlon, Alaska Family Run and Alaska Cycle Philippines.  At the same time, Alaska Milk has a professional basketball team, the 14-time PBA champion, Alaska Aces, which continues to inspire the youth to become future champions who are guided by positive values.  Finally, Alaska Milk partners with excellent local and international organizations  who share the same objectives, vision, and values namely the Philippine Basketball Association, National Basketball Association, World Triathlon Corporation, Cycle Asia, Makati and Alabang Football Schools and Sunrise Events, Incorporated.


*This is Press Release



Michelin Innovation: Driving the Search for New Technologies on Road Safety and Better Mobility in Shell Eco-Marathon Asia 2016


Michelin has joined hands again with Shell for the third staging of the Shell Eco Marathon Asia (SEMA), now on its third and last year in the Philippines from March 3 to 6, 2016.
This year, MICHELIN focuses on Innovation as the driving force that ensures road safety and better mobility on race tracks and ordinary road conditions. In 2014, the key word for MICHELIN at the Shell Eco-Marathon was Michelin Total Performance, underscoring the need for tires to deliver multiple performances, to be safe, energy-efficient and long-lasting.
This year, with Innovation as the key word, participating student teams are looking for new approaches to create safe and energy-efficient vehicles that promote sustainable solutions.
The Shell Eco-Marathon is an international competition that challenges student teams from various parts of the world to create economical, environment-friendly and dependable prototype vehicles. MICHELIN continues to be the Official Global Partner and Tire Supplier of the SEMA in 2016andwillprovidetechnical assistance and support to the participating teams throughout the competition.
“Innovation is Michelin’s key strategy and driving factor for the search of new technologies, leading to ideas, products, or methods that improve road safety and mobility for all motorists, passengers and pedestrians. Michelin’s alliance with Shell furthers this search by seeking out the ideas of students in the Shell Eco-Marathon.", said Damien Hallez-Gozzard, Michelin Group Technical Communication Director.
"Shell and Michelin have partnered anew in the Shell Eco Marathon Asia because we share the same values to put innovation at the heart of developing better mobility. Michelin wants to demonstrate our innovation in sustainable mobility by providing ultimate energy efficient tires to students. We also want to share our technological expertise by giving advice about car suspension," said Michael Nunag, Chief Representative of Michelin Philippines.
The 2015 SEMA drew a record number of 127 participating student teams from 20 countries in Southeast Asia and the Middle East. Teams from Philippine schools also broke records for fuel and energy efficiency. Winners of the different Shell Eco-Marathon this year in Asia, Europe and the Americas may join the first world championship series in London.
The public is invited to visit the Michelin Safety City at the Fanzone on the SEMA grounds on March 4, 5 and 6. On display at the Michelin booth are its Michelin Innovation tires like the Michelin Primacy SUV Tire which was launched in the Philippines in February 2016. The Primacy SUV tire has 2.2. meters shorter braking distance on wet roads, 6% improved grip in wet cornering and 1.9 meters shorter braking in dry conditions.
All visitors are encouraged to join the Michelin #SaferMobility Facebook photo contest by sending pictures that depict how road safety rules are followed by Pinoy motorists. Visit the Facebook page https://www.facebook.com/sem16michelin to check the contest mechanics and know more about Michelin’s quest for safer and better mobility. All participants will receive tokens from the Michelin Fanzone booth, and winning entries will receive a grand prize at the Shell Eco-Marathon.


Thursday, March 3, 2016

A Celebration of Music, Arts, Lights and Dance: Ipanema Supports Malasimbo 2016


For a comfortable music and arts festival experience, premium Brazilian footwear brand Ipanema is partnering with the highly-anticipated musical event Malasimbo Music and Arts Festival 2016, an international event that celebrates music, arts, lights and dance, all set in the beautiful island of Puerto Galera on March 4-6, 2016.

“It is a privilege to partner with Malasimbo Music and Arts Festival,”says ELRO Retail Corporation Marketing Head Cecille Loretizo. “This festival promotes world-class arts and culture and we want to take part in this global vision. This year, Malasimbo Festival 2016 features back-to-back activities and we want every festival goer to experience the “Malasimbo Magic’ comfortably.”
Ipanema is designed with a special flexpand material that makes it durable and flexible. Made from 100% recyclable PVC, the footwear offers a wide range of flip flops, sandals and wedges available in a spectrum of colours and finishes.
With this, Ipanema is your go-to footwear for the Malasimbo festival because it provides unique comfort to your feet and concern for the environment.
Apart from the celebration of music, arts, lights and dance, Malasimbo amplifies the festivities with the adrenaline-pumping Rider Malasimbo Kiteboarding Exhibition that will coincide the music and arts festival on March 5.
“Our participation in the festival becomes bigger and more exciting as Rider takes part in the Kiteboarding Exhibition. This activity strongly showcases the brand’s active and outdoor lifestyle,” adds Loretizo.

Headlining the 3-day event is Quincy Jones Presents Jacob Collier, one the world's most distinctive, inventive and prodigious young musicians of today. Joining him is Brisbane-based soul, jazz musician Jordan Rakei, together with Malasimbo crowd favourite, Australian beatboxer Tom Thum featuring our very own, The Manila Symphony Orchestra. Also included in the line up are veteran and emerging musicians Sinosikat, The Reo Brothers, Brat Pack, Brigada, Crwn, Lustbass, Kristian Hernandez, BadKiss, Mark Zero, and Miro.
The back-to-back weekend festivities don't end there. Happening on March 24-26, Malasimbo Lights and Dance Festival will rock the island of Puerto Galera with a collection of beats and dance hits from some of the finest DJs in the country and across the globe. Millenials are in for a three-day festivity filled with state-of-the-art light shows, contemporary and traditional dance, hip hop, house music, drum and bass, futuristic, immersive and electronically inspire entertainment, all embedded within the breathtaking Malasimbo ampitheater.
Experience the ‘Malasimbo Magic’ with Ipanema and Rider. For more information about the latest products, check out their Facebook accounts: Ipanema Philippines and Rider Philippines.

*This is Press Release