Saturday, July 6, 2019

Corregidor Now Urges Us to Relive the History


Corregidor Island holds historical narratives of war that nepresents the tight for the country’s freedom. Known as the “Isle of Valor" or "The Rock”, the 358-kilometer island holds more treasures apart from the history carefully preserved in the island. 

The Corregidor Foundation (CFI), the Department of Tourism through its marketing arm, the Tourism Promotions Board (T PB), and the Tourism Infrastructure and Economic Zone Authority (TIEZA), unveils the new brand of Corregidor Corregidor Now. Corregidor Now seeks to entice tourists to live and experience Corregidor island in more ways than one! Corregidor Now invites guests to learn the unique story of Corregidor Island and explore spots around the island that are waiting to be experienced, making it a unique and exciting tourism destination. 

With the campaign, they seek to actively promote the island’s various attractions, such as middle-side barracks, battery grubs, Pacific war memorial complex, Cine Corregidor, Spanish lighthouse, Japanese garden of peace, Filipino heroes memorial, Malinta tunnel, and Lorcha dock. Beyond historical relics, the island boasts of a multitude of opportunities for every type of traveler to enjoy biking, bird watching, camping, fishing, hiking, island runabout, and kayaking are just some of the fun activities in the island. 

President Rodrigo Duterte has appointed Corregidor Foundation Inc. Chairpeison and CEO Cynthia Carrion in spearheading the new strategic campaign, dubbed “Corregidor Now," which aims to deliver a stronger and unified voice for the whole island, bringing it to greater heights as a tourism attraction. “For years, Corregidor Island seemed to be perceived solely as a popular historical site, with its idyllic features unknown to many,” Carrion said. “With our campaign, we hope that it will usher in a new era for this eco-historical location, making it known as a place of sanctuary where one can enjoy a relaxing opportunity to revel in the past." 

This initiative, according to TPB Chief Operating Officer Marie Venus Tan. aims to attract more domestic and international tourists to visit Corregidor Island. 

In support of this endeavor. TIEZA Chief Operating Officer Pocholo Paragas said they greatly recognize the island’s historical value and strong tourism potential, which can make it a flagship Tourism Enterprise Zone (TEZ). 

TIEZA is developing a comprehensive master plan for the redevelopment of Corregidor and the proposed rehabilitation of the Corregidor South Dock Pier. Under the marketing campaign, they will implement more proactive promotional efforts in various forms of media to inform the public and entice target markets to visit the island. 

Wlth all the tourist destinations in the Philippines, Corregidor Island is the only one where you can truly dive deep into history while enjoying the best of tropical Philippines. it is the picture-perfect showcase of the variety of fun and adventure offered on its land, sea, and air. Carrion invites Filipinos to come together, enjoy, and explore the historical paradise that is an ultimate relaxation and fun adventure sanctuary. 

To book a tour or know more about Corregidor, please email info@corregidorislan­d.com.ph or visit www.corregidorisland­.com.ph or vall +632.8233281 .

Friday, July 5, 2019

Denims are out on a Roll with #DenimWalkAtSM



Take your denims out on a roll this July as SM Supermalls and SM Shopmag brings fun and excitement with #DenimWalkAtSM where shoppers can turn the malls into a fashion runway for a chance to win prizes – happening on July 6 to 28 in participating SM malls in Metro Manila!

“Whether you’re young or young at heart, there is no fashion dilemma that denim can’t fix. This year’s denim month celebration is one to watch out for as we continue to bring innovation in our malls through fun, interactive on-ground efforts,” said SM Supermalls SVP for Marketing Jonjon San Agustin.

Here’s how you can be denim-ready this July at SM:
1.    Locate the #DenimWalkAtSM booths present in the participating SM malls and register.
2.    Find the treadmill and turn it into a fashion runway! Flaunt your best walk in denim pieces and strike a pose in front of the camera.

3.    Upload your video on Facebook with the hashtags #DenimWalkAtSM, #ShopmagDenimReady, and #DenimversityAtSM for a chance to win prizes. Be sure to make your entries public to be qualified!

Make your denim dreams come to life this July in the following SM malls: Masinag and Sta. Rosa (July 6), Fairview and San Jose Del Monte (July 7), Manila and Sta. Mesa (July 13), East Ortigas and San Lazaro (July 14), Bicutan (July 20), San Mateo and Megamall (July 21), North EDSA and Marikina (July 27), DasmariƱas and BF ParaƱaque (July 28).

For more information, visit www.smsupermalls.com.


OTOP HUB OPENS IN DTI MAIN BUILDING, OFFERS 600 PRODUCTS FROM 110 MSMEs


The Department of Trade and Industry (DTI) launched its One Town One Product (OTOP) Philippines Hub at the DTI Main Building in Makati with a Blessing and Buyer’s day on 4 July 2019.

The store features 600 products from 110 local enterprises, mostly processed food, drinks, bags, and handicrafts. These products are developed from the micro, small, and medium enterprises (MSMEs) under DTI’s OTOP Program.

DTI Secretry Ramon Lopez said that to fulfill the vision of President Rodrigo Duterte of better and more comfortable lives for the Filipino people, DTI continues to push for programs that aim to raise MSMEs from the grassroots to the national and international markets, creating more jobs and sharing the prosperity for all.

Buyers from major retailers like Duty Free, Robinson’s, SM, and Waltermart were present at the event to look for products for their stores.

The DTI Main OTOP Hub is open from Monday to Friday, 10:00 am to 6:30 pm and is managed by the Association of Laguna Food Processors (ALAFOP).

In the photo are (from L to R) DTI Secretary Ramon Lopez, Duty Free Philippines Chief Operating Officer Vicente Angala, DTI Assistant Secretaries Demphna Du-Naga and Blesila Lantayona, ALAFOP Chairman and President Clarke Nebrao, and Leon Flores of the Regional Operations Group.