Twitter Gaming Reports Record Conversation Volume for First Half of 2022

In the first half of 2022, there were approximately 1.5 BILLION Tweets about gaming – a record half following up on a record year for gaming conversation in 2021. The 36% increase in Tweets about gaming year-over-year* was driven by big-time conversations around game releases like Elden Ring, esports leagues like Call of Duty League, VALORANT Champions Tour and Professional Gamers League Counter-Strike: Global Offensive and global gaming events like Xbox Showcase, Playstation’s State of Play and Summer Game Fest.

Gamers around the world continued to come to Twitter to discuss all of the latest happenings and trends. From new game releases to patch notes to highlights from major esports events – it’s all happening on Twitter.

Genshin Impact remained atop the charts for Most Tweeted About Video Game globally, after claiming the title in 2021. And everyone’s favorite daily activity, Wordle, took the no. 2 spot.
Here’s a look at Twitter’s global gaming conversation insights from the first half of 2022 (Jan. 1, 2022 - June 30, 2022):

Countries Tweeting the Most About Gaming

1. Japan 🇯🇵
2. United States 🇺🇸
3. South Korea 🇰🇷
4. Thailand 🇹🇭
5. Indonesia 🇮🇩
6. Brazil 🇧🇷
7. Philippines 🇵🇭
8. India 🇮🇳
9. United Kingdom 🇬🇧
10. Mexico 🇲🇽

Most Tweeted About Video Games

1. Genshin Impact (@GenshinImpact)
2. Wordle
3. Ensemble Stars! (@ensemble_stars)
4. Final Fantasy (@FinalFantasy)
5. Project Sekai (@pj_sekai)
6. Apex Legends (@PlayApex)
7. Elden Ring (@ELDENRING)
8. Fate/Grand Order (fgoproject)
9. Valorant (@PlayVALORANT)
10. The Legend of Zelda (@NintendoAmerica)

Most Tweeted About Esports Athletes

1. FalleN (@FalleNCS)
2. TenZ (@TenZOfficial)
3. Nobru (@nobru)
4. Fnx (@linfnx)
5. Rekkles (@RekklesLoL)
6. Cabochard (@CabochardLoL)
7. S1mple (@s1mpleO)
8. Mixwell (@Mixwell)
9. Scump (@scump)
10. Hungrybox (@LiquidHbox)

Most Tweeted About Esports Team

1. Loud Esports (@LOUDgg)
2. Karmine Corp (@KarmineCorp)
3. Crazy Raccoon (@crazyraccoon406)
4. FaZe Clan (@FaZeClan)
5. paiN Gaming (@paiNGamingBR)
6. G2 Esports (@G2esports)
7. T1 (@T1)
8. Los Grandes (@losgrandesgg)
9. Fnatic (@FNATIC)
10. Furia Esports (@FURIA)

Most Tweeted About Esports Leagues

1. Campeonato Brasileiro de League of Legends (@CBLOL)
2. Apex Esports (@PlayApexEsports)
3. League of Legends Champions Korea (@LCK)
4. Call of Duty League (@CODLeague)
5. Overwatch League (@overwatchleague)

Most Tweeted About Gaming Personalities

1. Colon (@Colon56N)
2. Sapnap (@sapnap)
3. Dream (@Dream)
4. Ibai Llanos (@IbaiLlanos)
5. Juan S Guarnizo (@JuanSGuarnizo)
6. AuronPlay (@auronplay)
7. Felipe Neto (@felipeneto)
8. Junichi Kato (@unkochan1234567)
9. GeorgeNotFound (@GeorgeNotFound)
10. Rubén Gundersen (@Rubiu5)

Twitter Spaces: Top 3 Most Listened to Spaces in Gaming

“Microsoft buys Activision Blizzard, let’s talk” (Host: @charlieintel; Date: Jan. 18, 2022)
"Talking about Summer Game Fest plans and ideas from fans" (Host: @geoffkeighley; Date: May 22, 2022)
“100Thieves post LCS talk” (Host: @100t_esports; Date: March 27, 2022)


Twitter Communities: Top 5 Most Engaging Gaming Communities

Retro Gaming
Splatoon!
Xbox Community
Valorant
Counter-Strike


Let’s Keep the Momentum

The gaming community on Twitter continues to put esports and gaming on the map around the globe – kudos to you all!
Twitter will be here in the second half of the year to help you stay up to date on all of the content & conversations from esports events like Rocket League Championship Series, Intel Extreme Masters Rio Major 2022, Call of Duty League & Overwatch League Champs; Riot Games’ leagues like League of Legends Championship Series, League of Legends European Championship, League of Legends Champions Korea, League of Legends Pro League and VALORANT Champions Tour; major gaming releases like Xenoblade 3, God of War: Ragnarok, Gotham Knights, Hogwarts Legacy, and Modern Warfare 2; and much more.
Keep the energy up, and stay tuned to Twitter so you never miss another great gaming moment!

Here’s How You can Prepare for your Kids Going Back to School, just like Hands-on Mom Mariel Padilla

Mariel Padilla is not just one of the loveliest faces in showbusiness. She is also a wife to Senator Robin Padilla and mom to two lovely girls. The actress, TV host, cooking enthusiast, influencer, brand ambassador and entrepreneur describes herself as ä hands on wife, mom and homemaker.”

On July 15, catch Mariel’s LazLive event at 6:30pm where she will talk about her favorites from Clorox, Glad, Pine-sol and Prestone and how they can make moms’ back-to-school preparations more seamless and hassle-free. Find out how you can get 20% off at The Clorox Company store on Lazmall (https://www.lazada.com.ph/shop/the-clorox-company/?path=index.htm) from July 15-17.

“I would love to share what my must-haves are from Clorox, Glad and Pine-sol when it comes to cleaning and tidying up. Prestone, of course, is also important because it makes sure the car is in tip-top shape for hatid-sundo to and from school, I really trust Clorox, Glad, Prestone and Pine-sol to help me run our home more efficiently and to make sure my family is always happy and safe,” said Mariel, who disclosed that Clorox Disinfecting Wipes is one of her must-haves.

Mariel is very fastidious and meticulous when it comes to cleaning because she wants her family to always be healthy. Aside from the Clorox Expert Disinfecting Wipes, Mariel also likes the Prestone Disinfecting Car Wipes, which kills 99.9% of bacteria in your car; Pine-sol Multi-purpose Cleaner, which is best for cleaning floors; Clorox Clean-up Cleaner Spray, which is great for removing stubborn bathroom stains; Glad Sandwich Bags, which are lunch box indispensables; and Glad Mini Cling Wrap, which help keep kids’baon fresh for a longer period of time.

The Clorox Company is the top five most trusted brands in the US and was named as the 2021 Safer Choice Partner of the Year by the U.S. Environmental Protection Agency. Clorox is made up of diverse brands, including Clorox, Glad, Prestone and Pine-sol , that have been sold in more than 100 countries for more than 100 years.

Make sure to tune in to Mariel Padilla’s LazLive on July 15 at 6:30pm to find out more about Clorox’s best products for hands-on moms who want to make sure their kids are ready for face-to-face school!

The promo is only applicable for online purchases from the official brand store in Lazada and not for on-site purchases. For more information, go to The Clorox Company on Lazmall and follow the brands’ Instagram accounts: @cloroxph, @prestoneph, and @gladkitchenph.

LAZLIVE LINK: https://s.lazada.com.ph/s.UgiI3

DTI celebrates National MSME Week with Bagsakan in Festival Mall

The Department of Trade and Industry - Bureau of Domestic Trade Promotion (DTI-BDTP) is celebrating the National MSME Week with a special Bagsakan at the Expansion Hall and Carousel Court of Festival Mall in Muntinlupa City from July 13 to 17, 2022, from 10:00 a.m. to 9:00 p.m. Admission is free of charge.

In coordination with the DTI Regional Operations Group, Festival Mall, Filinvest Lifemalls, and the City Government of Muntinlupa, the five-day selling and order-taking event will feature over 50 Filipino enterprises from Bataan, Nueva Ecija, CALABARZON, Marinduque, Sorsogon, Nueva Vizcaya, Bohol, Cebu, Dinagat Islands, Negros Oriental, Samar, Zamboanga del Sur, Davao del Sur, Agusan del Sur, Surigao del Norte, and the NCR.

Institutional buyers, retailers, exporters, resellers, distributors and households from Southern Metro Manila and nearby provinces are invited to source a rich variety of authentic Filipino products such as native delicacies, processed food and snacks, beverages, healthy food selections, personal care items, health and wellness products, gift items and souvenirs, fashion items and accessories, handicrafts and woven products, as well as furniture and home décor from the Festival Mall Bagsakan.

Among the major highlights of the Bagsakan include a special wine mixing demonstration by Sol’s Italian Food and Philia Variety Store; a leather crafting workshop by Handcrafted by Harl’s; and special furniture showcase of the CARAGA Region. The City Government of Muntinlupa will also offer their services to help aspiring entrepreneurs start their enterprises and existing entrepreneurs grow their businesses.

Since the outbreak of the COVID-19 pandemic, the BDTP has collaborated with major commercial venues like Festival Mall to help MSMEs, farmers, and fruit growers reach more customers and sell their products. The bureau’s Bagsakan Special Project is a crisis-response initiative to ensure the availability of food products, stimulate consumption and support the reopening of the economy.

As reminder for visitors, safety protocols such as social distancing and wearing of face masks will be strictly implemented. Buyers and customers can also access the contact information of the Bagsakan exhibitors and products by downloading the DTI Sisidlan: Philippine Product Catalog which will be available at this link: bit.ly/SISIDLAN

For more updates on upcoming Bagsakan activities, national fairs and programs for MSMEs, join the DTI-BDTP Community on Viber and follow us on Facebook and Instagram (DTI.BDTP), Twitter (DTI_BDTP), and Tiktok (DTI.BDTP) or write to BDTP Director Marievic M. Bonoan at bdtp@dti.gov,ph.