What’s new at SM Supermalls? Rediscover Every Day with the Ultimate Home to Many Firsts

Home is comfortable. But with nothing new to try and experience, home can feel ordinary. With SM Supermalls, your everyday life never gets dull! From first-in-the-Philippines dining experiences to new and excitingly fresh shopping destinations, SM Supermalls elevates your everyday adventure by bringing local excellence and world-class sensations closer to you. Whether you’re craving to try out international flavors, aiming to discover rising local gems, or wanting to immerse yourself in cutting-edge lifestyle trends—SM Supermalls is your ultimate home to many exciting firsts.

Home to Authentic Italian Flavors

The finest flavors of Italy are now closer than ever! Rossopomodoro debuts its renowned Neapolitan pizza with its signature charred crust, creamy mozzarella, and San Marzano tomatoes as it opens its first-ever home in Asia at SM Mall of Asia (MOA). Meanwhile, Osteria Antica opens its doors at Level 6, Podium Social – SM Podium, serving authentic Italian dishes crafted with time-honored techniques, set against an equally breathtaking backdrop of interiors. 

Home to Korean and Taiwanese Cuisines

Welcome the richness of East Asian culinary innovations with these exciting new dining destinations. Du Hsiao Yueh headlines its time-honored techniques with its heritage Tainan-style Dan Zai noodles, while Maple Tree House serves popular Korean meals featuring premium grilled BBQ, both located at SM MOA. At SM Podium, Paldo offers an authentic Korean fine dining experience, specially curated by a masterful chef from Korea. Lugang Café, renowned for its authentic Taiwanese cuisine and exceptional dining experience, is excited to announce the grand opening of its first-ever branch in SM Seaside City Cebu. Cebuano diners can now savor the celebrated flavors such as Three-Cup Chicken, Steamed Xiao Long Bao and Crispy Chicken that have made Lugang Café a beloved name. Meanwhile, Leo Pizza at SM City Fairview redefines comfort food with its unique K-style pizza rendition.

Home to World-class Food Sensations

In SM Aura, the obsession for food just got more exciting with Philippines’ freshly launched, first-ever Burger & Lobster, bringing London's iconic surf-and-turf duo to local food lovers. 

Home to Newly Launched Classic Favorites

In SM City Lipa, Subway welcomes its first branch in SM Supermalls, Batangas, offering stacked, flavor-packed subs for Batangueños to enjoy. While at SM CDO Downtown, Barkadahan Grill opens its newest store, serving Filipino classics and time-tested comfort food.

Home to Clothing and Fitness Essentials

Everyday essentials for your first-time hobbies and elevated fashion statements are here at SM Supermalls. For our fashion-forward shoppers, Hechter Paris brings French high fashion to SM Seaside City Cebu, offering tailored, effortless clothing, headlining with the minimalist, contemporary styles of The Editor’s Market in SM MOA. For our more active go-getters, Juego delivers high-performance sportswear and athletic gear designs at SM City Fairview.

Home to Coffee and Frozen Treat Lovers

Coffee and dessert lovers will find new favorites with exciting openings across SM Supermalls. Tah-me Frozen Yogurt debuts at SM Seaside City Cebu, serving specialty yogurt known for its distinguished creamy and tangy fusion of flavors. Swirl Studio at SM City Fairview delights with customizable desserts, while Coffee Spot offers specialty brews made from premium-sourced beans, perfect for connoisseurs. For the first time in SM, Hoshino Coffee introduces its famous hand-dripped coffee and fluffy soufflé pancakes—straight from Japan to SM J Mall!

Home to Firsts Yet to Come

Zubaibai Seafood Restaurant, an exciting seafood destination, is set to make waves for the first time in SM Supermalls—coming soon to SM CDO Downtown! Nine Pot is set to bring its signature Taiwanese hot pot to SM City Clark, while ramen and sushi lovers can look forward to Yuki-Kun and Ramen Nagi, both opening their first-ever Cebu branches at SM J Mall. For dedicated café lovers, The Matcha Tokyo is coming to SM City Clark, serving authentic and high-quality ceremonial-grade matcha and matcha-infused desserts. Meanwhile, Salon de Thé, a refined café extension of French Baker, is set to open at SM J Mall, offering an elegant escape with a delightful serving of French patisserie. Beyond dining, SM Supermalls continues to introduce new activities to explore with iSwing Golf Arena—an indoor golf experience at SM J Mall.

With unlimited shopping destinations and endless first-time experiences to enjoy, SM Supermalls brings the world closer to you, making every visit fresh, exciting, and unforgettable. SM Supermalls—redefining what it means to experience the world for the first time as your ultimate home to many firsts!

Download the SM Malls Online App on the Apple App Store and Google Play for exclusive deals and promos.

Stay updated with the latest #HomeOfFirsts news and events by visiting www.smsupermalls.com and following @smsupermalls on all social media platforms.

SM Job Fairs Draw Thousands Nationwide in Labor Day Activation

In a powerful show of unity and purpose this Labor Day, SM Supermalls once again proved its commitment to Filipino workers by hosting one of the largest simultaneous job fair events in the country. Held across 20 SM malls and locations nationwide on May 1, the 2025 Job Fairs created life-changing opportunities for thousands of job seekers.

President Ferdinand “Bongbong” Marcos Jr. delivers the keynote message at the Labor Day Job Fair main event at the SMX Convention Center Manila last May 1, 2025.

Connecting job seekers to employment opportunities

The Labor Day job fairs drew a significant number of participants, with 14,864 job seekers in attendance and 2,091 successfully hired on the spot. This reaffirms the vital role SM Supermalls plays in national employment efforts.

A large crowd fills SM City Bacolod as job applicants explore opportunities at the May 1 Job Fair.

The nationwide SM job fair results in 2,091 on-the-spot hires, and several of these successful applicants pose for a photograph with President Ferdinand “Bongbong” Marcos Jr., Department of Labor and Employment (DOLE) Secretary Bienvenido Laguesma, Technical Education and Skills Development Authority (TESDA) Secretary Kiko Benitez, and Department of Health (DOH) Secretary Dr. Ted Herbosa.

SM City Cabanatuan celebrates instant success as career seekers are hired on the spot.

An employment seeker displays their "Hired on the Spot" moment at SM City Tuguegarao

An SM Supermalls representative engages with a job candidate at SM City Sto. Tomas.

Renewal of partnership with Jobstreet by SEEK

SM renewed its strategic partnership with Jobstreet by SEEK, one of the leading digital employment platforms in the country. The continued collaboration strengthens both physical and online recruitment channels, helping connect more Filipinos to the jobs they deserve.

Stories from the ground: Real lives, real impact 

Across the 20 participating SM malls and venues, heartwarming success stories emerged. From first-time job hunters who landed their dream roles to new opportunities, the on-ground atmosphere was electric with hope. 

“Mabilis ang process ng Job Fair, at saka lahat andito na. Yung mga requirements na kailangan sa paghahanap ng trabaho, nandito na. Malaking bagay po 'yun,” said a hired-on-the-spot room attendant.

Partners praised the seamless logistics, heavy foot traffic, and presence of government booths from the Social Security System (SSS), Philippine Health Insurance Corporation (PhilHealth), and Pag-IBIG, making the process smoother for both applicants and recruiters.

ITALIAN ARTISTRY FROM APERITIVO TO DINING: Discover Osteria Antica, the First in the Philippines, at SM Podium

The glow of a wood-fired oven, the scent of slow-cooked sauces, and the comfort of a well-prepared meal—Osteria Antica brings bold Italian flavors to Podium Social at SM Podium. With its warm ambiance, the restaurant stays true to traditional recipes, using fresh, high-quality ingredients with a modern flair.

Whether it's a casual lunch or intimate dinner, Osteria Antica offers a refined yet comforting taste of Italy in the heart of the city.

The Art of Italian Dining

The Wildflour Hospitality Group brings in a new Italian dining concept with Osteria Antica that brings in the charm of traditional Italian osterias with a fresh take on Italian classics. 

With a Valoriani oven for perfectly baked pizzas and a curated selection of Italian wines and handcrafted cocktails, Osteria Antica stays true to tradition while adding a refined touch. Whether it’s a simple, flavorful pasta or a bold Italian classic, each plate delivers rich Italian flavors.

Signature Dishes That Define the Osteria Antica Experience

At Osteria Antica, each dish reflects bold Italian flavors and craftsmanship, from handmade pasta to expertly prepared mains.

The Endive Salad balances crisp textures and bright, citrusy notes, true to the light and vibrant flavors of Italy. 

The Rigatoni Carbonara is a comforting classic, made the traditional way with rich, savory depth. 

To end on a sweet note, the Mascarpone Cheesecake offers a creamy, delicate finish that captures the essence of Italian indulgence.

The restaurant also features Bar Antica, which offers a selection of wines, cocktails, and spirits that pair seamlessly with the menu. 

A New Culinary Destination at Podium Social

A seamless addition to SM Podium, Osteria Antica offers a fresh take on the classic Italian osteria. The restaurant blends tradition with modern touches, creating a space both welcoming and refined. Enjoy the flavors of Italy in an indoor setting adorned with exposed brick walls, wooden tables, leather seats, and floor-to-ceiling glass windows, or on a charming veranda with a cityscape backdrop.

With its inviting atmosphere and commitment to personable service, Osteria Antica adds to the growing dining scene at Podium Social, a vibrant space on the 6th floor of SM Podium with the perfect ambiance for dining and socializing, offering a diverse mix of culinary experiences. As more restaurants open in the area, it continues to establish itself as the top spot for quality dining, offering a mix of familiar favorites and new flavors. This expansion highlights SM Supermalls’ commitment to bringing more dining options to Filipino diners in the heart of the city.

Discover the flavors of Italy at Osteria Antica, now open at Social Podium in SM Podium. For more exclusive dining experiences and first-to-market brands, visit www.smsupermalls.com or follow @SMSupermalls on social media.