Wisdom from Robert Laurel Yupangco of Zoomanity Group

Robert Laurel Yupangco is undoubtedly very charming, rich, successful and a bachelor. His diverse business from Tourism to Finance industry made him received awards from different sectors. He will be one of the speakers this May 27, 2016 at Asia Digital Marketing Expo 2016 and will be there for 3 different activities; As the panel speaker, round table lead under the topic "The Digital Tourism" and as one of the incubator at the StartUp Pitching Session. The participation is and only because, he can. He was a favorite in all speaking gig. That's also because of his wit, humor and experience. Please read his message that will be published in the souvenir program of Asia Digital Marketing Expo 2016. 

“Timing is important!” Let me re-quote the English proverb: “The early bird catches the worm” but “The early worm was eaten by the bird”. We may act promptly but without strategy we may not get our desired results.

Having a good and well planned strategy is one key to cope up in the digital era that we are now facing. Technology change and consumer adapting to technology are drawing marketing innovators to a fast face media platforms. Hospitality and tourism is one of the industries that is most affected by digital development. Technology enables consumer make better travel alternatives causing higher expectations.

In order to perform well and gain competitive advantages, players in the travel industry, like us in Zoomanity Group are always looking for the newest and better ways to reach our customers. We are focusing on “real experience” through a real and live interaction with animals and nature. Zoomanity Group parks: Zoobic Safari in Subic, Residence Inn Tagaytay, Zoocobia in Clark, Pampanga, Paradizoo in Mendez, Cavite, Zoocolate Thrills in Loboc Bohol, are now expanding internationally through our projects in Nagano, Japan called Zootopia, a Ski and Summer resort park, and animal breeding center in Shepparton City in Victoria, Australia. To give our customers a better and easy way to visit our parks we’ve launched an online ticketing system calledwww.zoomanitypayment.com.ph.

Change has been a vital part in our growing tourism industry especially in digital aspect. The rising customer expectations gives companies like us to have better opportunities to expand our market by giving a more quality and unique experience.

With this, I want to share you this message:

“Think out of the box. You will never grow if you stay inside the limited corners of an idea. Business is a world of infinite possibilities. You will not succeed if you are afraid to tap the only permanent thing in this world, Change”.- Robert Laurel Yupangco 

TAG Media and Public Relations is the marketing & branding arm of Zoomanity Group. For more info: 09166299381.

Facebook joins Asia Digital Marketing Expo 2016

On May 27, 2016 at SMX Convention Center, Taguig, Philippines from 8AM to 6PM, Asia Digital Marketing Expo 2016 #AdMe2016 will happen and this time with Lianne Dehaye who manages the Southeast Asia Small & Medium Business team, focusing on Singapore, Malaysia and the Philippines. She has been with Facebook for three years and is currently leading the Account Management program within Asia-Pacific. She has been working in the online advertising industry for almost 10 years and has in-depth knowledge of search marketing, brand solutions and web analytics. Topic: “Facebook for Business: Beyond Likes, Comments & Shares”: Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them. Discover how Facebook’s marketing solutions can help Filipino businesses stay connected with their customers and drive real business results." Line up of speakers; -Lianne Dehaye, Manager, Facebook (Philippines, Malaysia and Singapore) -Emmanuel Mendoza, Director for Application Services Global Delivery Philippines & South Pacific, Hewlett Packard Enterprise -Grace Bondad Nicolas, COO, TAG Media & Public Relations -Janette Toral- Founder, Digital Filipino Club, Book Author and dubbed as the E- Commerce Guru of the Philippines -Robert Yupangco, President, Yupangco Group of Companies (Yamaha Music, Zoobic Safari, Manila Express, Misono Restaurant and more) -Thierry Tea- Managing Director (Philjets Group, GrabHeli Partner) -Ole Oldhoj, CEO (Boolex) -Lars Jeppessen- Managing Director (Tech One Global) -Mannix Pabalan- Founder (Hashtag Digital) -Jojy Azurin, Co Founder (Horsepower PH) -Spanky Enriquez- TV Host & Writer (Philippine Star) -Art Samaniego Jr- Tech Editor (Manila Bulletin) -Erick Kalugdan- President/CEO (Gimeme Unlimited Inc.) -Avelino Zapanta- Former CEO (Philippine Airlines and SeaAir) -Charlie Agatep- Chairman (Grupo Agatep) -Ana Kim- President, Onnet Global -Luuk Rietvelt- Finance Head, Finacore -Paolo Bediones- Founder, TekDeviant Inc -Mark Vernon- Founder, Tag Cash Reserve your slot now. Limited seats are available as of today. Registration fee is Php 4,000.00 with elegant lunch and snacks. Deposit your fee to TAG Media and Public Relations, BPI Account # 1680 0010 29. For inquiries and registration E: www.asiadigitalmarketing.ph M: 09166299381 Presented by TAG Media and Public Relations to promote the ASEAN region as a premier business destination. The conference serves as a hub for networking and spreading of ideas that help top management overseeing enterprises across the Asia Pacific region. Speakers are experts and leaders in their industries and engaged in momentous pursuits of significance to the ASEAN region. Attendees are senior leaders, high-ranking government officials and journalists covering the event.