Shopee Wraps Up a Record-Breaking 2018 with Over 12 Million Orders on 12.12 Big Christmas Sale

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, wraps up a record-breaking year with its highly successful Shopee 12.12 Big Christmas Sale. On 12 December, Shopee saw over 12 million ordersacross the region, surpassing all past records including the recent Shopee 11.11 Big Sale.

Supported by more than 450,000 brands and merchants, Shopee recorded 48 million visits as users shopped60 million deals across all categories. Shopee’s in-app games were also highly popular; Shopee Shake was played 46 million times throughout the campaign, while the newly launched Shopee Quiz saw 11 millionparticipants tuning in from across the region.

In the Philippines, Mobile and Accessories, Health and Personal Care, and Women’s Apparel were the top three most popular categories. Leading brands, including Maybelline, the SM Store, Xiaomi, and Pampers emerged as favourites amongst users.

Terence Pang, Chief Operating Officer, Shopee, said, “Shopee 12.12 Big Christmas Sale marks another significant milestone as we celebrate a year of exponential growth. Following the success of Shopee 11.11 Big Christmas Sale in November and Shopee 9.9 Super Shopping Day in September, it has been an exciting and fulfilling quarter for us as we surpass past records and set new benchmarks to reach next year. As we wrap up 2018, we would like to thank our loyal users, sellers, and partners for their continued support; and we look forward to having everyone join us in attaining even greater heights in 2019.”

Shopee’s achievements in Southeast Asia and Taiwan

Since launching in 2015, Shopee has seen tremendous growth across its seven markets, achieving over 195 million downloads across Southeast Asia and Taiwan^[1]. In the third quarter of 2018, Shopee saw 158.8 million gross orders and US$2.7 billion in gross merchandise value (GMV), a respective 24.0% and 21.1% increase from last quarter.

Shopee Philippines’ key milestones in 2018

2018 has proven to be an exciting year for Shopee Philippines. Key highlights include:

• Scaled up partnerships with leading brands: To date, Shopee has widened its product assortment to around 800 leading brands and retail partners on Shopee Mall; including Maybelline, Platinum Karaoke, Vivo, The SM Store, Head and Shoulders, Asus, Robinsons Appliances, Bosch, and Xiaomi. This year, Shopee also partnered with top brands to hold major events; including a beauty workshop in partnership with Maybelline and Palmolive to celebrate female empowerment, and an exclusive fashion show with Avel x Matteo in line with the launch of Shopee Celebrity Club.

• Deepened engagement with users: Launched popular in-app games to drive user engagement, including the iconic Shopee Shake; and the latest in-app game, Shopee Quiz, which saw 400,000 participants throughout the entire Shopee 12.12 Big Christmas Sale.

• Extended reach across the Philippines: Worked closely with top Filipino celebrities including Anne Curtis, Shopee Philippines’ first brand ambassador; and Jose Mari Chan, Shopee’s Christmas ambassador; to reach out to even more users and fans across the country.

To round off Shopee’s Christmas celebrations, users can shop one final round of Christmas treats at the Shopee 12.12 Thank You Sale happening from December 13 to 14.

Shop the Shopee 12.12 Thank You Sale at https://shopee.ph/m/thank-you-sale

For more information, https://shopee.ph/

Download the Shopee app for free via the App Store or Google Play.

Join Shopee in Giving Back this 12.12 Big Christmas Sale

In line with Shopee 12.12 Big Christmas Sale, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, together with its Christmas Ambassador, Jose Mari Chan, invites everyone to join in giving back this Christmas season.

From November 29 to December 11, users can do their part for charity by purchasing Jose Mari Chan’s Going Home to Christmas album via the JMC Music Official Store on Shopee. All proceeds from the album sale will go towards funding the renovation and educational programs of the San Juan Nepomuceno School. In addition, as a token of appreciation for users’ contribution, those who purchase the album will also be in the running to win two roundtrip tickets to Macau, Brunei, or Cambodia.

Terence Pang, Chief Operating Officer, Shopee, said, “Youth are key drivers of the Philippines’ digital economy, and it is important that we do our part to improve the quality of education they receive in the Philippines. In line with our Shopee 12.12 Big Christmas Sale, and together with our Christmas Ambassador, Jose Mari Chan, we hope to be able to make a difference and to give back to the community this festive season. We invite our users to join us in this meaningful cause.”

“I am thrilled to partner Shopee to raise funds for the San Juan Nepomuceno School which holds a special place in my heart. Christmas is a time for us to not only celebrate and spend time with our friends and family but to also give back to our fellow Filipinos. I hope that everyone will enjoy the brand-new Going Home to Christmas album and will join Shopee and I in doing something special this year-end holiday,” said Jose Mari Chan.

Ongoing till December 12, the Shopee 12.12 Big Christmas Sale features deals up to 99% off from leading brands including P&G, Maybelline, Vivo, SM Store, Silverworks, Unilever, Lactum, and Platinum Karaoke. Users can enjoy daily free shipping promotions, flash sales as low as ₱12, Shopee Shake worth 12 million, and the launch of a brand new in-app game, Shopee Quiz. Leading industry players including Smart, Viber, and Mini Stop, will also be joining in the celebrations with exciting promotions this Shopee 12.12 Big Christmas Sale.

Purchase Jose Mari Chan’s Going Home to Christmas album from the JMC Music Official Store at https://shopee.ph/jmcmusic

For more information on the Shopee 12.12 Big Christmas Sale, visithttp://shopee.ph/12-12

Download the Shopee app for free via the App Store or Google Play.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice.

Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Greater Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

Shopee Continues Christmas Celebrations with the Shopee 12.12 Big Christmas Sale

Fresh off the excitement from the Shopee 11.11 Big Christmas Sale, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, celebrates the final wave of Shopee 11.11 - 12.12 Big Christmas Sale. Starting November 26, users can shop the Shopee 12.12 Big Christmas Sale featuring 16 themed sale days in the lead up to December 12, with daily free shipping promotions, flash sales as low as ₱12, and Shopee Shake worth 12 million. Shopee will also be launching a brand new in-app game, Shopee Quiz.

“The past year has been an exciting one for Shopee not only in the Philippines but also across the region. We have achieved many significant milestones, such as the most recent Shopee 11.11 Big Christmas Sale which broke 11 million orders regionally on November 11. The Shopee 12.12 Big Christmas Sale marks the final leg of the year and we are excited to end it with a bang. We want to thank all our shoppers, sellers, and brands for their unending support on this journey, and will continue to push even more boundaries and drive e-commerce in the region forward,” said Terence Pang, Chief Operating Officer at Shopee.

Starting November 26 to December 12, Shopee 12.12 Big Christmas Sale will feature over two weeks of daily promotions at up to 99% off. Leading brands including P&G, Maybelline, Vivo, SM Store, Silverworks, Unilever, Lactum, and Platinum Karaoke will also be joining in the Shopee’s 12.12 Big Christmas sale celebrations with exclusive deals for Shopee users this festive season.

Debut of brand new in-app game, Shopee Quiz

To add to the celebrations, Shopee will also be launching its brand new in-app game, Shopee Quiz, during Shopee 12.12 Big Christmas Sale. The interactive live quiz will require users to answer a series of questions in order to win from a prize pool of hundreds of thousands of Shopee Coins. Shopee Quiz sessions will be happening daily at 9 PM from December 4 to December 11, and at 12 noon and 9 PM on December 12.

In addition, Shopee’s trademark in-app game, Shopee Shake, returns for one last run in 2018. Users should watch out for Shopee Shake sessions happening twice daily at 12 noon and 7PM throughout the campaign, and eight times on December 4, 11, and 12.

Shopee presents the Wish Bus Tour with Jose Mari Chan

In partnership with Wish 107.5, Shopee will be holding an exclusive bus tour with Shopee’s Christmas ambassador, Jose Mari Chan. On November 26, the Shopee Wish Bus Tour will make several stops around Metro Manila for live Christmas performances, games and giveaways. The different stops for the tour were determined by users who voted via the Shopee app, with Starmall EDSA, Shaw; Ayala Triangle, Makati; and Market! Market!, Taguig City emerging as the top three voted locations.

On November 26, users can head down to the three locations to meet Jose Mari Chan live in person or tune in to the happenings of the Shopee Wish Bus Tour streamed live on Shopee’s Facebook page. As a treat to users this festive season, users who manage to spot and post a picture of the Shopee Wish Bus on Facebook or Instagram will also be in the running for a special Christmas giveaway. To qualify, users will need to tag and follow @shopeeph on Facebook and Instagram, and include the hashtags, #ShopeeWishBusTour, #ShopeeBigChristmasSale, and #ShopeePH1212.

“The Shopee 12.12 Big Christmas Sale is a way for us to show our appreciation to all our loyal users in the Philippines. As the end of 2018 approaches, we invite all the Filipinos to join us in celebrating another key milestone in our Shopee journey.”

For more information on the Shopee 12.12 Big Christmas Sale, visit http://shopee.ph/12-12

Download the Shopee app for free via the App Store or Google Play.