Cleanance: The Ultimate Natural Answer to Oily, Sensitive Skin

Avène’s Cleanance product line -- with cleansers, moisturizers and more that are specifically developed for the needs of oily and acne-prone skin -- launched Shine-Free Week September 26 – October 2 at SM Makati.

Well-known dermatologist Dr. Karen Gavino-Dionisio of the Aesthetic Institute of the Philippines shared information about good skin cleansing habits and specific products that can help prevent breakouts, arrest excessive oil production and sooth sensitive skin.

All week long, consumers got educated on skin types, the importance of caring for oily skin, the do’s and don’ts of oily skin and what products to use for various skin needs as they went through various stations at the Cleanance booth to enjoy interactive experiences and win prizes.

Dr. Gavino-Dionisio said everyone dreams about having blemish-free skin, so people try different skin care regimens in the hope that they can minimize breakouts. Having sensitive skin compounds skin problems so finding a good skin care routine can be challenging because no one regimen works for everybody. Not just women but also men share the bane of oily, acne-prone skin.

Oily, acne-prone skin, said Dr. Gavino-Dionisio is a concern for 80% of adolescents and 40% of adults. Some of the risk factors of acne are genetic predisposition, hormonal changes, sun exposure, smoking, stress, diet and oily skin.

Sebum, a naturally-occurring substance produced by the body’s sebaceous glands is vital to keep hair and skin lubricated and protected. However, the over-production of sebum can cause various skin problems. Excess oil secretion leads to clogged pores that result in acne.

Dr. Gavino-Dionisio said acne comes in different forms and the appearance and severity of the skin condition differs from one person to another. If untreated, the condition can last for years. But meticulous caring, using the right products and treatment can control this complex skin dilemma. Treatments take an average of two months to work. Patience and perseverance are key.

Cleanance, a French brand that is part of the famous Eau Thermale Avéne line, is the ultimate solution to oily skin for both men and women. It is made especially for acne-prone skin with spots and blackheads because it has gentle and exclusive active ingredients that regulate sebum production without drying the skin and also reduces the appearance of blemishes, said Karihome Philippines Head of Marketing, Anna Karennina Talatala.

During Shine-Free Week, customers had access to Cleanance EXPERT—the full Cleanance line that was introduced at the interactive booths. When used as a team, the products help to carry out the Cleanance Skin Care Routine of Cleanse, Prepare, Reduce Blemishes and Protect.

Cleanance Cleansing Gel jumpstarts the cleansing process. It is soap-free but deeply cleanses the skin while maintaining the surface hydrolipidic film. It has the ability to control sebum production and keep breakouts at bay.

Cleanance Micellar Water can be used next to gently remove impurities from the face and eyes without the need to rinse.

Cleanance Mattifying Lotion, a two toner combination of gentle astringent and mattifying powders can next be used to purify skin and tighten pores without irritation for a clear, shine-free complexion.

Cleanance Skin Refining Serum, a super light, watery texture serum that gives skin a sensation of comfort and freshness without the unwanted stickiness, is also recommended.

To reduce blemishes and dark sports, Cleanance Expert Emulsion helps eliminate mild to moderate blemishes, spots and blackheads while Cleanance Spot Corrector, a pen that helps reduce the appearance of localized blemishes with daily use, can be used to touch up unwanted spots.

Lastly, there is Cleanance Solaire, which is specifically made for oily, acne-prone skin and gives a matte and shine-free finish that’s perfect for oily skin types. It provides high-sun protection of delicate facial skin with acne.

The Cleanance EXPERT-Complete Care line is formulated for sensitive skin because it has gentle and exclusive active ingredients to regulate sebum production without drying the skin, even as it reduces the appearance of blemishes. It contains Diolenyl that targets blemishes, X- Pressin that smoothens skin texture, Monolaurin that regulates sebum hyperproduction and Avéne Thermal Spring Water that soothes, softens and prevents skin irritation.

The Cleanance skincare line keeps skin purified, hydrated and mattified day after day.

For more information on Cleanance and the rituals of good skin care, visit our website www.eau-thermale-avene.ph, like our Facebook page @EauThermaleAvenePH and follow us on Instagram @avenephilippines

Maxi-Peel Encourages Women with Troubled Skin: “Wag Mong Isuko Ang Laban!”

Have you ever been judged because of your looks? Or rejected because your skin wasn’t perfect? The 4 women you are about to meet experienced negativity that have impacted their lives in a lot of ways simply because of a skin condition — acne.
We see it every day, a lot of us have had acne at some point in our lives, but for these women, it’s the source of an undying insecurity, causing them pain that goes beyond skin deep, scarring not only their faces, but also their self-esteem.

And in a society where looks and aesthetic is very influential, the fight for respect and equality is a lifelong struggle for people with pimples. But that fight is a fight that Maxi-Peel is unwilling to give up. The brand’s mission is to amplify the voices of those who have been misjudged, ridiculed, and discriminated because of their acne through their newest campaign — “'Wag Mong Isuko ang Laban”. (Don’t Give Up the Fight)

Maxi-Peel puts their brand on the line with a documentary campaign that follows 4 women from different walks of life in a 60-day journey with Maxi-Peel Exfoliant Solutions, capturing real progress, with real results in real time. The campaign begins with a heart-wrenching 60-second testimonial video of these 4 women telling everyone what society tells them every day.

“Alam mo Kata, mas maganda ka sana kung kasing kinis ng legs mo yung mukha mo.” Kata San Mateo, a digital marketing head and an aspiring artist, recalls a painful moment during her acne breakout. Teary-eyed, she continues, “Siyempre tatawa-tawa lang ako pero sa loob loob ko, sobra na.”

“Bakit siya ‘yung napiling host, eh ang dami niyang pimples?” Andrea Roces, a retail manager and an active humanitarian says pimples have affected her work and her credibility, damaging her self-esteem and self-belief, “The confidence I’ve built for many years, it all goes away.”

“Honestly, lately hindi ako lumalabas ng bahay. There’s this misconception na ‘pag ma-pimple ka, madumi ka kaya sometimes I feel hopeless.” A former special education teacher, now a full-time mom, Angeline Carandang powers through the negativity, despite an overwhelming feeling of insecurity, “Behind this face, I can be a great mom… matatapos din ‘to, ngayon lang ‘to.”
“Nakulam ka ba… Naagnas ka na” Joepy Libo-on, a cum laude graduate who is now working as a marketing manager, still remembers some of the most painful things people have told her. “Before n’ung sobrang lala talaga ng pimples ko, there was a time na sobrang bumaba ng self-esteem ko.”

Through real stories from real people, Maxi-Peel aims to open our eyes and minds to the truth behind acne. That removing pimples is not just about being beautiful, or achieving smoother skin, or to gain more followers, those are just the aesthetic effects. The real purpose of the brand is to help Filipinos treat and cure an actual skin condition, boost their self-confidence, revive their self-belief, and empower them to have a fighting chance against prejudice and discrimination.
This fight isn’t just about the face, this fight is about facing challenges head on, and acknowledging that it’s only just a phase. Never quitting, never stopping. To all Filipino women out there who have lost their confidence, hope is not lost. You can get past this, in your fight against acne and all its inherent negativity, “Wag Mong Isuko Ang Laban”.