2023 NATIONAL FOOD FAIR HIGHLIGHTS INNOVATIONS AND GLOBAL FOOD TRENDS

The theme “Go Discover, Taste, Enjoy!” for the upcoming 2023 National Food Fair truly embodies this much-awaited event, as it highlights the fusion of science and tradition in bringing innovations into the Philippine food industry. Organized by the Department of Trade and Industry – Bureau of Domestic Trade Promotion (DTI-BDTP) in partnership with the DTI-Regional Operations Group (DTI-ROG), the 2023 National Food Fair will be held from July 12-16, at Megatrade Halls 1-3, SM Megamall, Mandaluyong City.

Grounded on landmark research at state colleges and universities, the Department of Agriculture, and the Department of Science and Technology, the event will introduce trailblazing products generated by biotechnology as well as production techniques that have the potential to disrupt the food value chain. These will be showcased in the Philippine Food Industry Innovation Lounge as well as in the exhibits of the Innovative and Biotech Products Cluster.

The Philippines is among the world’s top coconut producers, and the 2023 National Food Fair will continue to showcase this wealth-generating product through the Philippine Coconut Industry Pavilion and Coconut-based MSME Cluster. As part of the promotional activities, a series of “Cooking with Coconut” short videos will be released on BDTP’s social media accounts ahead of the event.

Meanwhile, the Rural Agro-Industrial Partnership for Inclusive Development and Growth (RAPID Growth) Project, one of the DTI projects to be featured at the NFF aims to provide economic and sustainable development by helping smallholder farmers and stakeholders increase their income and generate employment through the value chain approach for selected products such as cacao, coffee, coconut and processed fruits and nuts.

During the five-day event, there will be a daily program of activities consisting of entrepreneurship talks, live cooking demonstrations by Chefs Claude Tayag, Boy Logro, Tatung Sarthou, Jam Melchor and Laudico Guevarra, wine-mixing tutorials, and presentations on various food and business-related topics. This is open to the public and free of charge. The daily program will also be livestreamed on BDTP social media channels for remote viewers.

“The 2023 National Food Fair is a physical show with an online counterpart on Lazada with featured exhibitors making their products available to all serviceable areas nationwide” said BDTP Director Marievic Bonoan.

To know more about the 2023 National Food Fair and other programs of the DTI-Bureau of Domestic Trade Promotion, please follow their social media accounts on Facebook (DTI.BDTP), Instagram (dti.bdtp), and Twitter (@DTI_BDTP). You may also email BDTP Director Marievic M. Bononan at bdtp@dti.gov.ph.

2023 NATIONAL FOOD FAIR INVITES FOODIES TO “GO DISCOVER, TASTE, ENJOY!”

With economic activity back in full swing, one of the country’s most popular trade shows, the 2023 National Food Fair: Philippine Cuisine and Ingredients Show, will once again delight foodies with a 5-day event scheduled for July 12-16 at the Mega trade Halls 1-3 in SM Megamall, Mandaluyong City.

Themed “Go Discover, Taste, Enjoy!” fairgoers will be treated to a wide selection of cooked and processed food, fresh produce and agricultural products, wines and beverages, and many others, from the country’s 16 regions. In addition, there will be innovative and sustainable food products and eco-friendly kitchen accents for the home and even for hotels and restaurants.

The NFF will highlight the fusion of science and tradition that distinguishes today’s Philippine food industry by promoting innovative food products generated by biotechnology and new production techniques from landmark researches that could disrupt the Philippine food value chain. A particular focus will be high-value coconut-based food products, healthy snacks, and innovative food and beverages. The show will also include cooking demonstrations by Filipino chefs, and business talks by food experts, government partners, and collaborators in the food industry.

The 2023 National Food Fair promises to elevate the food fair experience with show highlights that include:

●       Kusinang Filipino with Live Cooking Demonstrations and Business Talks

●       Philippine Coconut Industry Pavilion and Coconut-Based MSME Cluster

●       Philippine Food Industry Innovations Lounge

●       Philippine Fruits and Nuts Pavilion

●       Innovative and Biotech Products Cluster

●       The Rural Agro-Industrial Partnership for Inclusive Development and Growth (RAPID Growth) Project Pavilion

●       Fresh Produce Pavilion

●       KAPEtirya (Philippine Coffee Pavilion)

●       Philippine Island Wine, Beer, and Juice Bar

●       Digital Partners’ Space

●       #FlexPHridays Corner

Embracing the shift to digital and incorporating e-commerce into the marketing mix, the 2023 National Food Fair will have an online counterpart on Lazada, with featured exhibitors making their products available to all corners of the Philippines because you don’t have to be at the venue to enjoy the flavors and delicacies from the different regions.

A central feature of the 2023 National Food Fair is a daily program of activities consisting of entrepreneurship talks, live cooking demonstrations, wine-mixing tutorials, and presentations on various food and business-related topics. This is open to the public and free of charge. At the same time, the program will be livestreamed on BDTP social media channels to provide access for remote viewers.

The formal opening of the 2023 National Food Fair is set for Wednesday, July 12, with top DTI officials as well as guests from partner-agencies in attendance.

To know more about the 2023 National Food Fair and other programs of the DTI-Bureau of Domestic Trade Promotion, please follow their social media accounts on Facebook (DTI.BDTP), Instagram (dti.bdtp), and Twitter (@DTI_BDTP). You may also email BDTP Director Marievic M. Bononan at bdtp@dti.gov.ph.