Thursday, May 24, 2018

PH, US open discussions to strengthen trade and investment ties, exploratory talks on possible FTA


Department of Trade and Industry (DTI) Secretary Ramon M. Lopez met with Deputy United States Trade Representative (USTR) Jeffrey D. Gerrish and his delegation to further trade and investment ties and continue with the exploratory discussions for a possible free trade agreement (FTA) between the Philippines (PH) and the United States (US). The two countries agreed that an FTA would be a win for both countries, as both acknowledge there are already opportunities under the current Trade and Investment Framework Agreement (TIFA) that both teams can work on to facilitate immediately more trade.

This follows the meeting of President Rodrigo Roa Duterte and U.S. President Donald Trump during the 2017 ASEAN Summit and the statement of USTR Robert Lighthizer, acknowledging the need to strengthen bilateral relations with countries in the Asia Pacific, including PH during a Congressional hearing last March.

“We are looking forward to exploring a free trade agreement with the U.S. Meanwhile, we can simultaneously pursue low-hanging opportunities like the existing TIFA and the privileges under the Generalized System of Preferences (GSP) of the U.S.,” said Trade Secretary Lopez.

Deputy USTR Gerrish said that “President Trump has made clear his commitment to the Indo-Pacific region, and the United States values our very important trade relationship with the Philippines,” and that “greater engagement on trade and investment will benefit both countries.”

PH currently enjoys preferential duty-free entry to the US through its GSP scheme. In 2017, GSP exports accounts for 17.6% of PH exports to the US, valued at US$ 1.492 billion. Leading GSP exports include tires, sugar, electronics, and fruit and vegetable juices. The GSP was also recently renewed to be effective for three years, instead of the annual review.

The renewed GSP also extended the duty-free treatment to travel goods such as suitcases; vanity and attaché cases; handbags; backpacks; travel, sports and similar bags and cases. The DTI wishes to use this momentum to add footwear to the GSP list. This, in turn, will promote Filipino-made shoes and to encourage foreign shoe manufacturers to locate in the Philippines.

DTI Undersecretary Ceferino Rodolfo likewise pointed out that under the current TIFA, both side are working on addressing policies and rules that can facilitate at once the flow of goods between the two countries, such as those governing import valuation mechanism, and clarification on tariff application on certain goods.

DTI Undersecretary Nora K. Terrado also noted the PH creative industry is benefitting from being excluded from the USTR Special 301 Watch List, a list of countries with deficient intellectual property protections, for the 5th straight year. Usec. Terrado also said that the DTI is planning a trade roadshow in the US to promote PH products.

*This is Press Release

America Crowns Maddie Poppe the New American Idol!


After an exciting night of performances, America has voted for singer-songwriter Maddie Poppe the winner of American Idol! Performing her audition song, “Rainbow Connection” with Kermit the Frog at the results show, Poppe endeared herself to the judges and the audience.

“I don’t have many words to say, I felt like I was kind of an underdog for a while. I really did because my music is not mainstream, and so to know that I pulled this off just doing what I love, and I didn’t have to change myself is pretty incredible.” Poppe gushed.

The results show had another OMG moment when it was revealed that Maddie Poppe and Caleb Lee Hutchinson are dating. Ultimately, Hutchinson came in second place

while country powerhouse Gabby Barrett took third place after being eliminated during the first hour.

Sony Channel premiered American Idol in the Philippines, express from the US in March, and aired the final performance and results shows same time as the US.

Sony Channel has consistently offered top-tier shows to its viewers, consistently making it as among the top-rated cable channels in the General Entertainment category. For more exciting updates, visit www.sonychannelasia.com.

Sony Channel is available on Cablelink Channel 39, Cignal Channel 120, Destiny Cable Channel 35, G Sat Channel 48, and SKYCable Channel 35.


About Sony Channel

Sony Channel is the premier destination for female-skewing entertainment with the biggest and best of Hollywood. Designed for the socially connected viewer, Sony Channel features some of the most captivating and talked-about drama, comedy, lifestyle, and reality programs on TV, all airing close to the U.S. telecasts, together with popular feel-good movies.

Fresh, confident and stylish, with a dash of clever wit, Sony Channel is visually stunning with a brand identity that perfectly complements its line-up of high calibre programming. Sony Channel appeals to a female-skewed, male-inclusive audience who loves to escape, engage, and lose themselves in premium content. Viewers are modern, social, stylish, and aspirational.

Sony Channel is wholly owned by Sony Pictures Entertainment and managed by Sony Pictures Television Networks Asia, which also operates pay-TV channels AXN, Animax, ONE and GEM.

Visit www.SonyChannelAsia.com, and join the conversation @SonyChannelAsia on Facebook and Twitter.

*This is Press Release

Sitting is the New Smoking


The simplest guideline for all of us would have to be, “Sit less and move more, ”  according to close to 2,000-member Philippine Heart Association (PHA) and  the  husband and wife tandem of  fitness gurus,  Jim and Toni Saret.

Yes, there’s a direct relationship between time spent sitting and your risk of early mortality of any cause. As your total sitting time increases, so does your risk of an early death.

Sitting  for around eight hours a day at the workplace increases the risk of contracting heart disease, cancer and diabetes by 40 percent. Actually, it can cause killer legs, too.

Majority of the world population is in the working age-group. This group are always on the computer.  Glued on their seats for eight hours, they lead sedentary lifestyles, while facing different kinds of stress which leads to unhealthy eating (stress eating) and lifestyle. Most of them are unable to engage in appropriate physical activities for their physical and mental well-being. And in worse cases, some do not have the means to cope with stress and maintain mental health.

Eating healthy, exercising regularly, maintaining a healthy weight, and avoiding vices like alcohol and cigarettes are ways of preventing major lifestyle diseases such as cardiovascular disease, diabetes and cancers as well as other risk factors such as raise blood pressure, raise blood sugar level and  obesity. However, awareness and practices of these healthy benefits are still low among the working population

The Philippine Heart Association (PHA), a non-stock, non-profit organization of 1,780 Filipino cardiologists is committed to foster exceptional cardiovascular education and primary care for everyone. Living up to its mission, the PHA aims to do its share on the awareness on preventive and management of heart diseases. The initiative encourages employees to improve their physical and mental well-being, and effectively address sedentary lifestyles by launching a campaign called “Sneakers Friday.”


“Sneakers Friday” capitalizes on promoting physical activity. It is meant to promote workplace health and wellness where personnel are encouraged to wear sneakers, casual top and pants every Friday as a “dress down day.”

The PHA’s “Sneakers Friday” campaign builds on the perspective that individuals have the ability to adopt healthy lifestyles when supported by a conducive workplace environment that promotes “healthy eating, healthy habits and physical and mental fitness.”

In order to obtain a healthy lifestyle, it is important to incorporate wellness in all aspects of one’s life, including the workplace. Corporate wellness generates many positive outcomes for their employees as well as the company itself. Even a simple activity such as walking (or brisk walking, with100 steps per minute) has so many powerful health benefits. When done correctly and regularly, it can be the key to losing weight, lowering blood pressure and cholesterol, and boosting your memory as well as reducing your risk for developing heart disease, diabetes, cancer and more. Walking could be done effortlessly without interrupting corporate work. One can also choose to take the stairs rather than ride the elevator or when one parks the car, choose the farthest end so you’d have more time to walk.

The “Sneakers Friday” initial campaign got off the ground spearheaded by medical professionals and cardiovascular experts themselves in November of 2017 with the Makati Medical Center as its launching site, followed by The Medical City where every last weekday was officially declared as “Sneakers Friday.”

Today, May 22, 2018, The “Sneakers Friday” campaign is officially launched. This ultimate goal of this campaign is to encourage the corporate sector to integrate more physical activity into their hectic pace and to make them aware that the corporate sector is the paragon of good health.


The benefits of incorporating a wellness program like “Sneakers Friday” in your workplace:

Aside from promoting a healthy lifestyle, it relieves employee stress, and it also promotes employee camaraderie. Setting time aside for employees to exercise can help reduce stress and overall sitting time. It also releases endorphins (happy hormones) and in the process creating happier and more energized employees. With a better mood and more energy comes more productivity!

Incorporating the Sneakers Friday campaign is great for promoting employee fitness and health. Partaking in physical fitness activities is proven to lower one’s chances of getting sick, which in return will ultimately lower health care costs for employees and the company. In addition, there’s an increase productivity as employees take fewer sick days too.

Employees get to know fellow employees outside of work. With a great group activity that allows co-workers to get to know each other better, employees will get the benefits of physical activity and the socialization that comes along with the group exercise.

With the “Sneakers Friday” campaign, coupled with healthy habits and lifestyle, the PHA looks forward to seeing happier and heart healthier Filipinos.