To help micro, small, and medium enterprises (MSMEs) and research development institutions (RDIs) understand how intellectual property management functions in protecting businesses and innovations, the Department of Trade and Industry (DTI)-Region 2 Small and Medium Enterprise Development Division (SMEDD) conducted a webinar on “Intellectual Property Management for MSMEs and RDI’s: Safeguarding Your Trademarks and Patents in the Global Marketplace” via Zoom on 21 May 2021.The said activity highlighted the differences and importance of trademark and patent in businesses and institutions and the procedure on how to register. Also, the International Trademark System called the “Madrid System” was introduced as a convenient and cost-effective solution for registering and managing trademarks worldwide.
In his message, DTI-Region 2 Assistant Regional Director Ruben B. Diciano emphasized the significance of these registrations as they provide institutions the powerful competitive advantage they need both in local and global markets.
“I would like to remind all of you: Mark your identity. Mark your ownership. Leave an indelible mark pronouncing what is yours to the rest of the world,” he said.
Engr. Janica B. Tacazon, Intellectual Property Officer of DTI-Region 2, served as the resource person during the activity. She also gave an introduction to the Madrid System which focuses on modifying, renewing, or expanding global trademark portfolios through one centralized system.
In closing, SMEDD Asst. Division Chief Michael B. Paggabao emphasized the importance of registering intellectual creations as stiff competition in the market emerges due to the growing number of businesses in the new normal.
“Every MSME should make sure that his business is fully protected from threats or challenges, and we in DTI help in that aspect by capacitating you and providing the right interventions for your enterprises,” Mr. Paggabao assured the participants.
The webinar was joined by a total of 99 participants, most of whom signified their interest to register their trademarks and patents.