Lito Adiwang Taps Iron Bunny Philippines As Official Outfitter For ONE Fight Night 16 Bout

October 18, 2023 – Manila, Philippines: One of the rising stars in Philippine MMA today, Lito “Thunder Kid” Adiwang, has partnered with Iron Bunny Philippines for his next assignment in ONE Championship.

He is scheduled to square off against Filipino compatriot Jeremy Miado in a strawweight rematch at ONE Fight Night 16. The event will take place at the iconic Lumpinee Boxing Stadium in Bangkok, Thailand on November 4.

 

Adiwang, known for his explosive fighting style and remarkable performances on the global stage, is excited to continue his journey through the ranks of the highly-competitve strawweight division with Iron Bunny Philippines by his side.

 

Lito Adiwang, ONE Strawweight MMA Contender, stated: "I'm absolutely thrilled to have Iron Bunny Philippines as my official outfitter for my next fight in ONE Championship. Their unwavering support means the world to me, and I couldn't be more grateful for this partnership. Together, we're going to conquer new heights.”

 

Iron Bunny Philippines, a brand recognized for its dedication to active lifestyle and competitive sports, was founded in 2015 by entrepreneur Ricky Enriquez and digital marketer Vir Moore Moranta. It has quickly gained a reputation for quality and innovation within the local mixed martial arts community and beyond.

 

Ricky Enriquez, Owner of Iron Bunny Philippines, stated: "We are thrilled to welcome Lito Adiwang to the Iron Bunny Philippines family. He embodies the core values of a true Filipino warrior—determination, passion, and an unwavering commitment to success. We look forward to supporting him on his journey to greatness."

 

Iron Bunny Philippines has a history of collaborating with some of the biggest names in the combat sports world, including former UFC Bantamweight World Champion Cody "No Love" Garbrandt, former ONE Lightweight MMA World Champion Eduard “Landslide” Folayang, and former ONE Strawweight MMA World Champion Joshua “The Passion” Pacio.

 

Adiwang is the latest addition to this impressive lineup. The 30-year-old standout from Baguio City, Benguet holds a professional record of 14-5, boasting eight victories by knockout and four via submission.

 

In his triumphant return to action last September, he made a statement by stopping Indonesia's Adrian Mattheis in just 23 seconds. “Thunder Kid” intends to keep the momentum going by prevailing over Miado at the much-awaited ONE Fight Night 16.

 

 

For more updates on Lito Adiwang, please visit his official Facebook page:  https://bit.ly/3trqOR5

 

Also please follow Iron Bunny Philippines on Facebook: https://bit.ly/3RyRoBI

Nielsen: ONE Championship Ranks Top 5 for Global Viewership and Engagement Among All Major Sports Properties

25 April 2022 – Singapore: ONE Championship™ (ONE) ranks top five in viewership and engagement among all major global sports properties, according to a recent report by Nielsen titled, “Year in Review: Sports Consumption Evolution.”   [Download the Nielsen report here]   ONE ranked #2 overall in 2021 digital viewership, rising from its #4 ranking in a 2020 Nielsen report, with over 13.8 billion video views across Facebook, Instagram, YouTube, and TikTok. It sits just behind the #1-ranked NBA, which boasts over 14.5 billion for 2021. The UFC fell two spots to #5, with 6.6 billion.1

In terms of digital fan engagement, ONE is #4 on Facebook at approximately 16.6 thousand average engagements per post, trailing only UEFA Champions League (#1), EPL (#2), and LaLiga (#3), while coming in four spots ahead of UFC (#8). ONE also ranked #4 on YouTube, #11 on TikTok, and #17 on Instagram in average engagements per post.2

ONE also continued its rapid digital follower growth, increasing its fanbase to approximately 42.7 million (+24%) across Facebook, Instagram, and YouTube from 2020-2021 — trailing only the Tokyo 2020 Olympics (+73%), UEFA EURO 2020 (+35%), and F1 (+31%).   ONE also exhibited rapid growth on TikTok, increasing its followers by 146% in 2021 — second only to F1 as the fastest-growing global sports property on the Gen Z-dominated platform.3

In cumulative reach on global broadcast television in 2021, ONE ranked #4 behind the Tokyo 2020 Olympics (#1), UEFA EURO 2020 (#2), and UCL (#3), but ahead of F1 (#5), NFL (#7), NBA (#8), and UFC (#9). Cumulative reach measures the number of unique viewers who tune in to watch at least one minute of a TV broadcast.4

According to Nielsen, ONE also ranked #11 in 2021 broadcast hours with 10.7K hours on metered TV channels, despite challenges presented by the COVID-19 pandemic.5

For more updates on ONE Championship, please visit www.onefc.com or follow us on: Facebook: www.facebook.com/ONEChampionship Instagram: www.instagram.com/ONEChampionship TikTok: www.tiktok.com/@ONEChampionship Twitter: www.twitter.com/ONEChampionship YouTube: www.youtube.com/ONEChampionship Snapchat: https://story.snapchat.com/@onechampionship

About Group ONE Holdings Group ONE Holdings (ONE) is Asia’s largest global sports media platform with a broadcast to 150+ countries around the world. According to Nielsen, ONE ranks among the world’s top 5 biggest sports media properties for viewership and engagement. Through its marquee sports properties (ONE Championship and ONE Esports) and its passionate millennial community, ONE is a celebration of Asia’s greatest cultural phenomena, Martial Arts and Gaming, and the deep-rooted values of integrity, humility, honor, respect, courage, discipline, and compassion. ONE broadcasts across 150+ territories with some of the largest networks and digital broadcasters, including Star Sports, Beijing TV, iQIYI, One Sports, Abema, IB, NET TV, Vidio, Startimes, Mediapro, Thairath TV, VieOn, Skynet, Mediacorp, Spark Sport, Match TV, Dubai Sports, RedeTV and more.   1,2,3Source: Nielsen Analysis (data sources: Social Blade, Fanpage Karma, Jan 2021 - Dec 2021) 4Source: Official local TAM (Television Audience Measurement), AGF/GfK Germany, Kantar Spain, Auditel/Nielsen Italy, Mediametrie France, BARB UK, Ibope Kan- tar Argentina (x2.93 multiplier to approach total population) Brazil (Cov% applied to Total Population 211m), Mexico (x2.31 multiplier to approach total population), CSM Media Research China, Video Research Japan, Nielsen Indonesia (x4.88 multiplier to approach total population), Malaysia (x1.49 multiplier to approach total population), Myanmar (x4 multiplier to approach total population), Philippines, South Africa, Thailand and USA, AMI Vietnam, Glance. 5Source: Official local TAM (Television Audience Measurement), AGF/GfK Ger- many, Kantar Spain, Auditel/Nielsen Italy, Mediametrie France, BARB UK, Ibope Kantar Argentina, Brazil, Mexico, CSM Media Research China, Video Research Japan, Nielsen Indonesia, Malaysia, Myanmar, Philippines, South Africa, Thailand and USA, AMI Vietnam, Glance.

Sitthichai, Allazov Advance To ONE Featherweight Kickboxing World Grand Prix Championship Final With Dominant Victories

28 January 2022 – Singapore: ONE Championship™ (ONE) returned with ONE: ONLY THE BRAVE, which aired live from the Singapore Indoor Stadium. The stacked fight card included a pair of ONE Featherweight Kickboxing World Grand Prix semifinal bouts, a highly anticipated lightweight encounter, and a showdown between top strawweight mixed martial arts contenders.   [Official ONE: ONLY THE BRAVE Photo Gallery]   Third-ranked featherweight kickboxing contender Sitthichai Sitsongpeenong dominated Davit Kiria from start to finish and punched his ticket to the ONE Featherweight Kickboxing World Grand Prix Championship Final. Sitthichai established himself early in this semifinal clash, picking apart Kiria with his signature left kick from range. In the second round, a left high kick landed for Sitthichai, sending the Georgian striker down for the count. The third round saw Sitthichai build an even wider lead, as he cruised to a unanimous decision win. The decorated Thai athlete will now face Chingiz Allazov in the final round of the prestigious tournament.   Fourth-ranked featherweight kickboxing contender Chingiz Allazov advanced to the ONE Featherweight Kickboxing World Grand Prix Championship Final with a knockout victory over Smokin’ Jo Nattawut. Allazov put Nattawut on the seat of his pants with a combination early in the fight, but the Thai warrior made it back to his feet and beat the mandatory eight-count. Shortly after, a well-placed left hook to the temple dropped Nattawut again, ending the fight. Due to his strong performance, Allazov earned a US$50,000 bonus from ONE Chairman and CEO Chatri Sityodtong.   Chinese veteran Zhang Lipeng made quick work of highly regarded lightweight Ruslan Emilbek Uulu, putting together one of the fastest finishes in divisional history with a 32-second knockout. As Emilbek Uulu rushed forward with a combination, Zhang caught him with a destructive left hook to the jaw, instantly separating the Kyrgyzstani fighter from his senses. The Chinese star earned a US$50,000 bonus for his performance and made his case to battle a top lightweight next.   Heavyweight kickboxing sensation Rade Opacic scored his fourth consecutive win in ONE Super Series with a stoppage of Francesko Xhaja. Opacic sent Xhaja to the canvas in the first round with a left high kick, which was followed by stinging straight punches. In the second round, Opacic sent Xhaja crashing to the mat once more with a devastating body shot. The Serbian star quickly scored another knockdown, landing a bludgeoning right hand to the head. Finally, a devastating body shot crumpled Xhaja, giving Opacic the technical knockout victory due to three knockdowns in a single round and earning him a $US50,000 bonus.   Hard-hitting Japanese welterweight Hiroyuki Tetsuka made a massive statement, putting together an impressive performance against Edson Marques. Tetsuka utilized his raw strength and power to keep Marques honest throughout the contest. The Brazilian tried to use his boxing to keep Tetsuka at bay, but he was unsuccessful. In the third and final round, Tetsuka caught Marques in a fiery exchange of strikes, connecting with a monstrous left hook on the chin to end matters abruptly.   A highly anticipated strawweight showdown between #3-ranked Jarred Brooks and #4-ranked Hiroba Minowa kicked off the main card broadcast. Brooks authored a commanding performance across all three rounds, blasting Minowa with thunderous punching combinations while dominating the intense grappling exchanges. Minowa scored with a couple of flying knees late, but it wasn’t enough, as Brooks easily took home a unanimous decision.   In the action-packed ONE: ONLY THE BRAVE lead card, Ivan Kondratev stopped previously unbeaten kickboxer Dovydas Rimkus when he connected with a blunt left hand on the chin in the third round. Tatsumitsu Wada snapped Wang Shuo’s five-bout winning streak, stifling his Chinese opponent with a relentless ground attack to win via unanimous decision. And bantamweight upstart Purev Otgonjargal overwhelmed newcomer Micael De Jesus with forward pressure to capture a unanimous decision victory.   Official Results for ONE: ONLY THE BRAVE Kickboxing - Featherweight: Sitthichai Sitsongpeenong def. Davit Kiria via Unanimous Decision Kickboxing - Featherweight: Chingiz Allazov def. Jo Nattawut via KO at 1:55 of R1 Mixed Martial Arts - Lightweight: Zhang Lipeng def. Ruslan Emilbek Uulu via KO at 0:32 of R1 Kickboxing - Heavyweight: Rade Opacic def. Francesko Xhaja via TKO at 2:00 of R2 Mixed Martial Arts - Welterweight: Hiroyuki Tetsuka def. Edson Marques via KO at 1:05 of R3 Mixed Martial Arts - Strawweight: Jarred Brooks def. Hiroba Minowa via Unanimous Decision Kickboxing - Catchweight (71.65 KG): Ivan Kondratev def. Dovydas Rimkus via KO at 0:35 of R3 Mixed Martial Arts - Catchweight (61.50 KG): Tatsumitsu Wada def. Wang Shuo via Unanimous Decision Mixed Martial Arts - Bantamweight: Purev Otgonjargal def. Micael De Jesus via Unanimous Decision

For more updates on ONE Championship, please visit www.onefc.com or follow us on: Facebook: www.facebook.com/ONEChampionship Instagram: www.instagram.com/ONEChampionship TikTok: www.tiktok.com/@ONEChampionship Twitter: www.twitter.com/ONEChampionship YouTube: www.youtube.com/ONEChampionship

About ONE Championship™ ONE Championship ranks among the world's top 10 sports media properties for viewership and engagement and has a cumulative reach of over 400 million fans, according to Nielsen. ONE produces and distributes world-class events across more than 150 countries, featuring martial artists and World Champions from over 80 nations and all styles of martial arts including MMA, Muay Thai, and kickboxing. ONE can be viewed on many of the largest global free-to-air and digital broadcasters, including Star Sports, Beijing TV, iQIYI, TV5, Turner Sports, SCTV, Startimes, Thairath TV, Skynet, Mediacorp, Great Sports, Spark Sport, Match TV, Dubai Sports, and more.

Superbon Captures Inaugural ONE Featherweight Kickboxing World Title With Shocking KO Of Giorgio Petrosyan

15 October 2021 – Singapore: ONE Championship™ (ONE) returned to the Singapore Indoor Stadium with ONE: FIRST STRIKE, which aired live on Friday, 15 October. The event featured an all-kickboxing card for the first time in ONE history, highlighted by the prestigious ONE Featherweight Kickboxing World Grand Prix quarterfinal round and a battle for the inaugural ONE Featherweight Kickboxing World Title.   [Official ONE: FIRST STRIKE Photo Gallery]   [Superbon - Post-Fight Interview]   [Marat Grigorian - Post-Fight Interview]   In the main event, #2-ranked featherweight kickboxing contender Superbon of Thailand overpowered #1-ranked contender and legendary Italian-Armenian striker Giorgio Petrosyan to win by spectacular second-round knockout.   Petrosyan was calculated to start the bout, moving forward with precise boxing combinations, while Superbon looked to land his vaunted right kick.   After a cautious first round, action picked up in the second, with Petrosyan pushing to close the distance. Following a heated exchange, Superbon unleashed a dynamite right kick to the head, connecting with Petrosyan’s chin and scoring the emphatic finish.   ONE Featherweight Kickboxing World Grand Prix Quarterfinal Third-ranked featherweight kickboxer and former three-time Glory Kickboxing World Champion Marat Grigorian of Armenia defeated former two-time K-1 Kickboxing Champion Andy Souwer of the Netherlands, winning by technical knockout in the second round. Grigorian barreled forward early, pressuring Souwer with heavy-handed combinations. A left hook from Grigorian sent his opponent to the mat in round one, with Souwer beating the count. Another left hand from Grigorian in round two put Souwer on the seat of his pants. This time, the Dutch legend signaled to the referee that he could no longer continue.   ONE Featherweight Kickboxing World Grand Prix Quarterfinal Fourth-ranked featherweight kickboxer Sitthichai Sitsongpeenong of Thailand overcame a spirited effort from ONE Championship debutant and #5-ranked Tayfun Ozcan of Turkey. Sitthichai was aggressive from the opening bell, keeping his opponent at range with powerful left kicks to the body. Ozcan held the speed advantage and was accurate with counters. However, Sitthichai's forward pressure scored major points on the scorecards. In the end, two of three judges saw the bout in favor of Sitthichai to win by split decision.   ONE Featherweight Kickboxing World Grand Prix Quarterfinal Two-time K-1 Kickboxing Champion Chingiz Allazov of Belarus made quick work of former WBC Muay Thai World Champion Samy Sana, stopping the French-Algerian fighter in just 39 seconds. After a head kick wobbled Sana in the first round, Allazov moved in to close the show. A well-placed left hook to the liver was all it took to crumple Sana and keep him down for good.   ONE Featherweight Kickboxing World Grand Prix Quarterfinal Former Glory Kickboxing World Champion Davit Kiria of Georgia dominated former K-1 Kickboxing Champion Enriko Kehl of Germany, flooring his opponent three times with devastating punches en route to a first-round technical knockout win. After hurting Kehl early, Kiria pressed the issue, blasting the German fighter with a volley of haymakers along the Circle Wall.   Kicking off the action at ONE: FIRST STRIKE, Serbian heavyweight kickboxer Rade Opacic overwhelmed Patrick Schmid of Switzerland with a furious body attack. Opacic sent him to the canvas twice in the first round and then two more times in the second to take home the technical knockout victory.   Official Results for ONE: FIRST STRIKE Kickboxing - Featherweight: Superbon def. Giorgio Petrosyan via KO at 0:20 of Round 2 Kickboxing - Featherweight: Marat Grigorian def. Andy Souwer via TKO at 2:26 of Round 2 Kickboxing - Featherweight: Sitthichai Sitsongpeenong def. Tayfun Ozcan via Split Decision Kickboxing - Featherweight: Chingiz Allazov def. Samy Sana via KO at 0:39 of Round 1 Kickboxing - Featherweight: Davit Kiria def. Enriko Kehl via TKO at 2:50 of Round 1 Kickboxing - Heavyweight: Rade Opacic def. Patrick Schmid via TKO at 1:19 of Round 2   ONE: FIRST STRIKE - YouTube: https://youtu.be/qMj574F6Vmw   ONE: FIRST STRIKE - Instagram: https://www.instagram.com/p/CVDbFkwNPpl/ https://www.instagram.com/p/CVDajMONZyq/ https://www.instagram.com/p/CVDWZTHtCy6/ https://www.instagram.com/p/CVDSQTqs36g/ https://www.instagram.com/p/CVDQCijldXk/ https://www.instagram.com/p/CVDOU8SrNDL/   ONE: FIRST STRIKE - Facebook: https://www.facebook.com/watch/?v=237622215061585 https://www.facebook.com/watch/?v=423365169141429 https://www.facebook.com/watch/?v=1480618785672074 https://www.facebook.com/watch/?v=4688188024536098 https://www.facebook.com/watch/?v=2927314254250051 https://www.facebook.com/watch/?v=559914711732835   ONE: FIRST STRIKE - Twitter: https://twitter.com/ONEChampionship/status/1449027434280415233 https://twitter.com/ONEChampionship/status/1449025865782751235 https://twitter.com/ONEChampionship/status/1449009984025481219 https://twitter.com/ONEChampionship/status/1449002959119937544 https://twitter.com/ONEChampionship/status/1448998414063001603

For more updates on ONE Championship, please visit www.onefc.com or follow us on: Facebook: www.facebook.com/ONEChampionship Instagram: www.instagram.com/ONEChampionship TikTok: www.tiktok.com/@ONEChampionship Twitter: www.twitter.com/ONEChampionship YouTube: www.youtube.com/ONEChampionship

About ONE Championship™ ONE Championship ranks among the world's top 10 sports media properties for viewership and engagement and has a cumulative reach of over 400 million fans, according to Nielsen. ONE produces and distributes world-class events across more than 150 countries, featuring martial artists and World Champions from over 80 nations and all styles of martial arts including MMA, Muay Thai, and kickboxing. ONE can be viewed on many of the largest global free-to-air and digital broadcasters, including Star Sports, Beijing TV, iQIYI, TV5, Turner Sports, SCTV, Startimes, Thairath TV, Skynet, Mediacorp, Great Sports, Spark Sport, Match TV, Dubai Sports, and more.