NBA AND TITAN ANNOUNCE MULTIYEAR MERCHANDISING PARTNERSHIP IN THE PHILIPPINES

MANILA, PHILIPPINES, July 23, 2020 – The National Basketball Association (NBA) and Titanomachy International, Inc. (Titan), the Philippines’ leading basketball specialty concept store, announced today a multiyear merchandising partnership to relaunch the official online NBA Store in the Philippines.

Operated by Titan, NBAStore.com.ph will go live Thursday, Aug. 6 and will provide fans across the Philippines with access to official NBA products on all mobile devices. NBAStore.com.ph will offer a comprehensive selection of authentic NBA merchandise from all 30 teams, including jerseys, shirts, footwear, headwear, outerwear, accessories, and equipment from brands including Nike, Jordan Brand, Mitchell & Ness, New Era, Herschel, Spalding and Stance.

“Our partnership with Titan provides an exciting opportunity to engage and deliver an enhanced digital retail experience to NBA fans in the Philippines,” said Lesley Rulloda, NBA Asia Associate Vice President of Global Merchandising. “We look forward to providing passionate Filipino fans with unprecedented access to authentic NBA products through the relaunch of the league’s online store.”

“At Titan, our mission is to inspire consumers to love the game through the best basketball products, stories and experiences,” said Mike Ignacio, Managing Director of Titanomachy International, Inc. “Our newly-forged partnership with the NBA will enable us to cater to a wider range of Filipino basketball fans and equip them with new ways to express their love for their favorite teams, players and league.”

As the league’s 25th branded international online store, NBAStore.com.ph will offer special collections and exclusive product releases highlighted by locally designed apparel. During the launch, NBAStore.com.ph will showcase the NBA Philippines Tees Collection, featuring four unique designs inspired by the country’s premier NBA fanbase and passion for the game of basketball.

Fans can visit www.nbastore.com.ph and sign up for the newsletter to get access to exclusive offers on authentic NBA merchandise, and follow NBAStore.com.ph on Facebook and Instagram for more information on NBA product launches and brand highlights.

Filipinos can also watch NBA Republika Huddle on the NBA Philippines Facebook page, designed as a platform for local influencers, sports personalities and fans to discuss the latest events and happenings around the league.

For all the latest NBA news and updates, visit www.nba.com and follow NBA Philippines on Facebook and Twitter.

About the NBA

The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming in 215 countries and territories in 47 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2019-20 season featured 108 international players from 38 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.8 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

About Titanomachy, Inc.

Titanomachy, Inc. (Titan) was established in 2010 as the first and only basketball collective in the Philippines. Founded on a shared passion and love for basketball, Titan set out to bring a new and unique perspective to the market through enriching experiences for basketball consumers. Titan has helped reshape the local retail landscape and continues to redefine how basketball athletes and fans engage with the game and its culture. Over the past decade, the company has built success in retail and e-commerce (www.titan22.com) and publishing (SLAM Philippines), among other ventures.

PBA Player Jervy Cruz Encourages Aspiring Basketball Players to Follow Their Dreams and Take Advantage of the Under Armour 3x3 Opportunity

PBA Player Jervy Cruz has a lot to share about his basketball journey, “Sobrang blessed ako kasi narating ko ang narating ko.  Kasi sobra-sobrang hirap ang dinaanan ko.  Galing akong probinsya pero pangarap ko lang talaga maging isang PBA player”, says Jervy.

He continues by saying that even when he was in high school, he was dead-set on his dreams, though, it didn’t seem possible to attain his ambition, he held on to it, “Nung high school ako, ang laro namin di naman seryoso.  Nung nag-college ako, 4 a.m. pa lang gising na ako, tapos Team B ako ng 4 years.  So feeling ko, bakit ganoon.”

He said that despite the obstacles that came his way, he never doubted himself.  He just kept his unwavering faith and kept the dream alive.  “Ang sabi ko sa sarili ko pag susuko na ako,…konti na lang…kaya ko pa, kaya ko pa ito.”

Having accomplished a dream that most young basketball players aspire for, Jervy has made it his advocacy to inspire more young players to hold on to that dream.  He has become the voice for Under Armour’s latest program,  FIBA 3x3 U18 Asia Cup presented by Under Armour.

3x3 basketball, or streetball is the largest urban team sport of the world. With 12-second shot clock, and 10-minute or first team to 21-point format, the games are usually fast, accessible, and entertaining for the players and audience alike. The format made its global competitive debut at the 2010 Summer Youth Olympics in Singapore and the World Championships have been regularly organised by FIBA since then.
The Under Armour 3x3 Southeast Asia 2017 Tournament will take place in Cebu at the Cebu City Sports Club and Ayala Center Cebu on April 22-23, 2017.  In Manila, it will take place at Bonifacio Global City on April 28-30, 2017.
Organised by Under Armour in Indonesia, Malaysia, Singapore, and the Philippines, the tournament is open to all U-18 male and female basketballers.
Each player who signs up will receive a set of Under Armour teamwear that consists of an UA Tech™ Tank Top and UA Baseline Basketball Shorts. All players will also receive 25% discount on Under Armour basketball footwear, including the latest signature Curry 3 Basketball Shoes that deliver infinite support and total control on the court.    
In addition to winning up to S$1,000 or Php36,000 in prize money, respective country’s basketball federation or association may also select the winning teams to be part of the national contingent and compete against other National Teams from Asia in the FIBA 3x3 U18 Asia Cup presented by Under Armour on 26–28 May 2017 held in Cyberjaya Gem in Mall, Malaysia. Flights and accommodation will be fully paid for the selected teams.
“Kung gusto mo makamit ang pangarap mo, kailangan mo mag-try.  Kailangan sabihin mo kaya mo ito.  Magsikap ka, at wag mawalan ng pag-asa.  To all the aspiring basketball players, this may be your chance na mabago ang buhay mo.  Sumali kayo sa UA 3x3”, says Cruz.
Registration locations are available online at www.ua3x3.com and can be made at all Under Armour Brand Houses and partner stores from now until 12 April 2017.  Visit www.ua3x3.com for more information on the UA 3x3 Under 18 Tournament.


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About Under Armour, Inc
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.

For further information, please visit the Company's website at www.uabiz.com.

About Triple Pte Ltd
Established in 2013, Triple Pte Ltd is a sports and lifestyle retailer which holds the exclusive distribution rights for the Under Armour brand across Southeast Asia. Triple launched the Under Armour operations in Singapore and Philippines in May 2014. It has to date expanded the Under Armour distribution network to cover seven Southeast Asian markets through a combination of 25 brand houses as well as shop in shop and multi-brand wholesale executions.

About Test of Will

Started in 2016, the Test of Will is an annual Southeast Asia-wide fitness challenge in celebration of human performance, functional fitness and the training lifestyle. The modern and uniquely urban fitness challenge is accessible to everyone with the will to train and a drive for competition.

Sign up for Under Armour 3x3 Southeast Asia 2017 Tournament, and stand a chance to join the national contingent to compete in the FIBA 3x3 U18 Asia Cup presented by Under Armour

High performance sportswear label, Under Armour announces its partnership with the International Basketball Federation (FIBA) to empower the next generation of basketballers through the FIBA 3x3 U18 Asia Cup presented by Under Armour.
Organised by Under Armour in Indonesia, Malaysia, Singapore, and the Philippines, the tournament is open to all U-18 male and female basketballers. Registration locations are avaialbe online at www.ua3x3.com and can be made at all Under Armour Brand Houses and partner stores from now until 9 April 2017.
3x3 basketball, or streetball is the largest urban team sport of the world. With 12-second shot clock, and 10-minute or first team to 21-point format, the games are usually fast, accessible, and entertaining for the players and audience alike. The format made its global competitive debut at the 2010 Summer Youth Olympics in Singapore and the World Championships have been regularly organised by FIBA since then.
“The Under Armour 3x3 Southeast Asia 2017 Tournament is put together for every passionate basketballer with the Will to own the court,” said Michael Binger, CEO of Triple Pte Ltd, exclusive distributor of Under Armour in Southeast Asia. “From outfitting our next generation athletes with the latest innovations, to organizing activities that inspire them to succeed on and off the court, we want to align the future game changers with the values of passion, grit, and determination to perform.”
Each player who signed up will receive a set of Under Armour teamwear that consists of an UA Tech™ Tank Top and UA Baseline Basketball Shorts. All players will also receive 25% discount on Under Armour basketball footwear, including the latest signature Curry 3 Basketball Shoes that deliver infinite support and total control on the court.    
In addition to winning up to S$1,000 or Php36,000 in prize money, respective country’s basketball federation or association may also select the winning teams to be part of the national contingent and compete against other National Teams from Asia in the FIBA 3x3 U18 Asia Cup presented by Under Armour on 26–28 May 2017 held in Cyberjaya Gem in Mall, Malaysia. Flights and accommodation will be fully paid for the selected teams.
The Under Armour 3x3 Southeast Asia 2017 Tournament will take place in Cebu on April 22-23, 2017.  In Manila, it will take place on April 28-30, 2017. Visit www.ua3x3.com for more information on the UA 3x3 Under 18 Tournament.
All players must download an indemnity form from the www.ua3x3.com site and have it signed by their legal guardians with a registration fee of S$160 or around P5,500 for the entire team of 4 players.
Players must also register themselves on FIBA www.3x3planet.com and are encouraged to study the FIBA 3×3 Official Basketball Rules. Final decisions for the selection of winning teams joining the national contingent rest with the respective federation or association.
The Under Armour 3x3 Southeast Asia 2017 Tournament is sponsored by AirAsia, and co-sponsored by SHOT ZONE in Singapore. It is organised in partnership with International Basketball Federation (FIBA), Basketball Association of Singapore (BAS), Samahang Basketbol ng Pilipinas (SBP), Malaysia Basketball Association (MABA), and Persatuan Bola Basket Seluruh Indonesia (PERBASI).


About Under Armour, Inc

     Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.

For further information, please visit the Company's website at www.uabiz.com.
About Triple Pte Ltd
Established in 2013, Triple Pte Ltd is a sports and lifestyle retailer which holds the exclusive distribution rights for the Under Armour brand across Southeast Asia. Triple launched the Under Armour operations in Singapore and Philippines in May 2014. It has to date expanded the Under Armour distribution network to cover seven Southeast Asian markets through a combination of 25 brand houses as well as shop in shop and multi-brand wholesale executions.

About Under Armour 3x3 Southeast Asia 2017 Tournament

     Under Armour 3x3 is the ultimate 3-on-3 basketball tournament brought to you by Under Armour Southeast Asia. It offers every passionate basketballer the chance to compete while testing their team’s skills, teamwork, and their Will to own the court. The winners of each country’s competition will win attractive prizes from Under Armour, and the best players of the tournament will stand the ultimate chance to represent their country at the FIBA U18 3×3 Asia Cup 2017 against other regional national teams.

Under Armour Test of Will Winners Who Would Compete in Kuala Lumpur Malaysia this May

The Philippine leg of Under Armour’s ‘Test of Will’, took place last weekend at Glorietta Activity Center in Makati City.

The winners of the event, for the Men’s Division, on 3rd place was Gian Carlo Mercado with a total score of 136.  On  second place was Merwin Torres, with a score of 140 and for 1st place, winner was Raje Fama, with a total score of 150.

For the Women’s Division, on 3rd place was Rachel Ann Martin, with a total score of 93.   On 2nd place, it was Lynette Suler, with a score of 98.  While, Joyce Reboton won for first place, with a score of 126.

Joyce Reboton and Raje Fama will be sent to Kuala Lumpur Malaysia on May 6 for the Finals, to compete with other representatives from other countries.

There were a total of 260 participants who competed in the said event, with 114 participants competing on the first day and 146 participants on the second day.  

UA ‘Test of Will’ Philippine leg, offered athletes the chance to compete in a simple 4-minute circuit consisting of Burpees, One Arm Thruster, TRX Rows and Sandbag Throw.  The side-events also included arm wrestling challenge and a fitness session with Elle Adda.

Each competitor was scored based on the maximum number of repetitions they can achieve within 60 seconds. The highest scoring man and woman of the national Heats from each respective country will be sent to Kuala Lumpur, Malaysia on May 6, 2017, to face-off with other representatives from Singapore, Malaysia, Thailand, Indonesia and Brunei.

This year’s overall champion of the regional finals will walk away with S$2,500 cash prize, or around Php 88,000.00, winners will also get free head-to-toe gear and special discounts.


For more information regarding ‘Test of Will’ and other events, you may visit www.tripleready.com/events.  Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for updates as well as Facebook at www.facebook.com/underarmoursea.



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About Under Armour, Inc
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.

For further information, please visit the Company's website at www.uabiz.com.

About Triple Pte Ltd
Established in 2013, Triple Pte Ltd is a sports and lifestyle retailer which holds the exclusive distribution rights for the Under Armour brand across Southeast Asia. Triple launched the Under Armour operations in Singapore and Philippines in May 2014. It has to date expanded the Under Armour distribution network to cover seven Southeast Asian markets through a combination of 25 brand houses as well as shop in shop and multi-brand wholesale executions.

About Test of Will

Started in 2016, the Test of Will is an annual Southeast Asia-wide fitness challenge in celebration of human performance, functional fitness and the training lifestyle. The modern and uniquely urban fitness challenge is accessible to everyone with the will to train and a drive for competition.


*This is Press Release

Global Athletes and Celebrities Join Under Armour's "Test of Will" Held at Glorietta last Weekend

The Philippine leg of Under Armour’s ‘Test of Will’, took place last weekend at Glorietta Activity Center in Makati City.

Some of the athletes and celebrities who joined the event on UA Test of Will’s first were Filipino-American Bellator fighter AJ Matthews, Alliance Gym’s top coach George Castro, UAAP football player Kali Huff, volleyball player and TV Host Gretchen Ho, actor JC de Vera, MMA fighter Mark Streigl, fitness expert Elle Adda, three-time world Jiu-jitsu champion Meggie Ochoa and Olympic silver medalist Hidilyn Diaz.

Participants witnessed MMA fighters AJ Matthews and Mark Striegl slug it out in the 4-minute challenge ‘Test of Will’.  Striegl won over Matthews 119 to 101 in terms of total repetitions.

UA’s ‘Test of Will’ which is on its second year is designed as “the most advanced urban fitness challenge”, was held last March 25 & 26 at Glorietta Makati City.

It offers athletes the chance to compete in a simple 4-minute circuit consisting of Burpees, One Arm Thruster, TRX Rows and Sandbag Throw.

UA’s ‘Test of Will’ which is on its second year is designed as “the most advanced urban fitness challenge”.  It offers athletes the chance to compete in a simple 4-minute circuit consisting of Burpees, One Arm Thruster, TRX Rows and Sandbag Throw.

The side-events also included arm wrestling challenge and a fitness session with Elle Adda.

Each competitor was scored based on the maximum number of repetitions they can achieve within 60 seconds. The highest scoring man and woman of the national Heats from each respective country will be sent to Kuala Lumpur, Malaysia on May 6, 2017, to face-off with other representatives from Singapore, Malaysia, Thailand, Indonesia and Brunei.

This year’s overall champion of the regional finals will walk away with S$2,500 cash prize, or around Php 88,000.00, winners will also get free head-to-toe gear and special discounts.


For more information regarding ‘Test of Will’ and other events, you may visit www.tripleready.com/events.  Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for updates as well as Facebook at www.facebook.com/underarmoursea.

   
     ***

About Under Armour, Inc
    
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.

For further information, please visit the Company's website at www.uabiz.com.

About Triple Pte Ltd
Established in 2013, Triple Pte Ltd is a sports and lifestyle retailer which holds the exclusive distribution rights for the Under Armour brand across Southeast Asia. Triple launched the Under Armour operations in Singapore and Philippines in May 2014. It has to date expanded the Under Armour distribution network to cover seven Southeast Asian markets through a combination of 25 brand houses as well as shop in shop and multi-brand wholesale executions.

About Test of Will

Started in 2016, the Test of Will is an annual Southeast Asia-wide fitness challenge in celebration of human performance, functional fitness and the training lifestyle. The modern and uniquely urban fitness challenge is accessible to everyone with the will to train and a drive for competition.

*This is Press Release

Under Armour Searches for New Batch of Pinoy Representatives for Second-Annual 'Test of Will'

Under Armour, the leading developer, marketer, and distributor of branded performance apparel, footwear, equipment, and connected fitness platforms, will hold its second installment of the Southeast Asia-wide fitness challenge dubbed “Test of Will” this summer.

  

The inaugural Test of Will had a successful and promising turnout last year, with two Filipino athletes Zoe Pond-McPherson and Noelle Wenceslao emerging victorious in the exciting and heart-pumping competition.

In search of a new batch to don the Philippine colors on the thrilling Test of Will stage, Under Armour will hold a national heat at the Glorietta Activity Center in Makati City on the 25th and 26th of March 2017.

Pushing the outer limits of strength and endurance, will-driven Pinoys (21yrs old and above) will have to compete in a four-minute intense course that requires them to complete 60 seconds of four exercises such as burpees, one-arm thrusters, TRX row and sandbag throw.

Top male and female will get the opportunity to represent the Philippines in the Test of Will final round, which is set to take place in Kuala Lumpur, Malaysia this coming 6th of May.

Aside from the Philippines, countries like Singapore, Malaysia, Thailand, Brunei and Indonesia will also be hosting their own qualifiers.

A total of 12 competitors from the six aforementioned nations will go head-to-head inside the highly-touted structure, which contains different fitness zones with calisthenic exercises.

A cash prize of $2,500 and Under Armour gears await the overall winner of the second-annual Test of Will.

Registration for Test of Will 2017 is now open. Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for updates as well as Facebook at www.facebook.com/underarmoursea.

  

ABOUT UNDER ARMOUR, INC.

  

Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.

For further information, please visit the Company's website at www.uabiz.com.

ABOUT TRIPLE PTE. LTD. 

  

Established in 2013, Triple Pte Ltd is a sports and lifestyle retailer which holds the exclusive distribution rights for the Under Armour brand across Southeast Asia. Triple launched the Under Armour operations in Singapore and Philippines in May 2014. It has to date expanded the Under Armour distribution network to cover seven Southeast Asian markets through a combination of 25 brand houses as well as shop in shop and multi-brand wholesale executions.

*This is Press Release

Oakley Freedom Train – Redesigning Sportswear

Oakley the premium brand on quality eyewear had a fashion show held at Whitespace in Chino Roces Makati last November 17, 2016.

The whole apparel line is dedicated for golf, biking, lifestyle and training wear. Oakley gave a brand new look to the whole collection as you will not see the boring sportswear you are used to see, but a mixture of unique prints and colors while still retaining the technology that Oakley is known for. The items in the collection feature the Ohydrolix fabric – a cloth that maximizes comfort by transporting perspiration away from skin and carrying it to the outer surface where it can quickly evaporate. This wicking ability helps protect the wearer from overheating in hot climates and chilling in cold climates. Not only will you look good while training, it will also enhance your performance.