MBNEL RELEASES “FADEAWAY”

“FADEAWAY” OUT NOW https://music.empi.re/fadeaway

(Sept. 16, 2022) Today sees Filipino-American rap artist MBNel release his brand-new single “Fadeaway” via US label EMPIRE (Tyga, Fireboy DML, Tink, Jake Miller, Amber Liu,  Alextbh, Afgan)

“Fadeaway” is a tribute to a fan he’d met who later on tragically took her life. MBNel confronts depression and suicide with melody alongside a melancholy piano and guitar in the studio.

 

Talking about the track, MBNel said: “As I was growing up, even with family and other friends, I’ve seen people deal with depression. This song is really dedicated to that. It is more vulnerable and something completely different from what I have done before.”

 

In addition to the subject matter, this is a very different record sonically for MBNel, where it showcases his ability to sing. This record includes a video HERE that was shot as a live performance. At the end of the video, a number is provided to a suicide hotline for those in need. The record was produced by Jemm. The song was co-written with platinum singer/songwriter CVBZ

 

This song, coincidentally, is released during the month of September which is suicide prevention awareness month. Half the proceeds from the single will be donated to a mental health facility that specializes in suicide prevention.

 

“I’m not afraid to delve deeper than what’s on the surface,” explains MBNel. “I make music like a journal.” From South Stockton’s 8th Street, Nel’s accounts of life can be grim. He achieved millions of streams through rapping about navigating the codes of the streets in the Northern California city, his Filipino-American upbringing, and trying to make a way through music. However, the 25-year-old is challenging himself and his sound. Songs like the 2021’s “Opulent,” “Shooting Stars,” and “Manifested” have been close to the heart while demonstrating depth and range that transcends rap music. Those three tracks—each at 2 million streams or better—have showcased Nel’s melodic delivery, honest songwriting, and ability to uplift audiences around the globe. “I’ve been experimenting with a whole bunch of different sounds,” he shares as he continues to amplify and expand a self-made career with a series of dynamic singles in the upcoming months. The Muddy Boyz/EMPIRE artist is planning one of his most personal and heartfelt songs to date with “Fadeaway,” as well as the Kendra Jae collaboration, “Toxic.”

 

In 2022, MBNel seeks self-expression instead of just another album. Focusing on singles, he says, “It allows me to showcase each song. Whereas a project, sometimes the songs I mess with can get lost or skipped.” MBNel is raising the stakes with care and patience. With versatility in his content and delivery, MBNel is flaunting the depth of his story and talent.

 

“Fadeaway” is now out on all digital streaming platforms.

 

ABOUT EMPIRE

 

EMPIRE is an American record label, distribution and publishing company founded by Ghazi Shami in San Francisco, CA. EMPIRE has been in partnership with prominent companies and artists, such as XXXTentacion, Snoop Dogg, Tyga, Iggy Azalea, Fat Joe, Anderson .Paak, 88 Rising, Kendrick Lamaar, Afgan, Alextbh and many more.

 

 

Find MBNel online:

Instagram https://www.instagram.com/nellynelmb/?hl=en

TikTok https://www.tiktok.com/@officialmbnel

Twitter https://twitter.com/nellynelmb?lang=en

Facebook https://www.facebook.com/people/MBNel/100058229255150/

Youtube https://www.youtube.com/channel/UCIaqpIXIkEa7Tp5j_dsJxLg

Colt 45 Celebrates the Bonds of Brotherhood with an Epic Fist Bump

"The new Colt 45 was brewed with brotherhood in mind from concept to conception," says Greg Anonas, Asia Brewery Inc.(ABI) Marketing Manager for Alcoholic Beverages. "Embracing the idea of celebrating brotherhood allowed us to revolutionize the brand's flavor to optimize sharing, place the fist-bump on our labels to symbolize brotherhood and work with great brand ambassadors to help make the spirit of Sanib Pwersa come to life!"

Mr. Greg Anonas, Asia Brewery Inc.(ABI) Marketing Manager for Alcoholic Beverages

Modern Filipinos have replaced the traditional high-five with the fist bump when they greet their close friends. Colt 45 embraces this new trend and Filipinizes it by calling it "Sanib-Pwersa" as it re-introduces itself to the country in its latest "brewed for brotherhood" campaign.

Pretty faces' #sanibpwersa

To Colt 45, Sanib Pwersa means more to Filipinos than just a simple hand gesture among friends. It represents sincerity and loyalty among the people who deserve to be called their "bros" or "brads", a privilege that is earned and proved over time, and not given automatically. It also represents the kind of relationship the brand wishes to foster with its drinkers.

New Look of Colt 45 #SanibPwersa

At the heart of the Colt 45 reintroduction is the product's reformulation into the perfect beer for sharing. "We've improved the overall beer experience by using more aromatic hops, reducing bitterness, and bringing out its roasted malt flavor using our signature triple-hopping process. The result is a more flavorful beer that has more character and is closer to the ideal," shares Asia Brewery Inc.(ABI) Brewmaster Dr. Alberto Rivera.

Inspired by Colt $5's new look and ideology, Filipino hip hop sensation Abra and Filipino rock icon Raymund Marasigan, Colt 45's latest brand ambassadors joined forces to write a song about 'Sanib Pwersa" in record time, celebrating the depth of friendship and brotherhood the new Colt 45 encourages.

"It is always a delight to sing songs that celebrate the Filipino, and in the case of Sanib Pwersa, we celebrate the brotherhood that is uniquely ours," shares Raymund. "Sanib Pwersa is about the story of Filipino brotherhood. How each and everyone contributes something to the table and how great things happen when you and your bros come together."

"Well, I guess people have heard me do a lot of collaborations with other artists but it is the first time for me to do a collaboration that mixes rap and rock, and with none other than Raymund Marasigan," adds Abra.

Here's a video as well on an interview to Abra(pardon on the dark reception) 

The all-new colt 45 is now available in 7-11, Padi's Point, major supermarkets, and sari-sari stores across the country for suggested retail price of Php21 per bottle.

Join the Colt 45 Philippines brotherhood today through Facebook community page, Colt 45 Philippines, and you can also follow them on twitter: @Colt45PH. Make sure to hashtag #sanibpwersa.