ASUS Philippines Officially Unveils its Newest Addition to its Battery King Line-Up: The ZenFone 4 Max Lite

The ZenFone 4 Max Lite is the newest bang-for-the-buck smartphone that packs a powerful 4100mAh high-capacity battery with 120-degree view dual cameras

MANILA, PHILIPPINES (February 9, 2018) - ASUS Philippines introduces its latest addition to its Battery King Line-up, the ZenFone 4 Max Lite which is a perfect smartphone for the Filipino Game Changers as it offers a massive 4100mAh high-capacity battery with an impressive 120-degree view dual camera system, gorgeously designed – in an affordable price of  PHP 7,995.

UNDERSTANDING THE GAME-CHANGER GENERATION

The Gen Y’s and early Gen Z’s are generations that challenge the status quo. Without conforming or following the crowd - they seek out life’s true passion to go even further in their craft and be a game changer, which is made possible with the help of new technology. Thus, they are considered to be digital natives in today’s world.

These people are dependent on technology, an essential tool that they use in school, to learn the basics. Moreover, the true validation of their contributions and efforts starts to flourish, as they become part of the industry. They strive to work in pursuit of their passion by using their knowledge and skills to achieve a bigger purpose that impacts their personal circles and the society. These so-called digital natives have their own paths for success which are defined by the people who they believe, trust and encourage them to be the best. In order to be at the top of their game, they need a reliable smartphone that is also on top of its game – the ZenFone 4 Max Lite.

BATTERY KING FOR THE GAME CHANGERS

Designed with a 5.2 inch HD (1280 x 720) IPS display, a premium metallic finish, fingerprint unlock that unlocks the phone in 0.3s and powered by a Qualcomm Snapdragon, the ZenFone 4 Max Lite, likewise its ZenFone Max predecessors, is packed with a 4,100 mAh battery that can last up to 37 days of standby time. It also sports a reverse-charging capability which can charge other smartphones with the help of an On-The-Go (OTG) cable, and the well-acclaimed ASUS PowerMaster™ that helps further optimize battery life.

The ZenFone 4 Max Lite also features a dual lens rear camera of 13MP + 5MP wide view angle and an 8MP selfie camera. Its dual rear camera is equipped with the wide F2.0 aperture lens that lets you capture clearer photos and its 120° wide-angle camera provides 200% wider view – perfect for capturing scenic subjects and group photos! The selfie camera allows anyone to take the best selfies too! This is made possible with the built-in live beautification features and soft-light LED flash, making any game changer look like a winner anytime!

To get to know more about the Zenfone 4 Max Lite, check out the official specs below:

Model		Zenfone 4 Max Lite (ZC520KL)
Design		Premium metallic finish
Display, Resolution		5.2-inch HD (1280 by 720) IPS display
		Bluelight filter for eye care
		Capacitive touch panel with 10 points multi-touch
Processor	CPU	Qualcomm® Snapdragon™ 425 Mobile Platform with 64-bit Quad-core Processor
	GPU	Qualcomm® Adreno™ 308
Memory	RAM / ROM	2GB RAM / 16GB ROM
		100GB free Google Drive (1 year)
Dual Camera System	Front Camera	8 megapixels photo
		24mm equivalent focal length in 35mm film camera
		85° field of view
		Softlight LED flash
	Main Camera	13 megapixels
		F2.0 aperture
	Wide Angle  Camera	120˚ wide angle, fits more scenery and people in the frame     1.12um pixel size
	Camera Features	Auto (with low light and HDR features) / Pro / Beauty / 52MP Super Resolution / GIF animation / Time Lapse  (with power saving) / 9 various filters
	SIM card and SD slot	Triple Slots: Dual SIM & one MicroSD card (2G / 3G / 4G) (256GB)
	OS	Android N with brand new ZenUI skin and features :
	Battery	4100mAh capacity with fast charging

Market Availability

The ZenFone 4 Max Lite is available nationwide starting February 9, 2018 and is priced at only PHP 7,995 which is available in three premium colors: Deep Sea Black, Sunlight Gold, and Rose Pink. This game changing ZenFone also comes with a free On-the-Go (OTG) cable worth PHP 799 and an exclusive ASUS ZenFone 4 Max Lite clear case worth PHP 699. Check this link out to know where to buy this bang for the buck smartphone.

For more information on the ZenFone 4 Max Lite, tune in to ASUS Philippines’ Official Facebook Page and ASUS ZenTalk Forum.