Thursday, March 7, 2019

Vivo Records 60% Increase in Smartphone Sales


·   Achieves New Sales Record
·   Outperforms Previous Launch

Kuala Lumpur, 7 March 2019 – Vivo has successfully continued its profitable growth path in 2019 with their recent launch of the V15 Pro. The smartphone brand reported a record breaking 60% increase in sales compared to its previous V11 series at its recent Superday Sale.

“Vivo is in a strong position now and this is clearly reflected in the increase in sales compared to the previous model’s launch. Our success is the result of a systematic implementation of our business strategy and hard work. We have put Vivo on the long-term path to success,” said Mike Xu, CEO of Vivo Malaysia.

Online pre-orders and sales for the V15 Pro have also increased by 75% and 48% respectively.

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Its well-filled product lineup and a considerably expanded international presence with high levels of efficiency and flexibility are also key factors to its success.

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In 2019, Vivo expects sales growth of approximately 30% for the brand in tandem with the increasing penetration of smartphone usage by Malaysians.

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Vivo currently has a strong brand presence in Malaysia as proven by Socialbaker’s recent report indicating it is the most loved smartphone brand for Malaysians on Facebook.

The Vivo V15 Pro was launched last week by songtress Dato’ Sri Siti Nurhaliza and actress Janna Nick who are also the official brand ambassadors.

About Vivo
Vivo is a leading global technology company committed to creating trendsetting smart mobile products and services. Vivo is devoted to forming a vibrant mobile internet ecosystem, and currently owns and operates an extensive network of research operations, with R&D centers in the US (San Diego) and China (Dongguan, Shenzhen, Nanjing, Beijing and Hangzhou). These centers focus on the development of cutting-edge consumer technologies including 5G, AI, mobile photography and next-generation smartphone design.

Vivo has over two hundred million users enjoying its mobile products and services around the world. Vivo is present in 18 markets globally and features offline retail stores in over 1,000 cities worldwide.

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