SHDA Advances 7-Point Resolutions for More Responsive Housing Sector at 34th National Developers Convention

Bringing together over 400 stakeholders, including national policymakers, regulators, financial institutions, and industry leaders from September 16 to 17, the Subdivision and Housing Developers Association (SHDA) concluded its 34th National Developers Convention at Marquis Events Place in Bonifacio Global City, Taguig. Anchored on the theme "Elevate: Sustaining Progress through Collaboration and Strategic Housing Innovations," the two-day summit wrapped up with the adoption of a strategic 7-point resolution roadmap to accelerate housing delivery and foster a more responsive housing sector.

 

Formally presented by SHDA Corporate Secretary Atty. Mena R. Ojeda Jr., the Convention Resolutions outline key industry commitments: 1) sustaining engagement with the Department of Human Settlements and Urban Development (DHSUD); 2) strengthening ease of doing business and participation in Technical Working Groups for the Joint Memorandum Circular involving 15 agencies on housing permitting and licensing; 3) supporting digitization of government-to-government processes and land-titling computerization; 4) strengthening housing taxation efforts, including review of the Real Property Valuation and Assessment Reform Act (RPVARA) and land valuation; 5) enhancing collaboration for affordable and sustainable housing; 6) maximizing economic corridor opportunities alongside solid waste management, water, electricity, and connectivity requirements; and 7) pursuing new and innovative housing developments and interventions responsive to shifting social, economic, demographics, and housing preferences and demand.

 

These priorities reflected the convention’s discussions. Dr. Winston Conrad Padojinog, Senior Economist at CRC Foundation Inc. and Associate Professor at the University of Asia & the Pacific, delivered a status report on the Collaborative Philippine Housing Roadmap 2025–2040, citing progress in streamlining developer permitting standards, with a mandatory 15-day service-level agreement for License to Sell approvals, zero-backlog initiative across regional offices, and 100% digital tracking for development permits, alongside other roadmap goals still underway. Bureau of Internal Revenue Deputy Commissioner Atty. Larry Barcelo discussed tax issuances and compliance requirements; Philippine Institute for Development Studies Vice President Dr. Marife Ballesteros examined housing affordability; and Colliers Philippines Research Director Joey Bondoc provided an outlook on the country’s property market beyond 2026.

 

An update from Anti-Red Tape Authority (ARTA) Deputy Director General for Operations, Undersecretary Dr. Lea Grace Salcedo, covered the presentation of JMC No. 1, s. 2026 under the National Effort for Harmonization of Efficient Measures of Inter-related Agencies (NEHEMIA) initiative, aimed at streamlining housing processes and supporting an electronic housing one-stop shop. Sessions also covered land acquisition and conversion, digital government services, 4PH project processes, and eNotarization, alongside discussions on the Luzon Economic Corridor, waste management, circular economy practices, and electricity solutions for communities.

 

Day 2 focused on market trends, design, and innovation. Philippine Survey Research Center Research Director Andrea Dizon shared findings showing that 61% of Filipinos who plan to purchase a house within the next 3 years prefer to live just outside the city. Location and accessibility remain top considerations, with 78% citing opportunity, while 57% prefer to live within 30 minutes' distance from family. The findings highlighted a primary home with location connected to the city corridor, accessible, in close proximity to family, and better space as factors shaping housing choices across generations.

 

Jacinto C. Ng Jr., Founder and Group Executive Officer of Joy~Nostalg Group | Raemulan Lands Inc., spoke on how synergy and enterprise can transform lives through NING*NING, creating the world’s first grid-connected, utility-scale solar rooftop installation integrated into a socialized housing community. Globe Telecom Vice President Abigail Cardino highlighted connectivity in modern homes and communities, while GIGIL Founding Partner Badong Abesamis and Plus 63 Co-Founder Dan Matutina explored creative strategy, design thinking, and connecting with the modern generation of homebuyers.

 

Fort Bonifacio Development Corporation Chief Operating Officer Enrique Manuel shared lessons from three decades of developing Bonifacio Global City, highlighting long-term planning, infrastructure, estate management, and the district’s next phase of smart-city, mobility, and sustainability initiatives. PGAA Creative Design Principal Archt. Paulo Alcazaren traced the evolution of Philippine subdivision planning and examined more walkable, sustainable communities with greater emphasis on public spaces.

 

SHDA Chairman Engr. Francis Richmond Villegas emphasized that the convention's value extends beyond the discussions held during the two-day event. “A convention is only as good as what happens after it ends. These resolutions give our members, and the agencies we work with, something concrete to hold each other to,” he said.

 

Assistant Corporate Secretary and Convention Overall Chairperson Clarissa de Joya highlighted, “What stood out this year wasn't just how many agencies showed up, it was how specific their commitments were, from permitting reforms to a formal review of the property valuation law, while also bringing new perspectives on shifting consumer behavior. That clarity is what will actually move things for the housing community.”

 

National President Kerwin Padua likewise emphasized the importance of continuing the work initiated during the convention. “Two days of dialogue mean nothing if we don’t act on them. These resolutions are how we make sure this convention outlasts the days it happened in,” he said.

 

SHDA reaffirmed its commitment to continue collaborating with DHSUD and key government partners, with the Convention Resolutions serving as a guide for public- and private-sector stakeholders in shaping policy and program directions affecting housing development and delivery.

 

For more information on SHDA membership, initiatives, and advocacy, visit shda.ph or contact the SHDA Secretariat at shda.secretariat@gmail.com.

 

SHDA to Elevate Housing Agenda through Policies, Partnerships at 34th National Developers Convention

11 September 2026, Philippines — The Subdivision and Housing Developers Association (SHDA), the country’s premier alliance of housing developers, will hold its 34th SHDA National Developers Convention on September 16 to 17, 2026, at the Marquis Events Place in Bonifacio Global City, Taguig City, Metro Manila. Gathering its members alongside national policymakers, regulatory partners, financial institutions, shelter-sector stakeholders, and key thought leaders, the convention serves as a strategic platform to tackle policy bottlenecks, financing mechanisms, and solutions shaping the future of Philippine shelter.

Anchored on the theme, “Elevate: Sustaining Progress through Collaboration and Strategic Housing Innovations,” the two-day summit will explore key areas across low- and mid-market housing development. High on the agenda is the review of the Housing Roadmap co-developed by the University of Asia and the Pacific research team, led by former president Dr. Winston Conrad Padojinog, with SHDA and other housing organizations. Joy~Nostalg Group Raemulan Lands Founder and Group Executive Officer Jacinto C. Ng, Jr., will share the group’s pioneering initiatives in renewable energy and how communities are transformed through the power of synergy. Philippine Survey Research Center Executive Director Cristina Reyes will bring insight into shifting homebuyer preferences and the expectations of the next generation of homeowners.

The convention features a lineup of government resource speakers delivering insights relevant to developers. Key presentations include legislative directions from current member and former chairperson of the Senate Committee on Urban Planning, Housing, and Resettlement, Sen. JV Ejercito; economic priorities and housing-sector alignment from Department of Economy, Planning, and Development Social Development Staff Director, Girlie Grace Casimiro-Igtiben; tax updates from Bureau of Internal Revenue Deputy Commissioner Atty. Larry Barcelo; and inter-agency efforts to streamline government processes from Anti-Red Tape Authority Deputy Director General Dr. Lea Grace Salcedo. Pag-IBIG Fund Business Development Head Fermin Sta. Teresa, Jr. will highlight partnerships and offerings to support developers.

Adding to the discussions on key areas of housing development, the Department of Agrarian Reform will join the convention, with Adjudication Board Member III Asec. Atty. Rolando S. Cua discussing the regulatory processes and legal framework related to housing development, including land conversion and clearance. Also participating is the National Water Resources Board Executive Director Dr. Sevillo David, Jr., who will discuss regulations on private-sector access to water resources. The program will also present discussions led by private-sector representatives on electricity, solid waste management, and telecommunications services, covering infrastructure considerations in housing development.

“As in the past conventions, the 2026 SHDA National Developers Convention aims to bring together key sectors shaping the housing ecosystem, government, private developers, finance, and urban planning, among others, to ensure we remain responsive to the evolving preferences of tomorrow’s homebuyers,” said Ms. Clarissa De Joya, SHDA Assistant Corporate Secretary and 2026 Convention Overall Chair. “We aim for every delegate to leave with practical strategies to help them navigate the processes involved in property development.”

SHDA Chairman Engr. Francis Richmond Z. Villegas emphasized the association's commitment to advancing the housing sector through meaningful engagement with government and industry partners. "The convention reflects SHDA's continuing role as a collaborative partner in shaping policies that support a sustainable housing industry for Filipinos,” he noted. 

SHDA National President Mr. Kerwin V. Padua echoed this and shared, “We bring together the people, the discussions, and the platform to move the housing agenda forward, with the goal of translating these conversations into concrete actions that benefit the industry and the families it serves.”

Day two shifts the focus to market intelligence and community architecture, building on day one's discussion by Philippine Institute of Development Studies Vice President Dr. Marife Ballesteros on evolving market demand, which leads into sessions on shifting demographic trends and next-generation buyer behavior. The program will also include creative insights from GIGIL Founding Partner Badong Abesamis, strategic design thinking from Plus 63 and Hydra Design Group Co-Founder and President Dan Matutina, and perspectives on urban design and environmental planning from PGAA Creative Design Principal and Founder Archt. Paulo Alcazaren.

A key output of the convention is the adoption of Convention Resolutions, formal recommendations consolidating insights and positions from the two-day discussions that will serve as a guide for both government and private-sector stakeholders in shaping policy and program directions to address the housing industry's challenges.

Complementing the technical sessions, the official Fellowship Night on the evening of September 16, 2026, will offer delegates, industry peers, and government partners an exclusive setting to strengthen professional connections and explore collaborative opportunities across the housing value chain.

The 34th SHDA National Developers Convention is supported by organizations across the housing and allied sectors, led by Platinum Sponsor Avida Land Corporation. Gold Sponsors include 8990 Housing Development Corporation, Cathay Land, Inc., Citihomes Builder and Development Inc., Joy Nostalg Group Raemulan Lands, Inc., Robinsons Land Corp., SM Development Corporation, Globe Telecom Inc., and PCON International Corp. Silver Sponsors include Property Company of Friends, Inc., Davies Paints Philippines, Hocheng Philippines Corp. (HCG), Tosot Philippines Corp., United Steel Technology International Corp (Steeltech), World Home Depot Corporation, and  Home Development Mutual Fund (Pag-IBIG Fund). Bronze Sponsors are Phinma Properties Holding Corp., Phirst Park Homes, Inc., Pontefino Hotel Batangas City, Community Property Managers Group, Inc., Pacific Paint (Boysen) Philippines, Inc., Hafele Philippines, Inc., Bank of the Philippine Islands, and China Banking Corporation. Supporting the convention as Patron Sponsors are Convergence Realty and Development Corp., Lynville Land Development Corp., Masaito Development Corporation, P.A. Alvarez  Properties and Development Corp., Primeworld Land Holdings, Inc., Prominence Properties, Inc., RJ Lhinet Development Corp., Wee Community Developers, Inc., RK Premier Corp., and Philippine Guarantee Corporation, as well as Donors are Red Oak Properties Inc. and Republic Biscuit Corporation (Rebisco). 

Select Platinum, Gold, and Silver Sponsors will have booth exhibits at the convention, alongside standalone exhibitors Aluforms Korea Co. Ltd, Atlanta Industries, Atlas Technologies Inc. (Cloverly Technologies), Bostik Philippines, Inc., Happy Well Management and Collection Services Inc., Jin Navitas Electric Corp, Powerhouse (An AboitizPower Company), and Weida Philippines Inc.

Registration remains open for SHDA members and non-member property industry stakeholders. Interested participants may secure their slots by visiting shda.ph/natcon-2026/, contacting shda.secretariat@gmail.com, or calling (632) 8893-4328, (632) 8856-1554, or (632) 8721-8188.

When Love Blooms Between Two Cultures

MANILA, Philippines (February 2024) - Love transcends borders especially when two share the same passion. The same is true for Japan’s most-loved almond milk brand, Glico’s Almond Koka and award-winning Filipino tree-to-bar chocolate brand Auro Chocolate – who both share the same passion for championing culinary diversity. That’s when love blooms. 

This Valentine’s season, the two teamed up to create ORINASU CAFÉ, a special pop-up cafe that marries together Japanese and Filipino cultures through lovingly handcrafted drinks and treats. Located at MITSUKOSHI BGC, ORINASU CAFÉ will add more sweetness to the season from February 1 to February 19, 2024. 

Japan’s No. 1 and the Philippines’ Finest

From the makers of the globally loved brand, Pocky, Glico’s Almond Koka is Japan’s best-selling almond milk brand, known for its superior quality taste–all thanks to the company’s relentless pursuit of quality and Japanese technology. Yet another signature work of Glico’s finesse at blending great taste with nutrition, Almond Koka offers a richer and stronger nutty flavor because of the emulsifying method of adding honey and almond oil to ground almond paste. 

Collaborating with Japan’s Almond Koka is the Philippines’ premier chocolate brand, Auro Chocolate. The chocolate company carved its path to the global chocolate scene by earning prestigious awards at esteemed international chocolate competitions. For this new concept, Auro Chocolate prides itself in working with MITSUKOSHI FRESH in selecting only the finest Japanese ingredients – such as Matcha, Hojicha and Miso – to be used in crafting the menu. And in line with Auro’s meticulous, innovative, and time-tested know-how, this collaboration with Almond Koka brings out the best in Filipino & Japanese epicurean cultures.  

ORINASU CAFÉ

Japanese for 'weave’, ORINASU is exactly what the pop-up cafe symbolizes: the weaving of two cultures through the harmonious fusion of Almond Koka’s and Auro’s product versatility–as seen with the cafe’s limited-edition line of “Choc Au Lait” vegan-friendly drinks and snacks. 

Gracing the menu is the fascinating drink that is the Miso Salted Caramel! This luscious vegan-friendly white chocolate drink combined with Maruhide’s top-quality Miso, Auro’s Salted Caramel and Almond Koka - our take on Salted Caramel with a Japanese Twist. Served with a generous heap of White Chocolate shavings.

Hojicha is just pure bliss in a cup. Enjoy the comforting flavors of Auro’s creamy white chocolate, infused with Ikeda Senchado’s top-quality Hojicha, complemented by the richness of Almond Koka.

If you haven’t found “the one” yet, maybe the next drink could be your perfect matcha. ORINASU’s vegan-friendly white chocolate matcha hits the spot with its perfect balance of sweet and earthy. The  Ikeda Senchado matcha creation provides that familiar grassy notes, blended with a sweet, velvety finish from Almond Koka.

If you’re looking for something bold, then you’ll surely love the luscious Dark Choc. This drink is incredibly rich yet smooth because of the combined decadence of Auro Dark Chocolate and Almond Koka. 

Completing the menu is the Dark Chocolate Stuffed with Strawberries French Toast. Each bite is a delightful burst of Auro dark chocolate filling, tarty strawberry jam with the goodness of Almond Koka. Every treat from ORINASU CAFÉ is brought to you by Almond Koka and Auro Chocolate. For more information, FOLLOW @glico_ph and @aurochocolate on INSTAGRAM.

Unlock The City on Moovr’s Newest Rides and Improved Mobile App

Moovr is the simple solution to getting you ahead. Take charge of your own Mooves through the city and through life, one convenient ride at a time. Moovr’s newest electric-powered rides are available in expanded locations visible through their improved mobile app, making it easier for you to get where you’re going for the most affordable price in the city. 

Moovr offers an economical alternative for your daily travels, allowing you to get to your destination for as low as P25. Being 100% cashless and self-serviced, you can use digital credits for seamless and affordable transportation. The app allows you to check real-time ride availability across stations in BGC, Mckinley Hill, and Makati where you can instantly rent a device, eliminating the need to navigate through traffic or wait for a ride. Simply open the app, locate the nearest device, and end your ride in multiple convenient locations in these cities. 

Control your commute, manage your errands, get to school, or work at your own pace with Moovr’s newest rides available all over the city. 

“We noticed the majority of our riders take long rides and we want to offer them a more comfortable riding experience. We looked at other cities in the world where micromobility has been successful, and adopted the same technology in our devices,” said Carlo Rombano, Head of Operations at Moovr. 

Moovr brought devices used in first-world cities to Manila at a price point that’s accessible to Filipinos. Adapting to local consumer needs and demands. 

“Our adaptability also extends to our app. With our latest update, we’ve applied comprehensive features that don’t just make every ride efficient but an enriching exploration,” added Shiela Raña, Head of Operations. 

The new features include encrypted payments, which allow riders to save their details and top up with a single tap on a button, as well as an adaptive user interface that lets riders see parking areas, and vehicle details such as their availability, battery levels, and ride rates. 

“At Moovr, we believe in redefining the way people move through their cities. Our commitment to innovation and user-centric design aims to inspire a sense of empowerment with every ride,” said Raña. 

Moovr is committed to catering to your individual transportation needs. Last, January 13th, they launched two new ride options - the electric-powered bike and their upgraded e-scooters. 

For the first time, Moovr’s bikes are going electric. This makes it easier to breeze through the city with less effort. The e-bikes feature a sturdy basket for quick errands, and are specifically designed for Filipinos. Meanwhile, the upgraded e-scooters also feature a sturdier base, and better suspension for bumpy roads and surfaces,  perfect for longer commutes, or simply riding around town for a breather. 

These newest e-bikes and scooters are designed not only for efficiency but also to enhance the overall ease of unlocking the city. Whether it's breezing through traffic during the daily commute or leisurely cruising through the city streets, Moovr's new ride options provide an unparalleled level of convenience. 

See how to ride better, and keep up to date with Moovr through their social media pages (Facebook, TikTok, and Instagram). 

Light up your New Year with Globe in NYE AT THE 5TH!

Are you ready to ring in 2024 with a bang? Globe is teaming up with Bonifacio Global City and the local government of Taguig for NYE AT THE 5TH – a street celebration that's going to brighten your world.

Prepare to dive into a night of unforgettable fun on December 31 at the Globe Booth at Bonifacio High Street Amphitheatre. As you step into this festive arena, feel the pulse of a community coming together, ready to set the stage for a truly fantastic year ahead.

 

A spectacular K-Pop performance

A stellar performance by one of K-Pop's biggest groups is set to electrify the evening,  which is why Globe KmmunityPH and Anything K-Pop Manila is teaming up once again to amp up the energy. Whether you're a long-time stan or new to the scene, there is a diverse array of awesome activities designed to immerse you in the vibrant world of K-Pop.

 

Capture your moments at the Globe photobooth

Make your New Year's Eve more memorable at the Globe photobooth. It's the perfect spot to snap your festive OOTD, gather with loved ones for a group photo, and capture the spirit of the celebration.

 

Arcade fun with friends

Challenge your friends and test your skills at Globe's arcade machines. It's not just about winning; it's about enjoying every playful moment and maybe even snagging some cool prizes.

 

Dance parties to keep you moving

Get ready to move and groove! Spontaneous dance parties are set to erupt, offering you a chance to dance your heart out. Mingle with fellow party-goers in these impromptu dance-offs and let the rhythm of the night take over.

 

Exclusive deals from 0917 Lifestyle

Fashion meets fandom with 0917 Lifestyle's exclusive freebies and discounts on some of their most popular collections. Enjoy up to 50% off on shirts, accessories, and more. It's the perfect opportunity to showcase your style and express your fandom.

 

Concert experience at the Globe booth

Experience the concert with added comfort at the Globe booth. This is your chance to enjoy the performance in a cozy setting, making your New Year's Eve celebration even more special.

 

"Joining BGC and Taguig City in this celebration is our way of bringing people together and fueling their passion. We’re creating a vibrant space where fans can connect, and we're excited to offer an experience that's both fun and meaningful as we welcome the new year,” said Crisela Magpayo-Cervantes, Globe’s Vice President for Marketing Communications.

 

As the countdown to the New Year begins, don't miss the chance to be part of this unforgettable celebration. Join Globe at the Bonifacio High Street Amphitheatre on December 31 for a gathering of hearts and dreams, all united by the excitement for new beginnings.

Bounty Fresh Chicken’s Chicky advocates for good nutrition at BGC’s 3D Billboard

Look! Up in the sky. Is it a bird? Is it a plane?

It’s Chicky, the Bounty Fresh Chicken icon -- star of the famous 3D Billboard at One Bonifacio High Street and 5th Avenue at Bonifacio Global City in Taguig. She’s making people stop and stare to see what she’s up to in visually exciting 3D.

Chicky’s new roost up in the famous 3D billboard on Bonifacio High Street and 5th Avenue in Taguig City lets her share good cheer and deliver important messages. Wearing a cape and wielding a shield, she’s telling the public to protect themselves with good nutrition.

Take care of your health, Chicky says. Always choose clean, nutritious food. Bounty Fresh Chicken makes an effort to safeguard everyone’s health because its newly-improved fresh dressed chickens are NAE – meaning they are chickens raised in clean and healthy living conditions, fed with a vegetarian diet, and have had No Antibiotics Ever at any point in the production process!

Chicky and Bounty Fresh are really serious about promoting good health. Chicky quickly became a popular brand icon when she was launched in 2016. In 2020 a giant inflatable Chicky caught a lot of attention when she was perched on a billboard along EDSA Magallanes and C5. During those challenging times, she wore a facemask to remind people that everyone can do their part to prevent the spread of the Covid 19 virus. Silently and subtly, Chicky set a good example to show people how to stay safe.

In 2023 Chicky says stay healthy. Bounty Fresh Chicken’s NAE status makes it a truly safe and nutritious food for everyone.

Go check out Chicky’s new nest at the 3D Billboard at BGC.

Representing the Philippines on the Global Dance Floor: National Winner, JXYB Heads to Red Bull Dance Your Style World Championship

Manila, Philippines | In a collision of genres, cultures, and personal flair, the Red Bull Dance Your Style National Finals concluded last September 2 at 5th Ave. Bonifacio High Street, where the 8 finalists from the Cebu and Manila qualifiers competed against 8 wildcards in an electrifying mix featuring unique styles and techniques. 

Red Bull Dance Your Style is a unique competition showcasing creativity, individuality, and exploration of the different dance genres. Unlike traditional competitions, Red Bull Dance Your Style stands out as a unique 1v1 showdown with the only judge being the crowd itself. The crowd decides who gets to move further in each round, and ultimately determines the champion. This, coupled with unpredictable music, mastery, and dance prowess, makes Red Bull Dance Your Style competition a unique experience, with every performance consistently keeping both the audience and dancers captivated and engaged.  

Half of the Top 16 hailed from the Cebu and Manila qualifiers, which took place last July 15 and July 22, respectively. The other half were wildcard entries with different backgrounds, performance styles, and accolades. Together, they battled it out on the stage for a chance to represent the Philippines on the world stage.

Each finalist gave it their all throughout the National Finals, but in the end, Louries Dhztine 'JXYB' Bernardino secured the title of champion. Having bested the competition with their signature Krumping technique and personality, JXYB is now on track to represent the Philippines in the World Finals.

“Red Bull Dance Your Style is really challenging. In a normal battle, you only have to please three judges but in Red Bull Dance Your Style you have hundreds, even thousands of people to please. So what I do is I just try to show my skills and at the same time enjoy it, and hope that I get to reach the crowd with that and they see my soul with my performance” said Louries Dhztine 'JXYB' Bernardino. 

JXYB battled it out against the first-ever  Red Bull Dance Your Style Philippines Champion, Mickey Paolo Yatar in the semi-finals. The showdown elicited loud cheers for the then title holder and JXYB, shining the spotlight on the individual prowess of both dancers. 

“Mickey has so much crowd control. He knows how to please an audience, and that’s something I look up at him for. Something I also want to develop for my future performances,” said JXYB. 

JXYB also went against wildcards “Heidra” and “O-shady” who brought out a range of hip-hop and pop grooves, but the finale performance against fellow krumper Juan “BLVCKZIK” Carlo De Leon brought out the largest cheers in an adrenaline-pumping 1 on 1 where JXYB ran off stage and through the center crowd, catching every beat and transforming the energy and applause into a routine made to remember. 

With the winner of the National Finals now secured, the spotlight shines even brighter on their journey as they prepare to represent the country on the global stage. The highly-anticipated Red Bull Dance Your Style World Finals is set to take place in Frankfurt, Germany, in November 2023. Dancers representing different countries will come together to showcase their unique flair and celebrate different styles of dance.

Red Bull dance consultant Lema Diaz says Red Bull has partnered with the best of the Philippine dance community and is more than ready to train JXYB with the best local dancers in preparation for the World Finals. 

“We work with the best of mainstream and underground dancers and we have the full support of Red Bull and of our partners for this journey. We also know that there are so many skilled dancers in the Philippines that can compete globally. We are local going global, and these people are not new to the world stage. They have been competing and carrying our flag around the world. There is no need to train abroad when the best is already here with us. Red Bull has given us a platform and I’m so thankful for them to have given wings to the Philippine dance community,” said Diaz. 

For JXYB, the World Finals would not only mean endless training, but also collaboration with the Philippine dance community, and finding inspiration in his personal experience in the local dance battle and freestyle scene in the country. 

“For the finals in Germany, I’ll look to the many inspiring people from the Philippine dance community. We are so advanced here in dancing that even as I have won Red Bull Dance Your Style, I know that I may still lose in other, maybe even smaller, battles locally. That’s how good our dancers are. That’s how advanced the Philippine dance community is when it comes to freestyle battling but that’s a big advantage for me - I come from a good community of dancers and I’ll be taking that experience to Germany,” JXYB said. “I plan to maintain my style and enjoy my dance more but I’ll for sure train every day and begin inserting new techniques I can use,” he added. 

JXYB is set to represent the Philippines on the global stage this November in Germany. For updates and news regarding JXYB, Red Bull Dance Your Style, and upcoming Red Bull events, visit https://redbulldanceyourstyle.com/ and the following social media pages: 

Facebook: https://www.facebook.com/redbulldance | Instagram and TikTok: @redbullph @redbulldance