Passion, Purpose, and Progress Shine at Globe’s G Fair 2025 Awards

As part of the 917 GDay 2025 celebrations, Globe Business turned the spotlight on Filipino entrepreneurs whose businesses prove that passion and purpose can go hand in hand. The first-ever G Fair Awards honored local SME partners not only for what they sell, but for the values they stand for: innovation, community, and sustainability.

“Through G Fair, we see how small businesses bring innovation, heart, and resilience to every challenge,” said Yoly Crisanto, Globe Chief Sustainability and Corporate Communications Officer. “The winners remind us that success is not just about growth, but about the impact you create for people and the planet.”

KD Dizon, Head of Globe Business, added: “These entrepreneurs embody the courage to innovate and the commitment to do better. Their success inspires others to scale their business and amplify their positive impact in the communities they serve.”

For two days, G Fair served as a dynamic platform for local businesses. It transformed into a stage where stories of grit and creativity came to life, offering inspiration to entrepreneurs and aspiring business owners alike.

Brewing Passion Into Progress

The Breakthrough Award went to H Proper Coffee Roasters, a specialty coffee roastery born from one man’s search for the perfect cup. What started as a personal passion project is now a growing business where every detail, from sourcing green beans at origin to perfecting roast profiles, carries the founder’s uncompromising standards. Judges recognized H Proper not only for its craft, but also for demonstrating that when entrepreneurs pour themselves fully into their work, they can carve out a distinct place in a competitive industry.

Winning Hearts Through Authentic Craft

The People’s Choice Award was given to The Good Poison, a premium iced tea brand that has captured the public’s imagination in less than a year since launch. Crafted with real brewed tea and fresh fruit, every bottle speaks of mindful sourcing and a dedication to quality. Consumers’ votes showed that when a product is rooted in authenticity, customers respond with loyalty and trust.

Lighting the Way for Sustainable Practices

The Sustainability Champion Award was awarded to Lumi Candles PH, a homegrown brand that has turned a small hobby into a movement. Known for its soy candles and refillable home essentials, Lumi doesn’t just sell décor, it advocates for responsible consumption. Its booth at G Fair demonstrated waste-reduction practices, while its ongoing support for non-profit organizations shows that businesses of any scale can spark social change. Globe recognized Lumi for championing sustainability across both their digital presence and on-ground activation, based on their reduced environmental impact, ethical and responsible business practices, and long-term commitment to sustainability.

By celebrating these awardees, Globe underscores its commitment to nurturing SMEs as catalysts of inclusive and sustainable growth. G Fair is an invitation for entrepreneurs to share their stories, for customers to support local businesses, and for communities to thrive together.

As Globe looks ahead, the call is clear: the next wave of Filipino SMEs is ready to step forward, and Globe Business is here to support them in their digital transformation journey.

Globe Unveils “The Blueprint” to Showcase Inclusive Innovation to Uplift Every Filipino

Globe unleashed its inclusive innovation thrust with the launch of The Blueprint, a first of a series of quarterly media events that highlights how the company is using technology to promote digital inclusion and empower every Filipino.

By presenting a portfolio of solutions that are intentional, intuitive, and accessible, Globe is demonstrating how innovation directly translates into progress for people, communities, and enterprises.

“This is about execution with empathy,” said Darius Delgado, Chief Commercial Officer at Globe. “The Blueprint showcases how our innovation is inclusive by design; personal where it matters, protected by default, and accessible to all. From hyper-personalized plans and secure digital journeys to consulting that solves enterprise pain points and new entertainment frontiers, we’re the digital enabler behind everyday progress.”

Inclusive Innovation in Action

Globe starts with its Foundations of Progress, where it guides enterprises through a consulting practice that translates complex technology into clear, actionable strategies. Backed by deep industry expertise and a forward-looking perspective, this groundwork enables small, medium, and enterprise businesses to grow with resilience and agility.

Building on this foundation, Globe moves to solutions Built Around You. Every digital touchpoint is designed to manage friction and anticipate customer needs, from intuitive apps that put users fully in control to programs that return purposeful value. The result is a smoother, faster, and more intuitive digital experience for everyday Filipinos. One of the highlighted projects is GoGIVE, an innovative way to empower young Filipinos to create consistent and lasting impact through their everyday phone use.

At the same time, Globe ensures these journeys are Secure by Design, embedding protection into every interaction. With tools like Scam Shield and advanced cybersecurity features, Globe safeguards the digital lifestyle without compromising ease and accessibility, so trust in the digital space is experienced and natural.

Globe then creates Value by Design, delivering smarter, more rewarding digital experiences. With hyper-personalized offers, seamless upgrades, and loyalty benefits, Globe shows how value is not only delivered, but thoughtfully designed around each customer’s unique journey.

Finally, Globe reaches out to Designing Delight, unlocking entertainment frontiers that spark joy and connection. Through curated content platforms and interactive experiences, Globe demonstrates how technology can go beyond utility to create moments of discovery, play, and emotional resonance.

A sneak peek on two of its newest offers designed to delight customers include Beetzee and Globe AT HOME 5G. With Beetzee Play, GlobeOne users can  access seamless streaming, convenient top-ups, and Globe Rewards integration all in one place. No need to download a separate app or sign up to another platform.

Globe is redefining home broadband with Globe AT HOME 5G, the world’s first fiber-like internet delivered via 5G, perfectly engineered for sharing Wi‑Fi experiences and bringing home with you wherever life happens.

“At Globe, we believe innovation must always serve a greater purpose,” said Carl Cruz, Globe President and CEO. “The Blueprint is a reminder that every product we build, every service we design, is meant to make daily life easier, safer, and more meaningful for Filipinos. By keeping inclusivity at the heart of our journey, we ensure progress is something every Filipino can share in.”

To learn more about Globe, visit www.globe.com.ph.

Globe Business Shines Spotlight on Outstanding ‘Pinaypreneurs’

KD Dizon, Vice President and Head, Globe Business; Pinay entrepreneur Hiyasmin Neri-Soriano; and Angie Po, Vice President for Product, Globe Business.

A year after receiving the Innovator Award from Globe Business at Cosmopolitan PH's Women of Influence 2023, dynamic Pinay entrepreneur Hiyasmin Neri-Soriano continues to stand out as a model of innovation and leadership, embodying the principles that earned her the prestigious recognition.

Over the past 12 months, Hiyasmin has showcased a blend of creativity and a profound grasp of technology as co-founder and CEO of Shoppertainment Live. This led to her recent appointment to the Board of Directors of The Philippine Marketing Association, where she focuses on public relations and communications, further highlighting her influence in the field.

Shoppertainment Live launched groundbreaking campaigns and engaged prominent entertainment and business personalities as anchors for its digital social commerce program. 

“The past year has been incredibly dynamic for me and Shoppertainment Live. We've initiated several distinctive live shopping campaigns across social media and marketplaces, with each session lasting from 3 to 4 hours which completes a full 24-hour stretch. We have also been exploring AI when it comes to content creation for video marketing,” Hiyasmin shared. 

A key aspect of Shoppertainment Live’s success story is its partnership with Globe Business. Serving as its internet partner, Globe Business has played a crucial role in enabling the company to do extensive and simultaneous livestream events for over 250 brands.

“Globe Business, as our reliable connectivity partner, has enabled us to conduct extensive and simultaneous livestream events for more than 250 brands. Leveraging this partnership, we have also effectively powered live commerce initiatives for Globe and have consistently achieved significant monthly sales volumes of sim cards through our live selling strategies,” said Hiyasmin.

KD Dizon, Vice President and Head of Globe Business, encapsulates the essence of this partnership, stating, "We stand united with every woman entrepreneur in overcoming challenges and unlocking their potential by providing innovative solutions, and access to resources necessary for their enduring success."

In the spirit of International Women's Month, Globe Business is set to once again   honor two exceptional women business leaders and owners who have significantly contributed to the digital transformation of their enterprises, mirroring the impactful journey of Hiyasmin. The announcement of the winners will take place at the Cosmopolitan PH's Women of Influence Awards 2024.

As the event draws near, the story of Hiyasmin shines as a source of inspiration. Her achievements over the past year not only spotlight her innovative spirit but also stress the vital role of digital technology in propelling businesses forward.

Discover how Globe Business champions the digital transformation and empowerment of women entrepreneurs by visiting https://www.globe.com.ph/business.