Why Mega Sardines is the Smart and Healthy Choice for Every Filipino Family

Manila, Philippines, August 15, 2025 — Sardines have long been a nutritional powerhouse, rich in omega-3 fatty acids, calcium, protein, and essential vitamins. They are an affordable, everyday way to support heart health, strong bones, and overall wellness for the whole family.

What sets Mega Sardines apart is how they are made. Through Mega Prime Foods’ System-6 process and complete vertical integration from fresh catch to hygienic canning, Mega Sardines retain their freshness, safety, and nutrient quality, earning them the “Superfood” recognition.

Six Reasons to Choose Mega Sardines:

1. Freshness Guaranteed – From catch to canning, Mega Sardines are packed within 12 hours to lock in all the natural nutrients and freshness you expect in every can.

2. Omega-3 Boost – Each can is loaded with healthy fats essential for brain function, heart health, and overall wellness.

3. Heart Health – Nutrient-rich profile supports cardiovascular health and helps reduce inflammation.

4. Complete Nutrition – Packed with vitamins, minerals, and protein to keep the family energized.

5. Guaranteed Safe & Preservative-Free – State-of-the-art processing ensures no human contact and no artificial preservatives, keeping sardines close to their natural state.

6. Sustainably Sourced – With plants in Zamboanga and Batangas, Mega Prime Foods uses automation to produce up to 3 million cans daily, reaching retail outlets, major social commerce platforms, and sari-sari stores nationwide.

Available in stores nationwide, including your neighborhood sari-sari store, healthy and delicious meals are always within reach.

3 Easy Ways to Enjoy Mega Sardines:

- Tokwa at Mega Sardines with Tausi  Flavorful mix of crispy tokwa, Mega Sardines, and savory tausi. Perfect for a quick and satisfying meal.

- Pininyahang Mega Sardines Sweet and savory twist with pineapple chunks and Mega Sardines that’s sure to bring comfort to your table.

- Mega Sardines Pasta Aglio e Olio Simple yet flavorful pasta recipe with garlic, olive oil, and the rich taste of Mega Sardines.

Nutrition with Real-Life Impact

Beyond great taste, Mega Prime Foods is fighting malnutrition through its Mega Bigay Sustansya feeding program. Since 2019, it has helped thousands of children reach healthier nutrition, boosting the number of kids at a normal healthy weight by 46.4%.

At the ECCP 2025 Nutrition Forum, Chief Growth and Development Officer Marvin Tiu Lim shared:

“We measure [our program] before and after, and the results are remarkable. We’ve seen a 46.4% increase in children reaching a normal nutritional status, proof that the program works. It’s our part to ensure both kids and parents know how to eat well and make the right nutrition choices.”

He also underscored ongoing nutrition challenges in the Philippines, citing 3.4 million Filipinos affected by malnutrition (Action Against Hunger Philippines) and WHO data showing 1 in 10 children and 4 in 10 adults are overweight or obese.

This year, Mega Sardines also received the Seafood Superfood endorsement from the Medical Wellness Association, reaffirming its nutritional value and quality.

Mega Prime Foods believes small, everyday food choices can make a big difference. Choosing Mega Sardines means giving your family affordable, high-quality nutrition you can trust.

Learn more at Mega Prime Foods Inc. and discover how Mega Sardines can be part of your family’s wellness journey.

Century Tuna Superbods champion the #BestYouEver initiative at Superbods Underpants Run in Subic

Wearing their unique and creative costumes from superheroes to tuna cans, the 36 Century Tuna Superbods finalists displayed their stunning physiques, undeterrable spirit, and ingenuity as they sprinted the 5KM run during the recently held Century Tuna Superbods Underpants Run at the Subic Bay Boardwalk.

The 2024 Century Tuna Superbods Underpants Run became an avenue for the Century Tuna Superbods to promote the #BestYouEver campaign by celebrating health and fitness and inspiring others to become the best versions of themselves.

Usually held before IRONMAN races, the Century Tuna Superbods Underpants Run kickstarted this year’s Century Tuna Full IRONMAN Philippines in Subic Bay last June 7, 2024 

The run was participated by more than 500 runners, who also wore colorful and creative outfits, including this year’s Century Tuna Superbods finalists, Century Pacific Food Inc. executives, Century Tuna Superbod 2014 Grand Winner Mauro Lumba, Century Tuna Superbod 2022 Grand Winner Kirk Bondad and Century Tuna Guest Superbod Atty. Oliver Moeller.

   

Century Tuna Superbods 2024 Finalists wearing their creative and well-thought-out costumes from superheroes, cartoon characters, and iconic outfits.

Century Tuna Superbods 2024 finalist Patrick Patawaran was awarded the Best Costume during the run where he showed up wearing his Century Tuna can costume.

Anchored on the #BestYouEver campaign, Century Tuna championed personal growth and advocacies of the finalists including taking care of the environment. Before the run, Century Tuna also held its Saving Our Seas coastal clean-up in partnership with SBMA where the participants collected 32 sacks of plastic waste along the coastline of Subic Bay. This is also in preparation for the swimming stage of the IRONMAN competition.

“The Century Tuna Superbods Underpants Run is more than just a celebration of fun and festivities. It exemplifies the strong sense of community that Superbods has fostered over the years, providing a platform for people to embrace and celebrate their passion for health and wellness. We are proud that our Century Tuna Superbods are always going above and beyond in promoting the #BestYouEver campaign. Our solid set of Superbods finalist truly embodies what it is to be a Superbod – inspiring, passionate, and committed. We are a month down to finals and we have seen them grow their advocacies together with Century Tuna,” said Mr. Greg Banzon, EVP and COO of Century Pacific Food Inc.

The Century Tuna Superbods 2024 embarks on the #BestYouEver campaign and the remarkable journeys of the Superbods to promote the best versions of themselves and inspire others. Prior to the Century Tuna Superbods Underpants Run, the finalists also joined several onsite and online challenges including the Century Tuna Metcon Battleground, NCC Marathon and HOKA Trilogy Run. 

The #BestYouEver Finals night will happen on July 9 where the Century Tuna Superbods 2024 Male and Female grand winners will be named. The Grand Winners will receive Grand Winners will each receive cash prize worth PHP500,000 tax-free while the Runners-Up will receive PHP200,000 tax-free.

For more information, please visit https://centurytuna.ph/ or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.