Calata Corp breaks Guinness Record with ‘Lechon Party’

Photo from BusinessMirror

Calata Corporation, one of the biggest agribusiness conglomerates in the country, recently mounted a grand “Lechon Party”, achieving a Guinness World Record on the largest serving of roast pork. Held at the Liwasang Aurora, Quezon City Memorial Circle, this event also served as celebratory feast and an early Christmas treat for the less privileged residents of Metro Manila, as part of the company’s 16th anniversary.  

Previously, the Guinness World Record on the largest serving of roast pork was held by Mexico where they served 3,094.2 kilos of cochinita pibil, a popular roast pork dish in its Yucatan region.  Calata Corporation topped the record by serving 4,046 kilos of the country’s well-loved version of roast pork – the lechon.

“This year, we celebrated our 16 successful years in the business by giving back to the community instead of having a lavish party. This is a very momentous occasion for the Philippines, to break the Guinness World Record for the ‘Largest serving of lechon’,” shared Joseph Calata, Chairman and CEO of Calata Corporation.

Calata Corporation is the largest retailer and distributor of top agrochemical brands, feeds, fertilizers, veterinary medicines and seeds throughout the country. Calata Corporation also owns and operates a chain of retail stores named AGRI, the largest retailer of the country’s choice brands such as AGRI Crop Protection, Heisenberg veterinary medicines, Thomson and Hine, as well as Ivansmith agrochemicals.

Calata Corporation’s “Lechon Party” reflects how much the company values achievement, success, gratitude and kinship.  Indeed, it’s a great way to kick off the holiday season by sharing their blessings with the less privileged and gathering family and friends.

Calata Corp breaks Guinness Record with ‘Lechon Party’

Photo from BusinessMirror

Calata Corporation, one of the biggest agribusiness conglomerates in the country, recently mounted a grand “Lechon Party”, achieving a Guinness World Record on the largest serving of roast pork. Held at the Liwasang Aurora, Quezon City Memorial Circle, this event also served as celebratory feast and an early Christmas treat for the less privileged residents of Metro Manila, as part of the company’s 16th anniversary.  

Previously, the Guinness World Record on the largest serving of roast pork was held by Mexico where they served 3,094.2 kilos of cochinita pibil, a popular roast pork dish in its Yucatan region.  Calata Corporation topped the record by serving 4,046 kilos of the country’s well-loved version of roast pork – the lechon.

“This year, we celebrated our 16 successful years in the business by giving back to the community instead of having a lavish party. This is a very momentous occasion for the Philippines, to break the Guinness World Record for the ‘Largest serving of lechon’,” shared Joseph Calata, Chairman and CEO of Calata Corporation.

Calata Corporation is the largest retailer and distributor of top agrochemical brands, feeds, fertilizers, veterinary medicines and seeds throughout the country. Calata Corporation also owns and operates a chain of retail stores named AGRI, the largest retailer of the country’s choice brands such as AGRI Crop Protection, Heisenberg veterinary medicines, Thomson and Hine, as well as Ivansmith agrochemicals.

Calata Corporation’s “Lechon Party” reflects how much the company values achievement, success, gratitude and kinship.  Indeed, it’s a great way to kick off the holiday season by sharing their blessings with the less privileged and gathering family and friends.

Hack the Climate: Manila a Record Breaking Success!

Hack the Climate: Manila Participants together with the Organizers

And it came to the conclusion!

All the young geniuses were able to present and their creations and how it can pretty much be of benefit not only to NGO's but to Environmental Advocacy that is the prime purpose of Hack The Climate: Manila.

Even if I was not able to cover the Guinness Book Record for the full 57 hours(not the final tally) I was able to witness the passion for caring to mother nature in the room and the bright future for Eco Hacktivists that participated in the said event. Let me start of with the list of teams that participated:

Composed of students and young professionals that aimed to make a difference in the area of helping out our home that we call Earth.

On my part, I was only able to be in the event on the 1st and the last day. And here are some of the shots that may tell some of the stories of when I was there.

Talks from NGO's and Sponsors and fun moments to fill out the time of stay that each team in the venue, those where the things that I witnessed on my stay in Hack the Climate: Manila's first day, and I can say that I learned a lot myself. Like on the subject of EcoTourism in the Philippines, our country is blessed of Natural Beauty that both local and foreign tourist will find very attractive and those places needs enhancements so  communities from that place benefit from it which in turn also benefit our economy. That is only one of the inspirations that I got from being in that event.

The second part of my walk in the hall was the final day of the challenge and the judgement day as well. After the participants presented their respective inventions and apps I roamed around while waiting for the results and here are some of the shots I got.

Pretty intense judging

After the intense and difficult judgement. Awarding!

Grand Winner: Instigator

Congratulations to all the winners and as for the other groups...well there is actually a good news for them as well. Because nothing will be put into waste, all the other apps/projects will be offered to companies and NGO's. Overall the Records breaking event doesn't only add up new apps for users all over the world but inspired not only the participants but everyone that saw the event, read about it and organized the Hack the Climate: Manila itself to be better as a person.

Hack the Climate: Longest Hackathon in the Philippines

You may have heard of Hackathons in the past which all of it has the purpose of doing good to the community. The organizers leveled it up a bit more,making it longer and better, with the theme of hacking the climate. And to give you an idea on the prizes at stake, you can check them below:

Prizes:
US$ 800 in cash
1 - Macbook Pro
1 - Dell Inspiron Mini 10" netbook
1 - iPod Shuffle
1 - iPod Video
1 - iPod Touch

All of those sounds cool and motivating but that is not the purpose of why I'm promoting this event. Let me start with what inspired this. Watch!

Naderev Saño, the lead negotiator of the Philippines delegation who prepared a statement at the COP18 climate talks in Doha, which was played a few years back. This became a major influence to Jacob Scheer. He felt that there is more that he can do and us in this instance. Climate change doesn't only apply to several states or countries, but this is a global phenomenon.

The actual house of one of the organizers after Typhoon Sendong

Come to think of it. We are all brothers and sisters all in one sky and this is our planet, this is our home and our planet needs us. Each of us can do our share and for this event, this is going to be for the individuals or group capable in developing an app to help out. I know someone is just out there, I know that you may be that person reading this or you know someone that has that skill. So come and join this advocacy. Lets help out.

You can also check Hack the Climate: Manila in facebook or go to Www.Hacktheclimatemanila.org

Hack the Climate: Longest Hackathon in the Philippines

You may have heard of Hackathons in the past which all of it has the purpose of doing good to the community. The organizers leveled it up a bit more,making it longer and better, with the theme of hacking the climate. And to give you an idea on the prizes at stake, you can check them below:

Prizes:
US$ 800 in cash
1 - Macbook Pro
1 - Dell Inspiron Mini 10" netbook
1 - iPod Shuffle
1 - iPod Video
1 - iPod Touch

All of those sounds cool and motivating but that is not the purpose of why I'm promoting this event. Let me start with what inspired this. Watch!

Naderev Saño, the lead negotiator of the Philippines delegation who prepared a statement at the COP18 climate talks in Doha, which was played a few years back. This became a major influence to Jacob Scheer. He felt that there is more that he can do and us in this instance. Climate change doesn't only apply to several states or countries, but this is a global phenomenon.

The actual house of one of the organizers after Typhoon Sendong

Come to think of it. We are all brothers and sisters all in one sky and this is our planet, this is our home and our planet needs us. Each of us can do our share and for this event, this is going to be for the individuals or group capable in developing an app to help out. I know someone is just out there, I know that you may be that person reading this or you know someone that has that skill. So come and join this advocacy. Lets help out.

You can also check Hack the Climate: Manila in facebook or go to Www.Hacktheclimatemanila.org