DTI Secretary Pascual Distributes Assistance to Small Businesses in Samar and Pampanga

On 17 July 2023, President Ferdinand R. Marcos Jr. together with Department of Trade and Industry (DTI) Secretary Fred Pascual led the opening of the Kadiwa ng Pangulo Caravan and the distribution of financial assistance for micro, small, and medium enterprises (MSMEs) in the province of Pampanga. As part of the program, President Marcos witnessed the signing of a Memorandum of Agreement (MOA) by different government agencies to expand the Kadiwa ng Pangulo in various Local Government Units (LGUs).

The Kadiwa ng Pangulo aims to provide high-quality and affordable agricultural products to Filipino consumers. Meanwhile, the distribution of financial assistance aims to aid small businesses affected by the COVID-19 pandemic, calamities, and disasters to help them recover and restart their businesses.

The said MOA was signed by different government agencies that were part of the Kadiwa ng Pangulo namely: Department of Trade and Industry (DTI), Department of Interior and Local Government (DILG), Department of Agriculture (DA), Department of Labor and Employment (DOLE), Department of Social Welfare and Development (DSWD), Presidential Communications Office (PCO), and Presidential Management Staff (PMS).

Following the Kadiwa ng Pangulo conducted in Catarman, Samar last 14 July 2023, the simultaneous opening of Kadiwa Caravans only shows the administration's unwavering commitment to ensure every Filipino's access to affordable goods.

Aside from this, the Kadiwa is instrumental in expanding the market reach of products and services produced by MSMEs that are also supported by the DTI. Through this program, MSMEs were given spaces or booths where they can sell their products.

Together with President Marcos Jr., Secretary Pascual expressed strong support and cooperation of the DTI in expanding the Kadiwa ng Pangulo in different areas of the country. Kadiwa is also an important aspect in pursuit of the goal of attaining food security.

Through the Kadiwa ng Pangulo in Catarman, the DTI distributed assistance to four (4) beneficiaries of the RISE UP Micro Multi-Purpose Loan Program which received PHP 300,000 each. The DTI also provided financial assistance to one (1) beneficiary of the Wholesale Microfinance Program amounting to PHP 3,500,000. In total, the DTI was able to distribute financial assistance amounting to PHP 4,700,000 to the residents and small businesses in Samar.

Further, sixteen (16) beneficiaries of the Pangkabuhayan sa Pagbangon at Ginhawa (PPG) Program in San Fernando, Pampanga received PHP 11,900 each. Aside from this, seven (7) beneficiaries of the RISE UP Micro Multi-Purpose Loan Program received assistance amounting to PHP 6,351,000. In total, the DTI granted financial assistance to small businesses in San Fernando, Pampanga amounting to PHP 6,541,400. The ceremonial distribution of various government assistance today was held at the Benigno Aquino Hall in the capitol of San Fernando.

The Kadiwa ng Pangulo will simultaneously open in different parts of the country through the collective efforts of different agencies involved in the MOA signed today.

“As part of our mandate to ensure every Filipino's access to affordable and high-quality basic necessities and prime commodities, we at DTI will continue to work collaboratively with different government agencies to strengthen and expand the Kadiwa ng Pangulo. I express my deepest gratitude to President Marcos Jr. for this Kadiwa as this also helps MSMEs promote their products and reach wider markets,” Secretary Pascual added.

PBBM Appoints Fereira as New CITEM Executive Director

The Center for International Trade Expositions and Missions (CITEM), the export trade promotion arm of the Department of Trade and Industry (DTI), mandated in promoting the Philippines as a reliable source of quality export products and services in the global market, announced that Dr. Edward L. Fereira, Ph.D. has been recently appointed by President Ferdinand “Bongbong” Marcos Jr. as its Executive Director. Fereira took his oath of office before DTI Secretary Fred Pascual at the DTI Main office.

He enters the country’s trade promotions industry bringing with him three decades of experience in the fields of science, business management, marketing, diplomacy, and now government service.

In 2018, Fereira was appointed as the Special Envoy of the President of the Philippines to the Republic of Kazakhstan. He also served as the First Honorary Consul of the Republic of Kazakhstan in the Philippines from 2004 to 2011.

The new executive director was also a former President of the Management Association of the Philippines (MAP), the country’s biggest business and management organization composed of top business luminaries. His stint in MAP became his springboard to diplomacy as he led and chaired various private and government trade missions to different countries.

Fereira’s government career includes leadership roles at the National Development Corporation (NDC), Philippine International Trading Corporation (PITC), First Cavite Industrial Estate (FCIE), Manila Gas, and Land Bank Realty Development Corporation (LBRDC) among others.

Fereira was conferred the degree of Doctor of Philosophy in Technology Management by the Technological University of the Philippines (TUP). He also holds an MBA degree from the University of California Los Angeles (UCLA) and a Master of Science (MS) in Marketing Management Development from Syracuse University in New York. He graduated from the University of the Philippines with a bachelor's degree in microbiology.

After completing his post-graduate studies in lunar microbiology, Fereira worked for the National Aeronautics and Space Administration (NASA), under the Apollo 11 “First Man Moon Landing” project, as the first Filipino Lunar Microbiologist who examined the moon rocks brought back by Neil Armstrong, Edwin Aldrin and Michael Collins.

Before Fereira’s appointment, CITEM Deputy Executive Director Ma. Lourdes D. Mediran served as the agency’s officer-in-charge (OIC).