Showing posts with label short film. Show all posts
Showing posts with label short film. Show all posts

Thursday, January 20, 2022

BBC StoryWorks creates content for TECNO to tell the story of how inclusive mobile camera innovations bring people together

TECNO MOBILE

TECNO, a premium smartphone brand focused on emerging markets, is working with BBC Storyworks, BBC Studios’ in-house commercial content studio, who have created a short film The Future Lens: Looking Ahead With TECNO to explore the meaning of mobile camera innovation.

The video showcases TECNO’s inclusive mobile camera technology for each user through its unique ‘glocalization’ strategy, detailed the work that has been done to better reflect different communities.

In the piece, TECNO explains how they spotted and solved gaps between fast-developing mobile camera technologies and consumers’ actual needs in various situations so as to best meet the unique needs of local users, environments, and cultures.  

For example, to optimise portrait imaging quality, TECNO has built an enormous database that covers seven skin types and 76 skin categories at its TAVIOS Laboratory. So everyone, regardless of how they look, gets to enjoy cameras that know how to make them look their best. In the photo-taking process, TECNO’s progressive algorithms will automatically gather information from users’ environments, recognizing various opportunities for image enhancement. 

Li Jiangtao, Senior Director of TECNO Imaging Product and Head of TAIVOS™ Lab said: “ It’s a great experience for us to work with BBC Storyworks, to share our insights and to tell the story behind our mobile camera development. The short film explores the meaning behind ‘Future Lens’, TECNO’s key concept on mobile camera innovation - to provide more inclusive technology for everyone, creating a world with more understanding without limits .”

Richard Pattinson, SVP BBC StoryWorks said: “We are delighted to be working with TECNO on this piece. TECNO secured our content production team superb access for interviews, including photographer Justin Amoafo, the frontline staff at TECNO mobile camera department as well as allowing us to visit the TECNO mobile phone manufacturing sites and camera labs. This allowed us to build a complete picture for the audience of what TECNO do and how they do it, as well as their goals for a more inclusive future.”

Still Image 10

TECNO are optimistic that emerging markets will continue to see the amazing potential of mobile camera technologies designed to meet the real needs of every user, to the benefit of communities everywhere.  TECNO, a rising innovator in the mobile camera field, is committed to advocating for the great variety of beauty standards, and aims to provide opportunities for users in emerging markets to express themselves through this technology.

The commercial series will air from January 4 to February 8, 2022. It will include a thirty-second version airing on the BBC World News South Asia Feed and BBC World News Africa feed, as well as a full version on the branded content hub hosted on BBC.com. 


Saturday, January 8, 2022

TECNO Movie Masters Grand Winner Jo Serrano Releases First Short Film ‘Boracay: Beyond The White Beach’

Boracay: Beyond The White Beach

MANILA, PHILIPPINES/ xx JANUARY 2022 – Budding Filipino filmmaker, Jo Serrano, has just released her first short film, “Boracay: Beyond The White Beach”, which viewers can watch in TECNO Mobile’s official Facebook and YouTube pages. The documentary-style film was produced in collaboration with top local director, Paul Soriano, and his team at TEN17P. Jo was named the Grand Winner of the TECNO Mobile Movie Masters Program last December, winning a Php 300,000 grant, and the opportunity to work on this movie with the boutique film company.

The Movie Masters Program was launched by TECNO Mobile in 2021, with a short film competition that was open to amateur Filipino filmmakers. Finalists were tasked to create original videos using the CAMON 18 Premier smartphone, highlighting moving moments from everyday life. In her winning Movie Masters entry, “Bukidnon An Eco Adventure'', Jo showcased raw and authentic moments that she experienced on a trip to the beautiful province of Bukidnon.

Making Boracay: Beyond The White Beach 

According to Jo Serrano, “Boracay: Beyond The White Beach” was inspired by the struggles she faced during the pandemic. The documentary-style film begins with the protagonist heading to the island of Boracay to escape. While there, she encounters locals who open up to her about their struggles, and how they cope with the pandemic. 


“I came to a point in my life where my stress, anxiety, and depression caused me to nearly quit being a creator because the travel industry has been severely affected by the pandemic,” shared Jo. “It's a struggle that most of us can relate to, how the pandemic has affected us.”


With this as her film’s theme, Jo aimed to show viewers that there is always hope. “I want my viewers to see that regardless of the struggles that we face during the pandemic there is always a silver lining and we all have to be steady in the face of challenges,” she said.


When asked about her process in making this film, Jo replied, “Making a documentary is a very un-expecting experience. Since you are dealing with real people and real experiences, you wouldn’t know what happens next.”


Shooting with the Movie Master CAMON 18 Premier

Just like her entry to the Movie Masters Program, Jo filmed “Boracay '' most of the scenes were shot using a CAMON 18 Premier smartphone. Jo considers CAMON 18 Premier a good starting camera for anyone who is interested in filmmaking but does not have the budget for expensive gear. Jo said, “Its in-body gimbal feature is a big help when you are always on the go. As a traveler you need to carry light gears with you.”


Direk Paul Soriano agrees that CAMON 18 Premier is great for budding filmmakers, calling it the perfect tool for capturing moments and telling stories. In a recent Instagram video, he shared that his favorite CAMON 18 Premier feature is the Stabilized Gimbal Camera, which allows people to capture handheld shots that look nice, crisp and stable. He also said that this smartphone is something he wishes he could have had when he was starting out years ago making home videos, short films, and music videos. 


TECNO Mobile supports Filipino filmmakers

TECNO Mobile’s Movie Masters Program marked the beginning of the premium smartphone brand’s commitment to supporting the local filmmaking scene in the Philippines. Jo Serrano’s experience is a testament to this, and she believes that the program has made a huge impact on her as an aspiring filmmaker. 


“Working with a team is very different from working alone,” she said. “I learned new things working on this film. The process of shooting a film is way different from how I make vlogs. It made me a better storyteller.”


“This is my first legit short film with a team and I would like to personally thank TEN17P for helping me and assisting me throughout the making of this film,” Jo added. “Coming from a vlogging background and transitioning to the world of film has been a challenge for me, but they guided me to come up with something meaningful and inspiring for viewers to watch. I hope you will enjoy watching and listening to the stories I've encountered during my Boracay trip.”


Through the Movie Masters Program, aspiring filmmakers were given a venue to tell their stories. In his message during the awarding ceremony, Direk Paul invited more filmmakers and creators to take advantage of opportunities like this. He said, “We have the freedom that we all want when we tell our stories. The creative freedom. It’s really just you, and the CAMON 18 Premier, and your stories. What else do you need?”


Experience #SuperSteadyShot with the Movie Master CAMON 18 

TECNO Mobile continues to explore the road of technology, and its CAMON 18 Series pushes the boundaries of what it means to be a professional camera smartphone, delivering unbelievably clear images and videos with its advanced anti-shaking capabilities.



CAMON 18 Premier, dubbed the “Movie Master”, brings together the best of the CAMON series, with features like TAIVOS, Super Night Mode, and Selfie Mode, combined with a new Ultra-steady Gimbal Camera, 60X Hybrid Zoom, and even more enhanced AI features for achieving a #SuperSteadyShot. 


The CAMON 18P model also caters to video enthusiasts, with its 48MP clear and steady video camera, and 13MP 50mm pro portrait camera. Completing the series is the CAMON 18 variant, which is equipped with a 48MP multi-function triple camera, and comes in a beautiful Iris Purple colorway that is perfect for women, plus a uniquely-designed Ceramic edition.


The CAMON 18 Series is available at the TECNO Mobile PH Official Store in Shopee Mall and the TECNO Mobile Flagship Store in Lazada, as well as in partner stores, KimStore, Rulls Shopee, Rulls Lazada, Ephone Shopee, Ephone Lazada, Cellboy Shopee, Cellboy Lazada, Wirecomm Shopee, Wirecomm Lazada, and Audionet. You may also shop at the TECNO Mobile Concept Store in SM North Edsa and TECNO Mobile Kiosks in Market Market, Mall of Asia, SM Sta Mesa, SM San Lazaro, SM Pampanga, SM DasmariƱas, SM Batangas, and SM Rosario.


Stay updated on all the latest promos when you like and follow TECNO Mobile Philippines on Facebook. Visit www.tecno-mobile.com/ph to learn more about your favorite TECNO Mobile smartphones and gadgets.


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About TECNO Mobile

TECNO is a premium smartphone and AIoT devices brand. With “StopAt Nothing” as its brand essence, TECNO is committed to unlocking the best contemporary technologies for progressive individuals across global emerging markets, giving them elegantly designed intelligent products that inspire consumers to uncover a world of possibilities. 


TECNO understands the needs of consumers from different markets and provides them with localized innovations and design breakthroughs demonstrated through their mastery of serving consumers who are “young at heart” and never stops pursuing excellence. TECNO’s portfolio spans across smartphones, tablets, smart wearables and AIoT devices made for consumers in over 70 emerging markets world-wide.

For more information, please visit www.tecno-mobile.com.

Thursday, October 16, 2014

Now Showing - Sinepiyu 2014

To FEU Peeps

Hey I know yesterday's game was a bit tough, but it's all over now and today is another day. So here's what I can say: "Relax! Watch a Movie!"

You're Fortunate enough to be inside the campus, for you will have a great time of seeing all the great pieces of art works that are Now Showing in Sinepiyu 2014. Here are some of the films that you can look forward to starting today...then tomorrow(Oct 16 - 17, 2014):

PUSO - Even if the name co notates lovestory, I assure you that this will not be all about it.


The others do not have the video's in youtube, but you can click on the poster caption which will direct you to the video peaks of the film.

BLINDSIDE - Yes there is a similar Hollywood film, but this one is far from it. A different take on Aristophanes's Speech from Plato's Symposium

Blindside Video
KAHON - What if dancing is your burning passion in life but life didn't give you the chance to live your dream?

Kahon Video
ALIWANG YA KU - What if you didscover that there's ANOTHER YOU inside you?

Aliwang Ya Ku Video

There will be a lot of films for you today and tomorrow so have fun!