Monday, July 13, 2020

LANY, Vivo Encourages Millennials to Ignite the Night in the “New Normal”

LANY vivo

For globally-successful pop band, LANY, the Philippines will forever remain memorable because it is where they staged their first-ever arena concert, at no less than the Smart Araneta Coliseum in 2018.


LANY frontman Paul Klein even tweeted “Best night of my life without a doubt. Thank you, Manila” after the sold-out event.

Today, after dozens of crowd-drawing concerts worldwide, LANY—composed of Paul, drummer Jake Gross and keyboardist Les Priest—is about to sing their way back to the hearts of Filipino fans, via an upcoming album, “Mama’s Boy”. Recently, the band has also been introduced as the latest brand ambassadors of leading technology company, vivo.

With “Mama’s Boy”, the trio has found inspiration in looking back at their own journey as a band, from finding their unique sound, to finding global success in the music industry that perhaps started with their Manila concert.

Paul, Jake, and Les formed LANY, an acronym for “Los Angeles New York”, in Los Angeles in 2015. With poetic lyrics on love and heartbreak, a dream-like soundscape, and modern aesthetic, the group easily captured millennials’ attention after releasing their self-titled debut album.

ILYSB

With hits such as “ILYSB”, “Thru These Tears”, and “I Don’t Wanna Love You Anymore”, LANY has since been selling out multiple nights across the Philippines. Their music, best enjoyed at night, has become an inspiration for millennials to make the most out of evenings, preventing them from simply slipping away.


And as the latest brand ambassadors of vivo in the Philippines, LANY calls on their Filipino fans to continue to do the same.

“Mabuhay Philippines, we are LANY and we are so excited to be the new members of the vivo family. We’re having so much fun with the all-new vivo V19. Go and check it out, it will definitely ignite your night,” said the band in a video posted on vivo Philippine’s Facebook page.

LANY

With this partnership, vivo and LANY invite millennials to ignite their night with the vivo V19 Neo, a phone that boasts of a super night mode camera feature and enhanced gaming capabilities–-perfect for work-from-home millennials who pursue their passions at night.


vivo

Heed LANY and vivo’s call to “ignite your night” and get your hands on the brand-new vivo V19 Neo today through Vivo's official website, Shopee, and Lazada.



About vivo

vivo is a leading global technology company that is product-driven with core businesses including smart terminals and intelligent services. vivo is committed to connecting users to the digital world by designing exciting and trendsetting smart mobile products and services which integrate technology and fashion in unique and creative ways. Adhering to its core values, which include "Benfen”, “innovation” and “consumer orientation”, vivo has implemented a sustainable development strategy to achieve its vision of becoming a leading, long-lasting, world-class enterprise.

vivo’s headquarters is located in Dongguan, China, with 9 R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Taipei, Tokyo and San Diego. These centers focus on the development of cutting-edge consumer technologies including 5G, artificial intelligence, photography, design and other emerging fields. vivo has also set up five production hubs across China, South Asia and Southeast Asia, which manufacture over 200 million smartphones every year. As of 2019, vivo has developed its sales network across more than 30 countries and regions, attracting more than 300 million active users worldwide.

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