PLDT and Smart forge ahead in leveraging technology to promote sound mental health for all. In 2023, PLDT and Smart recorded a reach of over 45 million for its #BetterToday program, bridging the digital divide, as it creates safe, happy, and inclusive spaces.“Better Today journeys hand in hand with like-minded advocates from various sectors, including local governments, content creators, and civil society organizations. With over 45 million reach and over 20 community partners, PLDT and Smart believe in the continuous creation of shared value and on a whole-of-community approach to making the digital world safer, and better today,” said Cathy Yang, FVP and Group Head for Corporate Communications.
In 2023, PLDT and Smart strengthened their partnerships with LGUs by conducting health awareness events in Quezon City, Quirino Province, Cebu City, and Cagayan de Oro. Through the Better Today Psychological First Aid Program, PLDT and Smart also mobilized volunteers from different sectors to help address the mental health needs of distressed individuals within communities. Ensuring a safe and inclusive space, the volunteers included the youth, senior citizens, barangay healthcare workers from La Union and the Indigenous Peoples (IPs) community in Porac, Pampanga.
“Promoting mental health has long been a personal advocacy, and I am very grateful to PLDT and Smart for helping us strengthen our mental health program in the province,” said Joy R. Ortega, Sangguniang Panlalawigan of La Union Board Member.
Promoting digital wellness is a key part of PLDT and Smart’s continuing commitment to help the Philippines contribute to UNSDG #3: Good health and well-being.