Pru Life UK Signs Migs Bustos to Champion Protection Across Life Roles

Pru Life UK has officially signed broadcaster, family advocate, and endurance athlete Migs Bustos as its brand ambassador, marking the start of a strategic partnership that highlights the many roles Filipinos carry and the loved ones they protect in each of them.

The collaboration underscores Pru Life UK’s commitment to making protection more relatable and relevant to Filipino families across life stages. Through a series of storytelling, community, and wellness initiatives, the partnership will bring to life the insurer’s advocacy of helping Filipinos prepare, provide, and protect for those who matter most.

“At Pru Life UK, we believe protection is deeply personal. It is rooted in love, responsibility, and the people who depend on us,” said Pru Life UK Head of Brand and Integrated Marketing Communications Kats Cajucom. “Migs Bustos embodies the modern Filipino who carries many roles with purpose—as a father, son, professional, and community advocate. His authenticity and values make him a powerful partner in advancing our mission to help Filipinos secure their future and protect what matters most.”

For Bustos, the partnership reflects his own motivations as a family man and provider.

“Every role I carry begins with someone I love and protect,” said Bustos. “Partnering with Pru Life UK is meaningful to me because it reflects how I live my life: preparing for the future and safeguarding the people who matter most. I hope to inspire more Filipinos to take steps toward protection for their families.”

The partnership reinforces Pru Life UK’s continued commitment to supporting Filipinos across every life journey, strengthening its position as a trusted partner in protecting Filipinos and showing that they can always “Count on Us. Count on PRU.”

SIMPLE PROTECTION, SMART GROWTH SUN LIFE GREPA INTRODUCES SUN GREPA EASYLINK PROTECT

Sun Life Grepa Financial, Inc. (Sun Life Grepa), one of the country’s major life insurance providers, has launched Sun Grepa EasyLink Protect, an innovative investment-linked life insurance plan designed to make protection and investment simpler and more accessible for Filipinos. Whether you’re aiming for income protection, preparing for health and retirement needs, or pursuing future plans such as starting or growing a business, Sun Grepa Easylink Protect is built to support your journey.

“Sun Grepa EasyLink Protect is thoughtfully designed to meet both protection and growth needs,” said Sun Life Grepa President Richard S. Lim. “It provides lifetime financial security for families while offering opportunities to build wealth through various investment funds. The simplified application process and flexible payment options make it an ideal solution for busy professionals and those looking to optimize their financial planning. ”

Key features that set Sun Grepa EasyLink Protect apart include its easy application process through its Guaranteed Insurability Offer (GIO) which eliminates the need for medical exams, investment flexibility where clients can choose from a range of available funds including local and global options to suit diverse preferences. The plan offers fund growth boosters through the special bonuses that reward policyowners for keeping their policies active and up-to-date. It also supports legacy planning as the product provides lifetime protection ensuring financial security for beneficiaries.

 “At Sun Life Grepa, we believe that financial security should be within everyone’s reach,” Lim added. “Sun Grepa EasyLink Protect empowers Filipinos to take a confident step toward a brighter and more secure future, one that’s built on both protection and growth potential.”

 Ready to take the first step? Visit www.sunlifegrepa.com or connect with a Sun Life Grepa financial advisor to learn more about Sun Grepa EasyLink Protect.

Allianz PNB Life Champions Single Moms with MaPanatag Initiative

Manila, Philippines – Allianz PNB Life, one of the leading life insurers in the Philippines, has launched MaPanatag, a socially inclusive initiative designed to address the unique needs and everyday challenges of single mothers. With an estimated 15 million single parents in the country, 95% of whom are women, Allianz recognizes the importance of supporting this community to help ease their daily burdens and secure a brighter tomorrow.

“MaPanatag” represents the peace of mind and assurance that Allianz aims to bring to single moms as they balance their responsibilities and nurture their families.

“The MaPanatag proposition is a testament to the care and support we want to extend to single moms,” said Joe Gross, President and CEO of Allianz PNB Life.

The inspiration behind MaPanatag began with a heartfelt conversation Joe had with a single mom from Allianz. During their exchange, she shared her worries about her child’s future—something that deeply resonated with him, as he himself was raised by a single mother.

“Single moms often carry the weight of the world on their shoulders,” Gross said. “Through MaPanatag, we want them to know they don’t have to face their fears alone. With Allianz by their side, they can be assured that their children will always be cared for.”

To ensure authenticity and relevance, the initiative’s development was led by three single moms from Allianz PNB Life. Their insights, along with the stories of Mombassadors from both PNB and Allianz, shaped the initiative to truly reflect the realities of single motherhood.

“MaPanatag was made by single moms, for single moms. It’s one of Allianz’s fastest-curated propositions—built to address real needs while ensuring accessibility and accuracy,” added Gross.

The Mombassadors from Allianz PNB Life include Apple Isidro, who shared her story of strength and perseverance; Heidi Larosa, whose journey is anchored on faith despite hardship; and Janella Reyes, who found victory through trials. Representing PNB are Rosemary Fernandez, who spoke about finding grace, strength, and love; Angel Galut, whose story reflects courage and resilience; and Aira Carmelo, who became stronger at every turn of her journey. 

Holistic Support for Single Moms

The MaPanatag initiative provides comprehensive support for single moms through three (3) core benefits:

1. eAZy Health – A renewable life and health protection plan covering critical illness, accidental death, disability, dismemberment, and total and permanent disability—giving moms peace of mind in case of unforeseen circumstances. It can be availed for as low as P970 per month. 

2. HerBox – A curated set of exclusive benefits for single moms, including a dedicated wellness benefit of ₱2,000 in the first year and ₱1,000 annually from Years 2–5, plus discounts and perks from partner clinics, pharmacies, wellness services, and mom-and-baby essentials.

3. Opportunity to Earn – Access to join the Allianz distribution team, allowing single moms to gain additional income to support their families.

Through these benefits, Allianz PNB Life reinforces its commitment to being a true partner to mothers raising their families singlehandedly.

“Single moms go above and beyond to provide for their families—but they shouldn’t have to face tomorrow’s uncertainties alone,” Gross emphasized. “MaPanatag is our way of helping them live strong today, with the assurance that tomorrow is secure.”

A Commitment to Inclusive Protection and Sustainability

MaPanatag underscores Allianz’s commitment to inclusive protection—ensuring that no mother feels she must carry the world’s weight alone.

“Sustainability has always been part of Allianz PNB Life’s journey,” Gross said. “MaPanatag aligns perfectly with our goal of building resilient and inclusive communities. That’s why we’re channeling our resources to make it more accessible and impactful, reaching as many single moms as possible.”

The partnership with PNB will play a crucial role in making MaPanatag available nationwide through PNB’s extensive network of branches.

Ultimately, MaPanatag reflects Allianz’s belief that no mom should ever feel alone in her journey—and that every act of love she makes for her children should be supported, celebrated, and remembered.

For more information about MaPanatag and Allianz eAZy Health, visit www.allianzpnblife.ph, drop by a PNB branch near you, or follow Allianz PNB Life on Facebook and Instagram.