Wednesday, October 15, 2025
The Truth About Retirement: What You Need to Know
VUL Insurance: Your Shield and Your Tool for Financial Growth
MANILA, PH – October 2025 – In the world of financial planning, one solution that has sparked both interest and debate over the years is a Variable Unit-Linked (VUL) insurance plan. While it became well-known for offering life insurance with an investment component in one package, it has also garnered mixed feedback, often with negative reactions from Clients who felt their investments did not grow as expected.
“VUL has been misunderstood by many,” shares Ivan Corcuera, Head of Insurance Investments at Sun Life Investment Management and Trust Corporation. “It’s not a one-size-fits-all product, and it’s certainly not a shortcut to wealth. It’s a financial tool designed to protect first and grow second.”
A life insurance plan that combines lifelong protection and fund accumulation, VUL’s core purpose is to provide a substantial financial shield for a family when they need it most. The opportunity for growth, while a powerful and valuable feature, is a secondary benefit.
Understanding the Nature of VUL
To understand VUL, think of it as a single product with two distinct functions.
Its primary function is life insurance coverage, which provides a death benefit payout to beneficiaries upon the insured’s passing. This is the financial shield that ensures the family’s future is secure, covering essential needs like education, outstanding loans, and daily living costs.
Its secondary function is the investment component. A dedicated portion of the premiums paid is invested in expertly managed funds, offering the potential for the policyholder’s money to grow over time. This accumulating value, known as the fund value, can be accessed during the policyholder’s lifetime for future financial goals. This fund value is tied to the performance of the investment funds chosen, which means its value can potentially grow higher, but it can also decrease based on market movements. “The investment side of VUL is a long-term play,” says Corcuera. “It’s about building value gradually, aligned with your financial goals.”
Importantly, the fund value is not just for future financial goals – it also helps keep your policy active. A portion of the fund value is used to pay for the cost of insurance and any applicable charges. Corcuera explains, “This means that while the fund value offers the potential for growth, it also ensures that your life insurance protection remains in force. That’s why it’s important to monitor how your fund is performing and ensure that it’s aligned with your needs.”
How Your Premiums Work
When a premium is paid for a VUL policy, that amount is not simply merged into a single pool. First, a premium charge is deducted from it to cover distribution and administrative expenses, which gradually diminishes over time. After this deduction, the remaining amount is allocated to the policyholder’s chosen investment fund and converted into fund units based on the current Net Asset Value Per Unit (NAVPU). These units represent the investment component of your policy and are linked to the performance of the funds you select, which means their value can rise or fall depending on market conditions.
“The fund units serve a dual purpose,” explains Corcuera. “It’s a balancing act between protection and growth.” A portion of these units is deducted to pay for insurance and periodic charges, ensuring your policy remains active and your life insurance coverage intact. The remaining units continue to accumulate and determine your policy’s fund value, which can potentially grow over time. The fund value can be accessed during your lifetime for future financial goals, offering flexibility while maintaining the core purpose of protection.
The VUL Protection-First Mindset
It is important to view VUL as a protection-first insurance solution, not as a purely investment vehicle like a mutual fund or stock trading account. “The real strength of VUL lies in its ability to provide a guaranteed benefit to your loved ones,” Corcuera emphasizes. “Unlike a pure investment where beneficiaries only receive the value of accumulated savings, a VUL ensures that they receive a predetermined, substantial amount.”
Think of VUL not as a strategy for quick gains, but as a long-term commitment to secure your loved ones’ financial future. “VUL is your shield and your tool for financial growth,” Corcuera concludes. “But like any tool, it works best when used and understood correctly with clarity, commitment, and guidance.”
Learn more about VUL by visiting www.sunlife.co/VUL101 or talk to a Sun Life financial advisor today to find the VUL solution that matches your protection needs and long-term goals
Thursday, September 25, 2025
Pru Life UK launches PRUWealth 10
Wednesday, September 24, 2025
Sun Life Expands Collaboration with Go Negosyo to Empower Filipino MSMEs
MANILA, PH – September 2025 – Sun Life, the No. 1 life insurance company in the Philippines in terms of total premium income, has announced the expansion of its strategic collaboration with Go Negosyo, a non-profit organization that champions Filipino entrepreneurship, to further empower Micro, Small, and Medium Enterprises (MSMEs) across the country.
Building on the success of their initial tie-up, the expanded collaboration will bring free financial consultations to MSMEs through Go Negosyo’s 3M on Wheels events, a roving caravan that delivers mentorship, money, and market access directly to entrepreneurs. Sun Life financial advisors will be on-site to offer personalized financial planning and insurance guidance tailored to the unique needs of business owners.
Last year, the partnership made a significant impact with 25 3M on Wheels Caravans held nationwide, reaching thousands of MSMEs and providing them with access to financial education and mentorship. The overwhelming turnout and positive feedback from participants highlighted the importance of such initiatives in strengthening entrepreneurship in the Philippines.
The expanded tie-up also includes content collaborations such as financial literacy talks at Go Negosyo events and Coffee and Play sessions featuring Sun Life’s original board game, Play for Life: A Game of Choices, which is designed to teach financial concepts in a fun and engaging way.
“Our collaboration with Go Negosyo is a natural fit,” said Carla Gonzalez-Chong, Chief Client Experience and Marketing Officer of Sun Life Philippines. “We share a common vision of a nation where entrepreneurship thrives, and where every Filipino is given the opportunity to reach their full potential. As we celebrate our 130th year of service to the Filipinos, helping MSMEs secure their future is a priority for us because we believe that they are the backbone of our economy.”
Joey Concepcion, Founder of Go Negosyo, added: “Access to capital, along with financial literacy, will be crucial as we help MSMEs realize their role as drivers of sustainable and inclusive growth. Government cannot do it alone, and neither can the private sector. We must work together so that doors remain open for all Filipinos to realize their dreams of becoming successful entrepreneurs.
Through the expansion of this collaboration, Sun Life and Go Negosyo reaffirm their shared commitment to building a financially empowered and entrepreneur-driven Philippines – one MSME at a time.
To know more about Sun Life’s products and services for business owners, visit sunlife.co/entrepfinancialplan or talk to a Sun Life Financial Advisor today.
Tuesday, September 23, 2025
Giving Your Child the Future They Deserve
Friday, September 5, 2025
Sun Life Reinvents Frontline Client Contact Points to Elevate Client Experience
MANILA, PH – September 2025– Sun Life, the Philippines’ leading life insurer, has unveiled its newly transformed Client Service Centers and New Business Offices, marking a bold step forward in delivering exceptional Client experiences.
In a recent ribbon-cutting and blessing ceremony, Sun Life inaugurated its Client Service Center in ACE Building in Makati City. The revamped facility features state-of-the-art technology to support faster transactions and is set to introduce cashless operations soon. This underscores Sun Life’s commitment to innovation and convenience.
“The ACE Client Service Center was designed with our Clients at the heart of every detail,” said JJ Moreno, President of Sun Life of Canada (Philippines), Inc. “From the layout to the technology, every element is meant to make their experience smoother and more personal. We want every visit to feel like a step closer to reaching their financial goals, with the trusted Sun Life service they deserve.”
In a separate event, Sun Life also celebrated the launch of three New Business Offices located in Bonifacio Global City, Taguig – Cannonball, Joshua Tree, and Neem Tree. These offices now operate under a modified co-working space arrangement, fostering collaboration and efficiency among advisors and teams. The setup is designed to be space-optimized and conducive to modern business practices, with more New Business Offices expected to adopt this model in the coming months.
“We believe that by creating smarter, more collaborative workspaces, our advisors will be better equipped to deliver the kind of personalized, high-quality service that our Clients deserve,” shared Moreno. “This new environment fosters efficiency and innovation, allowing our advisors to focus on what matters most – helping our Clients achieve their financial goals with confidence.”
As part of its ongoing commitment to excellent Client service, Sun Life continues to enhance its frontline contact points by transforming traditional offices into modern, tech-enabled spaces. These efforts ensure that every touchpoint is designed to be more responsive and more aligned with the evolving needs of their Clients.
To learn more about Sun Life Philippines, visit www.sunlife.com.ph. Stay updated by following Sun Life Philippines on Facebook, Instagram, and TikTok.
Wednesday, September 3, 2025
Allianz PNB Life Empowers Future Leaders Through Financial Education and Mentorship
Tuesday, September 2, 2025
Pru Life UK Strengthens Its Promise of Protection with “The Power of Two” Solutions
Friday, August 22, 2025
Sun Life Tops Philippine Life Insurance Industry for the Second Quarter of 2025
MANILA, PH – August 2025 – Sun Life of Canada (Philippines), Inc., the country’s first and longest standing life insurance provider marking its 130th anniversary this year, has secured the number one spot in the industry for the second quarter of 2025, with a total premium income amounting to PHP 28.9 billion.
This achievement reflects Sun Life’s exceptional performance and its unwavering commitment to delivering quality service and Client experience. It underscores the company’s dedication to its Clients, commitment to excellence, and the collective efforts of the agency force and head office – solidifying its position as a leader in the life insurance sector.
“Amidst economic uncertainty and technological disruption, Sun Life remains focused on what matters most – our Clients,” said Benedict Sison, CEO and Country Head of Sun Life Philippines. “We are committed to being their Partner for Life, always prioritizing their needs, delivering innovative solutions, and cultivating a culture of excellence, integrity, and care.”
This achievement comes on the heels of Sun Life’s back-to-back wins at the Insurance Asia Awards, where its product, Sun Life Secure Income, was recognized with the Product Innovation of the Year Award, and at the HR Excellence Awards, where it was bestowed the Gold Award for Excellence in Innovation.
“All these show that being Client-centric will always lead us to our best work,” Sison said. “We are grateful to our Clients for the support and inspiration and look forward to our continued journey together for years to come.”
To learn more about Sun Life Philippines, visit www.sunlife.com.ph. Stay updated by following Sun Life Philippines on Facebook, Instagram, and TikTok
Wednesday, August 20, 2025
A Practical Guide to Managing Your Finances During Ghost Month
MANILA, PH – August 2025– Ghost Month, or the seventh lunar month, is a time of deep-rooted traditions and beliefs in the Philippines. It is believed that this is the time when the gates of the underworld are open, and spirits roam the Earth. While it is a period for honoring ancestors and exercising caution in life, it is also a time when many people pause major financial decisions.
However, a temporary slowdown in activities does not mean your financial progress has to stop. Sun Life believes that Ghost Month can be an opportunity to reset and strategize. Instead of seeing it as a time of bad luck or misfortune, consider it a period for thoughtful financial planning and preparedness.
Here are some tips on how to manage and navigate your finances during Ghost Month.
- Avoid impulsive, big-ticket purchases.
The most well-known financial superstition of Ghost Month is to avoid buying big-ticket items like a new car, a house, or even starting a major home renovation. From a practical standpoint, this is a great rule to follow. Use this month as a chance to pause and reflect on your purchasing habits. Ask yourself: Is this a “want” or a “need”? This period of non-spending can help you save money and re-evaluate your long-term financial goals.
- Focus on financial housekeeping.
With fewer major transactions and business ventures, Ghost Month is the perfect time for financial housekeeping. You can use this period to review your budget and go through your spending habits over the last few months to see where you can cut back. You can also take this time to sort through your bank statements, insurance policies, and investment paperwork. It is very helpful to have a clear and organized financial portfolio.
- Build your emergency fund.
An emergency fund is your safety net against life’s uncertainties. If you do not have one yet, now is the time to start. Set a goal to save at least three to six months’ worth of living expenses. This will offer a sense of security that no superstition can shake.
- Study your investment options.
While you may be hesitant to make a big investment during Ghost Month, this is the perfect time to explore your options. You can use this period to learn more about the different ways you can grow your money, such as Unit Investment Trust Funds (UITFs) or mutual funds. This is a time for research and education, not necessarily for making a move.
- Plan for future financial goals.
Think of Ghost Month as a quiet break before a busy and productive fourth quarter. Instead of making major moves, use this time to plan for them. You can meet with a financial advisor from Sun Life so they can help you create a long-term plan based on your personal goals.
Ghost Month is a reminder that while some things are beyond our control, we can always prepare for the future. Just as you take precautions during this period, you can also take proactive steps to secure your financial well-being. Sun Life can provide you with the tools, personalized advice, and financial security to face life’s challenges, year-round. This Ghost Month, focus on what you can control in your financial future, and let Sun Life help you build a brighter one.
To learn more about Sun Life, visit www.sunlife.com.ph. Stay updated by following Sun Life Philippines on Facebook, Instagram, and TikTok.
Friday, April 5, 2024
Through Its New Partnerships with Consumer Finance Platforms, Igloo Extends Access to Insurance to the Underbanked
Manila, Philippines, April 5, 2024 – As part of its commitment to advancing financial inclusion and providing insurance for all, regional insurtech Igloo has partnered with consumer finance platforms in the Philippines to offer gadget protection products to shoppers. Igloo aims to extend access to insurance products and streamline the process of protecting items purchased through digital loans or alternative financing, whether online or in-store, providing consumers with a more accessible and convenient means to secure their purchases effectively.
“While the Philippines has made notable strides in financial inclusion, a considerable portion of the population remains unbanked. This translates to the inability to establish a credit history, which is essential for accessing financial products such as credit cards and loans,” said Roberto Vea, Commercial Lead at Igloo Philippines. “This is why the consumer lending industry has risen by leaps and bounds–it caters to the needs of the unbanked population by providing alternative financial solutions such as digital loans that do not rely on traditional banking infrastructure."
Lower barriers to entry, competitive interest rates, and simplified application processes have facilitated Filipinos' access to crucial loan products, driving the popularity of installment financing and buy-now-pay-later (BNPL) schemes. BNPL, in particular, is forecasted to reach US$2.29 billion by 2024. Many of these loans are facilitated in physical retail outlets, offering consumers the flexibility to make purchases and arrange financing conveniently in-store.
"At Igloo, we firmly believe in being where we can impact consumers most. That’s why we partnered with leading digital lending companies Skyro and Salmon alongside Etiqa to develop a product designed to protect installment purchases and ensure accessibility wherever our customers are,” Vea explained. “Now, they can protect their purchases wherever they buy it–whether through online merchants or offline stores, we’re giving them the peace of mind they deserve.”
In partnership with Etiqa, Igloo has introduced innovative products like Gadget Protection, Loan Protect with Skyro, and Loan Protect with Salmon. Soon, Salmon, Etiqa, and Igloo will also launch Accidental Damage and/or Liquid Damage, along with Extended Warranty products. These offerings provide comprehensive protection for customers' purchases through consumer finance platforms.
These products provide extensive coverage for device repairs, replacements, and loan repayments in the event of unexpected incidents that impact the customer. These protection products are available in top mobile and appliance stores nationwide.
The process is simple: when a customer purchases a device, the insurance product is seamlessly integrated into the client's loan amount. This integration ensures that premium payments are effortless, hassle-free, and budget-friendly.
Once the policy is active, Gadget Protection will step in if the consumer faces device issues requiring repairs or replacements. The policy covers the costs associated with these services, providing the customer with peace of mind and financial security.
“We are committed to our mission of providing ‘insurance for all’ and that includes safeguarding purchases made by an underserved sector because it offers a layer of financial protection that they may not otherwise have access to. We will continue to work with our partners to develop products that cater to the diverse needs of the people we serve,” Vea ended.
Learn more about Igloo’s products by visiting iglooinsure.com
Tuesday, March 19, 2024
The Changing Face of Insurance: How Tailored Microinsurance Products are Key to Relevance and Adoption in the Philippines
MANILA, Philippines, March 18, 2024 – For most people, understanding insurance boils down to the four most common types: life, health, auto, and long-term disability. While awareness of insurance importance is increasing, the aforementioned traditional insurance products are failing to resonate with many people due to various reasons including affordability, accessibility, and relevance. These factors have largely contributed to the low insurance penetration in the Philippines, which stands at 1.68% as of September 2023.
This is where microinsurance is changing the game as insurtechs and insurance companies have introduced personalized microinsurance products that cater directly to the unique lifestyles and needs of Filipinos as they go through various stages of their lives. As an insurtech, Igloo and its partners have been instrumental in facilitating a wide array of microinsurance products that safeguard the unique needs of digital natives and underserved sectors. These products run the gamut from travel insurance, to electronics protection, e-commerce purchase protection, and even protection for the gamers’ health.
“While traditional insurance products may come with high premiums and broad coverage, microinsurance products are designed to provide targeted protection against specific risks that are relevant to our daily lives. By offering affordable products that address immediate needs, microinsurance can serve as the gateway to broader insurance protection and may be key to boosting insurance penetration,” said Roberto Vea, Commercial Lead at Igloo Philippines.
Among the most popular insurance products Igloo PH and its partners facilitated are Gadget Protection and Online Shopping Protection. In 2023, Gadget Protection sold 10.3 million policies while Online Shopping Protection sold 1.98 million policies highlighting strong customer demand for coverage against electronic device damages and online purchase risks.
“Microinsurance empowers individuals to protect themselves against risks they face today, whether it's safeguarding their electronics from liquid damage or ensuring affordable coverage for spontaneous travel adventures. At Igloo, we believe it’s important for insurers and insurtechs like ourselves to continuously develop relevant products and make sense for our customers,” Mario added.
As of September 2023, microinsurance premiums in the Philippines have increased by 19.6% to P10.16 billion, and over 56 million Filipinos are now insured under microinsurance policies.
“The growth of the microinsurance industry underscores how the approach to insurance awareness is no longer one size fits all–it must evolve alongside our digital-first lifestyles, safeguarding our ever-expanding virtual assets and providing peace of mind in the face of modern risks,” Vea explained. “This also means ensuring that the products are where our consumers are–online, thus making sure that the entire buyer’s journey from consideration, to purchase, and claims must be easy, accessible, and uncomplicated.”
According to a recent study conducted by Manulife, 41% of Gen Z individuals (aged 18-24 years old, according to McKinsey) plan to purchase insurance online in the next 12 months. Furthermore, the study found that 33% of millennials (aged 25-44 years old) have already bought insurance online. This indicates that younger generations are increasingly preferring and adopting online channels for purchasing insurance.
This is where the availability of embedded insurance was able to expand the channels of distribution, providing consumers with a convenient way to discover, evaluate, and purchase products in just a few clicks. Igloo does this through partnerships with major e-commerce platforms like Lazada and Shopee, leading payment platforms such as DANA in Indonesia and GCash in the Philippines, and retail chains like Circle K in Vietnam.
“As Igloo continues to play a vital role in making microinsurance accessible to millions of Filipinos, we remain committed to prioritizing products that not only raise insurance awareness and adoption but are also relevant, innovative, and customer-centric,” Vea ended.
Learn more about how Igloo’s tailored microinsurance solutions by visiting iglooinsure.com.
Tuesday, February 13, 2024
2024 Trends Transforming Southeast Asia's Insurance Landscape
MANILA, Philippines, February 13, 2024—Southeast Asia's insurance sector is undergoing a massive transformation to keep up with evolving market demands and maintain competitiveness. In the Philippines, where insurance penetration is at a mere 1.68%, the industry is grappling with persistent challenges such as complexities, outdated systems, and regulatory hurdles. However, amidst these obstacles, the industry is forging ahead with innovation and modernization with insurtechs emerging as crucial drivers of this change, fueling efficiency enhancements and elevating customer experiences.
Insurtechs have facilitated the seamless integration of insurance into the purchase journey across diverse platforms, including e-commerce, fintech, and logistics. They have also made it possible for brick-and-mortar establishments such as convenience stores to become viable distribution channels to enhance accessibility and awareness of insurance products, bringing offline consumers online. Insurtech firms likewise empower insurers to create personalized products, meeting the unique needs of underserved sectors and effectively managing emerging risks in digital consumers' lifestyles today–these include pet insurance, travel insurance, electronic and mobile phone protection, and even micro, small, and medium business insurance.
Amidst the industry's continuous transformation, insurtech Igloo identifies key trends poised to persist in 2024, further elevating efficiency throughout the insurance value chain and propelling the ongoing momentum of embedded insurance and personalization.
AI-Powered Data Analytics for Enhanced Risk Assessment
Artificial Intelligence (AI) is fast becoming the cornerstone of the insurance sector, revolutionizing the way companies analyze data and assess risks. This year, we can expect insurers to increasingly leverage AI for advanced data analytics, allowing them to gain deeper insights into customer behavior, preferences, and emerging risks. By harnessing the power of AI, insurers can enhance their risk assessment models, leading to more accurate pricing and better management of uncertainties in the ever-changing market.
Blockchain for smoother claims processing
Blockchain's sustained influence in insurance underscores its pivotal role in streamlining claims processing. The decentralized and transparent nature of blockchain ensures efficient, fraud-resistant transactions, expediting claims settlement, and reducing administrative costs. This enduring trend continues revolutionizing the insurance landscape by enhancing accuracy, trust, and operational efficiency.
Zero-Code Platforms for Swift Product Launch
The adoption of zero-code platforms is set to streamline and accelerate the launch of new insurance products across various channels. These platforms empower insurance companies to develop, modify, and deploy applications without extensive coding, significantly reducing the time and resources required for product development. This rapid deployment capability ensures that insurers can respond swiftly to market demands, offering a diverse range of products tailored to the evolving needs of consumers.
Digital Empowerment of Agents to Boost Productivity
As the industry becomes more digital, insurance agents are also set to benefit from advanced technologies that enhance their productivity and improve customer interactions. In 2024, insurers are expected to invest in empowering their agents with digital tools and resources, facilitating seamless communication, quicker policy issuance, and personalized customer experiences. The digitalization of agents also contributes to an overall positive customer journey, fostering loyalty and satisfaction.
Securing Against Climate Change Through Insurance
Climate insurance has emerged in response to the increasing frequency and intensity of climate-related events. As businesses, individuals, and governments grapple with the impacts of climate change, insurance has become a critical tool for managing the financial losses resulting from it such as damage to agriculture, infrastructure, and personal property. This trend exemplifies a proactive approach to mitigating economic losses, aligning with the shift towards sustainability and resilience in the face of climate uncertainties.
Igloo believes the rising demand for personalized insurance in our region is prompting insurers and embedded insurance ventures to embrace the latest tech trends. By seamlessly incorporating these innovations, the leading regional insurtech firm is not just keeping up; it's staying one step ahead, shaping the future of insurance for Southeast Asian communities. Its commitment is to remain at the forefront of industry shifts, ensuring its approach aligns seamlessly with the evolving needs of its valued customers.



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