Kami naman, Ma! McDonald’s Captures the Essence of Biving Back to our Mothers with its Mother’s Day Short Film

MANILA, PHILIPPINES – May 12, 2023 – As we grow up, our mothers are growing old too. This Mother’s Day, McDonald’s releases its Mother’s Day short film that captures the essence of appreciating the love and care our mothers gave us while we were growing up. Now that we’ve grown, it’s for us to step up, give back, and say “kami naman, Ma!”

The short film opens with a daughter meticulously going through her mother’s travel bag then finds that she forgot to pack her senior citizen ID, to which her mom affectionately jokes, “senior moment!” Soon enough, her mom’s friends start coming in to fetch her for their trip, but before going away, the daughter hands over McDonald’s as a pabaon, an act of love that our mothers have done for us many times when we were growing up. The short film ends with a flashback to when it was still the mom sending off her little daughter to a field trip, indicating how times have already changed and now it’s time for the daughter to give back what her mother has done for her while growing up. 

Mothers truly deserve their spotlight this Mother’s day, and to further spread the love, McDonald's is also offering a special Mother’s Day bundle promo from May 12 to 18 where customers can enjoy a free McFlurry with Oreo and 1.5L Bottle of Coca Cola with every purchase of 4-pc McShare Box with McSpaghetti Platter available via Dine In, Take-Out, Drive-Thru and McDelivery.

McDonald's is committed to serving not only delicious food but also with being an avenue for more bonding moments with the family. Watch McDonald’s Mother’s Day short film via the McDonald's Facebook page and make sure to make this day extra special for your mom.

Be sure to stay on the loop for updates on promos and offers by following @mcdo_ph on Facebook and Instagram!

Pinoys Love their Nanays: GrabAds insights show how busy Filipinos get around Mother’s Day

MANILA, PHILIPPINES, 11 May 2023 - Having close family ties is one of the hallmarks of Filipino culture. Hence, it comes as no surprise that holidays celebrating the family unit are much beloved in the Philippines. Among the most anticipated is Mother’s Day – and insights from GrabAds, the advertising arm of the leading superapp, show that Pinoys do get busy creating special moments for their nanays every second Sunday of May.

The GrabAds SEA Mother’s Day Insights Report 2023 gives brands and consumers a clear picture of how Grab – with its portfolio of convenient, reliable services like GrabFood, GrabMart and GrabExpress – enables and empowers users to create extra-special Mother’s Day celebrations for their moms. 

Here are some interesting insights from the report!

1. Filipinos plan for Mother’s Day

Filipinos take Mother’s Day celebrations seriously. In fact, 88 percent of Grab users in the Philippines have already come up with plans specific to Mother’s Day 2023. The respondents look forward most to gathering their families, ordering food online, and going out for a meal together with their loved ones and, of course, their inays. 

2. Filipinos order food and ship out items a lot more on Mother’s Day

GrabAds insights also show that Filipinos are happy to create special dining experiences at home as they tend to order more on the second Sunday of May. In 2022, GrabFood orders rose by 25 percent on Mother’s Day versus the average number of food orders across all Sundays of April. The most expensive GrabFood order on Mother’s Day last year was a Php 7,000 steak set –  a much-deserved treat for the family!

Padala items also tend to be on the road more during Mother’s Day. For instance, last 08 May 2022, there were 37 percent more GrabExpress Deliveries versus the average Express Orders on the Sundays of the month prior. Indeed, no distance is wide enough to stop the simple thank yous and love yous Filipinos wish to express to their moms. 

3. Filipinos enjoy ordering on-demand gifts on Mother’s Day

Gifts overflow during Mother’s Day, too! 8 out of 10 Grab users in the Philippines plan on buying their moms a gift, and 82 percent of these are keen on buying a gift from Grab. Among the most popular choices on GrabFood and GrabMart during Mother’s Day last year were cakes and pastries, flower bouquets, and home and kitchen appliances. Chocolate, ube, and fresh fruit reigned supreme as the top preferred cake flavors. 

Truly, with reliable and convenient on-demand delivery services like GrabFood and GrabMart, gifts no longer come with the usual long queues, heavy traffic, and aisle-to-aisle exploration in-store.  

“Mother’s Day remains to be one of the most important gifting occasions in Southeast Asia. Our GrabAds report shows a surge in user activity one week before the day itself, across the region, as people start looking for ways to make this day extra special for their loved ones," said Jennie Johnson, Head of Regional Marketing, GrabAds. “This Mother’s Day, merchants and brands across the region have the opportunity to connect with consumers looking for the perfect gift for their mom via superapps like Grab”

Creating a special Mother’s Day celebration should be easy and hassle-free –  and Grab makes sure of this. With the wide merchant selection and reliable on-demand delivery services of both GrabFood and GrabMart, you can easily pick and order mom’s faves for an intimate family dinner; or even include special add-ons just to express how much you treasure her. Tip: Check out the promo code MAMAMART on GrabMart and ILYMOM on GrabFood on May 14, 2023!

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ABOUT GRABADS

Established in 2018, GrabAds has evolved to become an integrated advertising solutions provider which provides advertisers with multiple channels, such as in-app advertising, branding and product sampling via the Grab ecosystem, for building awareness, engaging audiences and triggering action across the Grab platform. Through its advertising and technology capabilities, GrabAds aims to help people discover, engage, and connect with the best businesses in Southeast Asia. For more information, visit GrabAds For Business.

XTREME APPLIANCES REMINDING US TO SHOW OUR LOVE & GRATITUDE TO OUR MOTHERS

Mothers are the rock and center of every Filipino home – they are the ‘ilaw ng tahan’ who give light, warmth, and guidance in the family. This Mother’s day, XTREME Appliances, your local one-stop shop home appliance brand, is reminding everyone to show love, respect, and gratitude to our mothers, grand mothers, aunts, teachers, and all women who continue to inspire us to be better.

As we grow old and get caught up in focusing on our own lives — we tend to forget that our parents, especially our mothers, are growing old as well. Through this heartwarming Mother’s day video, XTREME Appliances shows us the importance of making time for our mothers regardless how busy we are. Make no excuses, spend time with your mom this Mother's Day.

Watch the full video here: https://www.facebook.com/XTREMEAppliances/videos/1401027613564993

McDonald’s Reveals the Greatest Gift a Mom can get in their Newest Ad

May 7, 2021 - Manila, Philippines — With the world closing down and our lives revolving around the four corners of our homes, it has become all the more evident how hard our moms work to meet all our needs and give us a life of comfort. From daily housekeeping jobs of cleaning and cooking, to managing businesses or working a full-time job, helping children transition to blended learning, and finding meaningful ways to bring happiness to homes; moms have continuously put their families’ needs over theirs.

So this Mother’s Day, McDonald’s celebrates the moms who tirelessly give their all just so their children have a happy life and a happy home. Through the launch of their new online video ‘Himbing’, McDonald’s makes us realize that celebrating moms doesn’t always have to come in grand gestures and luxury gifts. Sometimes, the best way to pay tribute to her is to give her what she needs the most— a break from everything to rest and relax, even just for a day. This, alongside hundreds of Filipinos who have expressed heartwarming relatability to the video, sheds light on the idea that giving our moms time to just slow down and breathe is truly one of the most valuable gifts we can give her.

“McDonald’s has always been about ‘simple, feel-good moments’. We hold that true in whatever we do and offer. In these extraordinary times, we wish that all the more for all the moms who work so hard to take care of their families. So this Mother’s Day, we released a video to show just how easy and simple it is to give moms the gift they need the most: tulog na mahimbing. We hope we all remember that sometimes, it's the simplest things that can make one the happiest.” said McDonald’s Philippines Marketing & Channels Head Oliver Rabatan.

Show your love and appreciation for mom by giving her the gift of a well-deserved break and a treat to her McDonald’s favorites.

See how McDo says #LoveKitaMa through this video: https://fb.watch/5jdED1AbKE/

Shopee celebrates Mother’s Day with the official launch of Shopee Mom’s Club

MANILA, MAY 5, 2020 - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, launches Shopee Mom’s Club, an exclusive one-stop-shop membership group dedicated to helping Filipino mothers and mothers-to-be in their parenting journeys. With Mother’s Day just around the corner, Shopee gives thanks to all Filipino mothers with exclusive deals and discounts

What are the perks of being a part of the Shopee Mom’s Club?

  - Free Sign-up: To become a Shopee Mom, all mothers have to do is fill up the online application form and they will receive amazing offers such as:

• A PHP100 welcome voucher
• Exclusive brand discounts of up to 35%

 - Free vouchers: Registered members of Shopee Mom’s Club will enjoy free shipping vouchers monthly and exclusive brand vouchers up to 35% off for everyday essentials, including toys, diapers, and milk formulas. Members can also get early access to upcoming promotions from established brands like Lactum, Johnson & Johnson, Uni-Care, and Huggies.

 - Best prices and exclusive deals on essentials at Shopee Mom’s Club sale: All Filipino mothers can take advantage of the Shopee Mom’s Club sale to get all their essentials. From May 6 - 10, members can enjoy discounts up to 80% off, an extra Free Shipping voucher, and a brand discount voucher at the Shopee Mom’s Club sale.

- A chance to be part of a community that focuses on nurturing each other: Shopee Mom’s Club serves as an online community where mothers can get practical information on baby care basics to toddler no-no’s. They can also connect and learn from other moms via Shopee Moms Viber Community by sharing their experiences in their parenting journeys.

Ruoshan Tao, Head of Marketing, Shopee Philippines said: “Being a mother is not easy, especially during this period, where they have to strike a delicate balance between work and family. We want to show our gratitude to all Filipino mothers for their hard work and dedication with the official launch of Shopee Mom’s Club just in time for Mother’s Day. This initiative serves as a comprehensive support system to meet the key needs of mothers as well as build a community for mothers to connect and support each other.”

With Shopee Mom’s Club serving as a one-stop-shop for exclusive deals -- getting the best price for mommy essentials has never been this easy and fun. Mothers can look out for exciting deals and promotions at the Shopee Mom’s Club sale.

Mothers who want to sign up for this exclusive club and be part of this amazing journey can do so at https://shopee.ph/m/mom-club.

Download the Shopee app for free via the App Store or Google Play.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice.

Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

SM Cares Mounts Pregnancy Care Talk, Serenade for Expecting Moms

Expecting mothers were treated to an afternoon of informative discussion on pregnancy and good health as well as an hour-long serenade of soothing music at SM Cares’ “Mama’s Lullaby, A Musical Event for Expecting Mothers”.

Held at the Event Center of SM Megamall, pregnant mothers from different walks of life attended the event which aims to promote good health and well-being of mothers and their unborn child through safe pregnancy and delivery.  SM Cares organized the event in support of the United Nations Sustainable Development Goal number three (Good Health and Well-being) to ensure healthy lives and promote well-being for all at all ages, and to support the women in its community.

“Today we celebrate your pregnancy because this is, by far, the most wonderful experience a woman can have. That is why we at SM Cares came up with this event – to show our support to all moms out there, and to let you know that we are with you every step of the way,” said Berna Velasco, program director for SM Cares Program on Women and Breastfeeding.

Celebrity host and mom Suzi Entrata-Abrera, who hosted the event, was joined by guest speakers Dr. Bianca Katrina Villanueva from the Philippine Obstetrical and Gynecological Society, and medical nutrition physician Dr. Mariana Sioson. Tips on ensuring intellectual and emotional development of the baby as well as proper pregnancy care were discussed by Dr. Villanueva, while Dr. Sioson talked about breastfeeding and food that will boost nutrition for both mother and baby.

Mommies were also given the opportunity to consult and be enlightened with a vast array of questions, uncertainties, and reservations most first-time mothers have. “As a general rule, when in doubt, don’t do it. It’s always better to listen to your OB-GYN to better understand what your body really needs,” said Dr. Villanueva when asked about unorthodox practices during pregnancy.

“There’s a wide range of misconceptions – like in food consumption. Most women believe that they are eating for two people -- even in the first trimester – taking in as much food as they can, when in fact they should only be eating for one,” Dr. Marianna Sioson added.

The highlight of the event was the symphony performance of String Fusion that serenaded the mommies and their babies with soothing music, as it is believed that music has a potential positive impact on the baby’s mental and emotional development.   Also in attendance were some of our country’s gallant moms-in-uniform—PNP police officers who are expecting moms as well.

SM Cares is the Corporate Social Responsibility arm of SM Prime Holdings, Inc. Its advocacies include Environment Sustainability, Programs on Persons with Disabilities, Children and Youth, Women and Breastfeeding Mothers, Senior Citizens, and Overseas Filipino Workers (SM Global Pinoy).

As a responsible integrated property developer, SM ensures that its CSR programs serve as a catalyst for positive change in the communities that it supports. To know more about SM Cares, you may visit www.smacares.com.ph, www.Facebook.com/OfficialSMCares or email smcares@smsupermalls.com.

SM Cares Molds Musical Event for Expecting Mothers

To promote the good health and well-being of mothers and their unborn child through safe pregnancy and delivery, the SM Cares Program on Women and Breastfeeding Mothers, hosted an event titled “Mama’s Lullaby, A Musical Event for Expecting Mothers”. This is in support of the United Nations Sustainable Development Goal on good health and well-being.

Held at the Event Center in SM Megamall, the event featured discussions with medical experts wherein attendees picked up useful tips on a safe and healthy pregnancy.

“Looking after yourself during pregnancy is very important, which is why we at SM Cares remain committed to providing awareness to all women and future mothers about proper ways on how to care for both you and your baby,” said Bernadette Velasco, SM Cares Program Director for Women and Breastfeeding Mothers.

Guest speaker Dr. Bianca Katrina Villanueva of the Philippine Obstetrical and Gynecological Society, the premier organization of Obstetrician-Gynecologists, discussed the stages of pregnancy and shared tips for better intellectual and emotional development of the baby. Meanwhile, Medical Nutrition Physician Dr. Mariana Sioson, talked about breastfeeding and food that will boost nutrition for both mother and baby.

The highlight of the event was a symphony performance of String Fusion, which serenaded the mommies and their babies, as it is believed that music can have a potential positive impact on the baby’s mental and emotional development.

SM Cares is the Corporate Social Responsibility arm of SM Prime Holdings, Inc. Its advocacies include Environment Sustainability, Programs on Persons with Disabilities, Children and Youth, Women and Breastfeeding Mothers, Senior Citizens, and Overseas Filipino Workers (SM Global Pinoy).

As a responsible integrated property developer, SM ensures that its CSR programs serve as a catalyst for positive change in the communities that it supports. To know more about SM Cares, you may visit www.smcares.com.ph, www.facebook.com/OfficialSMCares or email smcares@smsupermalls.com.