Monde Nissin Empowers Farmers with Launch of 5 Ground Up Stores Across the Philippines

In a bold move to strengthen rural economies and uplift the lives of Filipino farmers, Monde Nissin Corporation has launched five ground-up agricultural cooperatives across Luzon, Visayas, and Mindanao as part of its landmark 45@45 Sari-Sari Store Enablement Program.

The initiative, part of Monde Nissin’s 45th anniversary celebration, aims to build a more inclusive and sustainable supply chain by directly sourcing raw materials from local producers. The cooperatives—focused on cacao (South Cotabato), sugar (Bago City, Negros Occidental), garlic (Bacarra, Ilocos Norte), shallots (Nansuagao, Ilocos Sur), and eggs (Davao City)—serve as both suppliers and community-based distributors, creating much-needed livelihood opportunities in underserved regions.

“Malaki ang naitulong ng programang ito para sa mga farmers tulad namin, sapagkat nabigyan kami ng karagdagang kabuhayan. Maraming salamat sa Monde Nissin,” said Mency Tolentino, Chairperson of the Bacarra Zanjera Irrigators Multipurpose Cooperative in Ilocos Norte.

(This program has been a great help to us farmers, as it’s given us additional livelihood. Much thanks to Monde Nissin.)

These cooperatives are not just supply sources—they are also launching cooperative-managed stores that serve as primary distribution hubs in their communities, improving market access and minimizing logistical burdens for rural farmers.

“Tinupad ng Monde Nissin ang matagal na naming pangarap na magkaroon ng malaking tindahan dito sa Bago. Hindi na kailangang lumayo ng aming mga farmer sapagkat kami na mismo ang magiging distributor ng mga produkto dito sa aming sakahan, dagdag pa dito ang dagdag income para sa aming mga farmer,” shared Noel Benjamin, Chairman of the Hacienderos Agrarian Reform Cooperative in Negros Occidental.

(Monde Nissin has helped fulfill our long-standing dream of having a large store here in Bago. Now, since we’re distributing our farms’ own products, we no longer have to travel too far, and we even get additional income.)

The 45@45 program embodies Monde Nissin’s corporate aspiration of “Making Better Possible”—a philosophy that champions not just business innovation but also the well-being of people and planet. By fostering partnerships with agricultural communities and enabling them to become key players in the value chain, Monde Nissin is redefining what inclusive growth looks like in the modern food industry.

“The point of this program is to uplift Filipino farmers and strengthen the foundations of our food system,” said Atty. Olive Misa, Corporate and Government Affairs Head of Monde Nissin. “We’re proud to celebrate our 45 years of serving Filipino families by investing in their future.”

As Monde Nissin continues its journey of purpose-driven growth, the 45@45 initiative stands as a testament to how companies can empower communities and pave the way for a more resilient and equitable future, one cooperative at a time.

Farming Futures

While modern agricultural techniques boost yields for some, there remains a number of Filipino farmers who struggle to keep pace. These experienced hands find themselves falling behind in a market demanding higher production, clinging to familiar yet often inefficient methods passed down through generations.

One farmer from Pampanga, Jayson Garcia, sought to disrupt this prevailing narrative in his family. He knew that he had to chart a new course forward for his farm and innovate to remain competitive within the rapidly evolving landscape of modern agriculture.

“Noon, mahirap ang magtanim,” he recalled their life before joining SM Foundation’s Kabalikat sa Kabuhayan. “Para bang tsambahan, basta pag itinanim mo ‘yan, hintayin mo na lang mamunga. Mas mahirap pa lalo kapag nagkaroon ng kalamidad,” he added.

SM Foundation’s training program focused on high-value crop cultivation was the breakthrough Garcia needed to revitalize his farming techniques. These included selecting the best seeds and caring for them as well as strategic planting schedules.

Jayson attends the SM City Clark’s Weekend Market to observe best practices and gain insights into new agricultural techniques.

The livelihood program also gave way for him to discover alternative sales channels that enhanced his earning potential while extending fair prices to his customers. The knowledge and confidence he gained led him to expand his farm, and in effect, increased his monthly income to more than Php25,000.

Aside from directly selling his harvests, he is now planting a variety of vegetables–on his farm, including lemongrass, malunggay, and madre de cacao, which he sells online to small businesses that process the produce into other products. 

Embracing new techniques

Sharing the same story of hope is another KSK farmer from Pampanga, Juanito Dela Cruz. Despite his age, he actively pursued and adopted modern farming techniques. Building on his current success, he shared the importance of adaptability for farmers, calling for others to try and explore new practices.

From a modest monthly income of Php10,000, Juanito experienced an upsurge in his earnings, notably through participation in the Weekend Market at SM City Clark, yielding around Php30,000 weekly. “Kailangan maging bukas tayo sa makabagong pamamaraan ng pagsasaka para makahabol tayo sa demands ng panahon ngayon—ito ang itinuo sa akin ng SM Foundation-KSK,” he said. 

Juanito, alongside his wife, actively participates in the SM City Clark Weekend Market. They credit the market with contributing to their increased profitability.

The SM Group’s KSK program has changed the lives of roughly 30,000 Filipino farmers, including Jayson and Juanito. Through its initiatives, farmers who once lost hope have been able to embrace modern farming techniques, leading to adaptability in the face of the evolving agricultural landscape.

The SM Group, through SM Foundation, remains steadfast in its commitment to spreading social good. This dedication extends to SM’s forthcoming endeavors to be led by its future smart city property development – with focus on enhancing positive social impact in the communities where SM operates.

PLDT, Smart, DA-ATI Launch Innovative Tech Tool for Farmers

Leading integrated telco network PLDT Inc (PLDT) and its wireless subsidiary Smart Communications, Inc (Smart), in partnership with the Department of Agriculture - Agricultural Training Institute (DA-ATI), have launched an initiative that aims to provide tech access to farmers, especially in far-flung areas, enabling them to harness technology in pursuit of livelihood.

As part of its Digital Farmers Program (DFP), PLDT and Smart’s award-winning digital inclusion program for farmers in partnership with DA, the telco launched FarmTech, a tech-driven farmers training kit designed to empower and equip farmer groups and agri-coops in their digital literacy training programs for their farmer members even those in remote areas.

Receiving the very first FarmTech packages were two affiliate farm groups, Myriad Farms of Guimba, Nueva Ecija, and Samahan ng mga Pangulo ng Magsasaka of Morong, Rizal.

Each FarmTech package includes a tablet, 10 smartphones, a Smart Bro Pocket Wifi with Smart Prepaid load cards, an outdoor projector and projector screen, a rechargeable portable sound system, a flash drive containing multimedia learning resources and apps, and DA-ATI learning materials.

“There are a lot of apps and digital solutions we can tap and integrate into the DFP. With the help of PLDT and Smart, these can now reach the farthest corners of the Philippines,” said DA-ATI Dir. Remelyn R. Recoter, adding that she is hopeful that FarmTech would play a key role in encouraging farmers to use technology in their livelihood.

Enabling the digitalization of farmers is PLDT and Smart’s integrated fixed and wireless networks across the country. “We at PLDT and Smart continue to invest in our infrastructure to provide meaningful connections to Filipinos across the country, furthering our livelihood and digital inclusion advocacies, especially for the agricultural sector,” said Stephanie V. Orlino, AVP and head of Stakeholder Management at PLDT and Smart.

“Hand-in-hand with our partners from DA-ATI, we hope to achieve our vision, which is to enable the digital transformation of farmer groups and agri coops all over the country, to build a truly digitally-enabled agriculture sector,” she added.

Part of PLDT and Smart’s long-standing partnership with DA-ATI, FarmTech is the latest addition to DFP, which was established by the PLDT Group and DA-ATI in 2019 to make technology and digital solutions more accessible to Filipino farmers.

Even as a country that relies heavily on its agricultural sector, Filipino farmers are among the commonly marginalized in terms of economics and technology, as many are located in rural areas and unable to pursue further education. Aging farmers also tend to be tech-averse, preferring old-school touchpad phones over smartphones.

Empowering farming communities through digital tools and mobile technologies towards #SustainableAgriculture and #InclusiveGrowth is a key priority of DFP. PLDT and Smart’s efforts to promote inclusive technologies that can help boost livelihood opportunities among farmers and fisherfolk also highlights the Group’s support to the government’s overall digitalization thrust.

This is also in line with the Group’s efforts to help the country achieve the UN Sustainable Development Goals, especially UNSDG #1 (No Poverty) and 8 (Decent Work and Economic Growth)

A Founder’s Dream: Urban Farming and the SM Foundation

SM City North Edsa

This Urban Farming initiative is led by the SM Foundation through its Kabalikat Sa Kabuhayan on Sustainable Agriculture Program (KSK-SAP). It’s about uplifting the farmer community, fostering environmental consciousness, food security, and creating livelihood and income opportunities for marginalized urban communities. Through the KSK-SAP, a comprehensive program of urban farming techniques, product development, marketing, and basic accounting are offered in strategically-located field schools.

SM City Roxas

The KSK program has successfully conducted over 260 sustainable agricultural trainings, benefiting a total of 28,550 farmers. These trainings have taken place in both rural and urban settings, where participants have been exposed to sustainable farming modules that promote the cultivation of nutritious, high-quality vegetables and fruits. 

SM City Clark

 

Partnering with the SM Foundation, SM Supermalls, and SM Markets are the following government agencies; the Department of Agriculture, the Department of Social Welfare and Development, the Department of Trade and Industry, the Technical Education and Skills Development Authority, the Department of Science and Technology, the Department of Tourism, and the Quezon City Government. Each government organization and LGU plays a vital role in maintaining the viability of the program, and so that no stone is left unturned in ensuring its success.

 

As an example, the SM Foundation has brought SM Supermalls and SM Markets into the picture so that as these urban farmers successfully harvest, they’re given an opportunity to market and sell their produce at the Sunday Markets that are now being held in several malls across the nation. When the produce reaches a volume that goes beyond this Sunday marketing mechanism, the SM Markets offer other alternatives.

SM City Naga

 

It’s about creating integration and circularity so that a mini-economic ecosystem is realized. After all, it can’t be about teaching them what and how to farm and then leaving them with no outlet with which to monetize this harvest. The SM Foundation creates these strategic partnerships so that true income opportunities become part of the overall scenario.

SM City Cabanatuan

 

Who would have thought that this vision of Henry Sy, Sr., back in 2007, would have been so uncanny in predicting the mounting problems and issues we face today in agriculture, sustainable food production, food security, and urban development? It’s a vision and dream that those in the SM Foundation are very proud to carry on, and deliver.

SM is in the business of creating a sustainable environment. From being the first to consider renewable energy in mall buildings, to implementing energy-saving devices, we continue to meet significant sustainability milestones. 

Join the commitment to a more sustainable lifestyle at smgreenmovement.com and #SMGreenMovement

SM City Cebu

SM City East Ortigas

SM City Telabastagan

SM City Fairview

SM City Gen San

Igloo Protects Southeast Asia's Multi-Billion Dollar Coffee Industry with Innovative Weather Insurance for Farmers

MANILA, PHILIPPINES - Regional insurtech Igloo expands its blockchain-based parametric index insurance to coffee farmers in Southeast Asia, showing commitment to covering more underinsured communities and industries after successful product implementation with rice farmers.

Southeast Asia - a part of what is called the coffee belt - is one of the biggest coffee producers in the world. While Vietnam and Indonesia are responsible for the majority of global coffee output, the Philippines is also an important global producer with industry revenue expected to reach US$6.7 billion in 2023, according to statistics portal Statista. The local market is also expected to grow annually by 5.69% until 2025.

Coffee production is not only a long-term and labor-intensive investment, but it is also one that is constantly under threat of climate hazards which provide difficult growing conditions due to extreme climate–affecting farmers and disrupting supply chains.

“Weather Index Insurance is a product that we introduced in order to protect farmers and communities across Southeast Asia from unforeseen climate hazards. While initially introduced for rice farmers, we’ve seen from its success the product’s scalability to cover other sectors like coffee farms, which is one of the robustly growing segments in the region,” said Mario Berta, Igloo’s Country Manager for the Philippines.

Protecting the coffee industry and its farmers

There are currently several insurance products on the market for coffee farmers. However, they share a common problem of incompatibility with the real, frequent risks faced by coffee farming families. The damage assessment process is also complex and time-consuming, which creates the risk of additional financial hardship for farmers.

The Weather Index Insurance eliminates the need to individually verify claims thereby reducing transaction costs and enabling faster payouts to farmers. This is done by collecting and monitoring rainfall data to calculate claims using pre-assigned values for losses due to natural causes. The business rules governing claims payout being hosted on a public blockchain help leverage the attributes of transparency, consistency, and unbiasedness, thereby making the setup credible.

While Weather Index Insurance is currently available in Vietnam for rice and coffee farmers, Igloo expects to roll out Weather Index Insurance to more countries in Southeast Asia including the Philippines soon.

“The Philippines being an agricultural powerhouse and one that is at a higher risk of suffering from the impacts of climate change, is a country we believe will benefit from having Weather Index Insurance. We are currently working with our partners to make this product available in the country and other markets in the near future. In addition, we are also exploring expanding the product’s coverage to include other indices such as earthquakes,” Mario added.


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About Igloo:


Igloo is the first full-stack insurtech firm to emerge from Singapore. It has offices in Singapore, Indonesia, Thailand, The Philippines, Vietnam and Malaysia and tech centers in China and India. With a mission of making insurance accessible for all, the firm leverages big data, real-time risk assessment, and end-to-end automated claims management to create B2B2C insurance solutions for platform companies and insurance companies. Igloo’s insurance solutions enable companies to eliminate their exposure to operational risk, create new revenue streams, and optimize and enhance existing products and services. Igloo has partnered with over 55 well-known brand names across the markets in various verticals, including insurance, telecommunications, e-commerce, hospitality, health tech and financial services.

For more information, please visit https://www.iglooinsure.com/.