Sunday, January 15, 2017

Beko Strengtens Presence in the Philippines with the Launch of its Facebook Fan Page "Kick Your Way to Barcelona: The Beko Grand Kick-Off Challenge"

As part of this global partnership and to strengthen the recently launched Facebook fan page, BEKO Philippines is holding the activation promo Kick Your Way to Barcelona: The BEKO Grand Kick-off Challenge.”  The promo is open to everyone who has a valid passport (except for professional football players).   For one to join, he or she must do the following:

            Step 1: Like BEKO Philippines’ Official FB ( account and Like the         BEKO             Kick Your Way to Barcelona FB post;

            Step 2: Register at (micro site) with his/her       complete name, address, contact number, email and FB username; and

            Step 3: Upload a creative photo of one’s self or with friends with a caption that says-         #HelloBekoPH and press the Submit Entry button.

The Facebook Contest ran from December 1 to January 7, 2017, attracted a number of participants who come from different backgrounds and representing Beko’s target market profile.  They will gather on January 14, 2017 for the Kick-Off Challenge qualifier with which each participant will be given three (3) attempts within one (1) minute each to try and kick a ball inside a customized mock up washing machine goal from a designated distance of twenty (20) feet.   There shall be a knock-out phase and only the top 10 participants who successfully made the most number of goals shall move-on to the final round.

During the Final Round on February 10, 2017, the top 10 participants shall be given three (3) attempts within one (1) minute each to try and kick the ball inside a customized mock up washing machine goal from a designated distance of twenty (20) feet. The participant with the most goals shall be declared the grand winner. In case of a tie, the shoot around with 3 attempts and one minute limit shall be repeated until one emerges as the grand winner.

The top 10 finalists will each be given a specially designed BEKO FC Barcelona Gym Bag.  Sparta Philippines, the country’s only indoor football pitch located in Mandaluyong City, is the official venue partner of the activation.

The winner will receive a plane ticket for one (1) to Barcelona, Spain, a ticket to an FC Barcelona match to be held at Camp Nou, hotel accommodations, and city tour.

Alongside this activation, BEKO Philippines also runs the Witness the Victory 2.0!Experience Camp Nou and Enjoy Barcelona for Free promo.  Now on its second year, the raffle promo runs from November 15, 2016 until January 31, 2017 and is open to all buyers of BEKO products. 

Two (2) winners will be drawn and each will enjoy a trip for two (2) to Barcelona, Spain to watch an FC Barcelona match live in April 2017.  The tax free prizes include Two (2) Round Trip Tickets to Barcelona, hotel accommodations with breakfast for 2, Barcelona City Tour, and Two (2) La Liga Match Box Tickets.

About BEKO

BEKO is one of the strongest and leading brands in the whitegoods sector in Europe and has been the fastest growing brand in the European market.  Given that the brand sells every two seconds somewhere in the world,  BEKO has always embraced the goal of “Being a World Brand.”  BEKO has been the first choice of 280 million consumers in more than 100 countries by carrying on its Turkish market success all over the world.

Designed to make your life easier thanks to super-fast programmes and energy saving technology - BEKO delivers exceptional value for money, providing smart, innovative and energy efficient home appliances. These factors, combined with an affordable and reliable proposition, make BEKO the brand of choice for today and the future.

BEKO is the international home appliances brand of the Arçelik Group and belongs to the Koç Holding – one of the largest companies in Europe, ranking among the first 250 on the Fortune Global 500 list. It is also the leading home appliances brand in Turkey, offering extensive and innovative ranges of both home appliances and consumer electronics.  The Arçelik Group, with nearly 60 years of experience in the industry, is now a key player in the home appliance industry in Europe, Middle East, and Africa.  With approximately 25,000 employees and 14 production facilities throughout the world, the Group provides products and services in over 130 countries with sales and marketing offices located in 25 countries and under 10 different brands.

To know more about Beko and Beko Philippines, like the Beko Philippines fan page (@BekoPH) or visit the website at

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