Thursday, April 28, 2016
The Power of X with Caltex and X-Men Apocalypse
Chevron Philippines Inc. (CPI), marketer of Caltex Lubricants, Havoline® and Delo®, launches the Power of X promotion with its first partnership with Twentieth Century Fox for the latest installment of the most-anticipated blockbuster movie X-Men: Apocalypse.
Experience the Power of X with Havoline® and Delo® when you go to any Caltex service station or Caltex Lubricants workshops. Fans of the film as well as Caltex customers will receive X-Men T-shirts with every purchase of participating Havoline® and Delo® products, plus a chance to win X-Men premium items in the fortnightly draws, and a 150cc Yamaha motorbike in the grand draw.
“At Caltex, our customers are the cornerstone of our business. Every bottle of Caltex Havoline and Delo engine oil is imbued with the power to protect their engines and deliver optimized performance. To help our customers ‘Enjoy the Journey’ even more, we’ve tailored exclusive offers and activities to make every journey with Caltex an exciting one,” says Joseph Bronfman, CPI Area Business Manager for Lubricants, Philippines and Vietnam.
Every Havoline® and Delo® promotion gift box comes with a free X-Men T-shirt and a raffle coupon for a chance to win exclusive X-Men: Apocalypse premiums in the fortnightly draw.
Up for grabs are 1 Magneto Helmet and 20 pairs of movie passes on the April 25 draw, 1 Magneto Helmet and 20 T-Shirts on the May 9 draw, 1 Magneto Helmet and 20 Wash Bags on the May 23 draw, and 1 Magneto Helmet and 20 Hoodies on the June 3 draw. Customers also stand a chance to walk away with a brand new 150cc Yamaha motorbike in the grand draw on June 15.
The promotion gift boxes are available at selected Caltex stations and Caltex Lubricants workshop nationwide starting 1 April until 12 June 2016, or while stocks last.
For more information on the ‘Release the Power of X’ promotion, visit www.calteXmen.com.
# # #
About Chevron Philippines, Inc.
Chevron Philippines, Inc. has been in the Philippines for over 90 years, offering high quality products and services. To date we have more than 700 Caltex stations, and sells a range of petroleum products, including Caltex with Techron® gasoline and Caltex Diesel with Techron®D, kerosene and jet fuel. Chevron has 18 facilities in the Philippines, including major terminals, depots and sales offices. Our import terminal in San Pascual, Batangas, forms the hub of our transportation and supply operations in the Philippines. Chevron also provides jet fuel for airlines at Ninoy Aquino International Airport. Chevron also markets Delo® and Havoline® lubricants, coolants and other lubricating oils and greases through distributors to consumer, commercial and industrial customers. More information on Chevron Philippines, Inc. is available at www.caltex.com/ph.
Since 1904, Havoline® motor oils have provided outstanding performance. In 1946, Havoline introduced its “New and improved Havoline Motor Oil,” which for the first time featured additives that inhibited corrosion, provided detergent and dispersive action, reduced piston ring wear at both low and high temperatures, and protected against engine rust. Today’s Havoline lives up to its heritage with its latest technology: Havoline® with Deposit Shield® Technology, an advanced formulation that protects your engine from harmful deposits to deliver optimum performance. Havoline suite of products include passenger car engine oils, motorcycle oils and other ancillary products such as coolants, automatic transmission and brake fluids providing total engine protection.
Delo® has grown to become a powerful global brand with a proven track record of exceeding the requirements of some of the largest, most demanding fleets in the world. When Delo® was launched (short for Diesel Engine Lubricating Oil) in 1935, Delo® products have been at the forefront of lubrication innovation for diesel powered equipment. Today, we continue to put our expertise to work for you, delivering a premium suite of proven products, combined with in-depth industry knowledge and a strong support network, to help ensure your business success. After all, protecting your equipment means protecting your bottom line.
*This is Press Release